United Kingdom Over The Top Market Size & Outlook, 2025-2033


United Kingdom Over The Top Market Insights

  • As per Deep Market Insights insights, the United Kingdom Over The Top Market stood at USD 25.51 Billion in 2024 and is anticipated to grow to USD 124.11 Billion by 2033.
  • The United Kingdom market is expected to advance at a CAGR of 19.35% from 2025 through 2033.
  • In 2024, SVOD accounted for the highest share of the Business Model market size.
  • During the forecast period, TVOD is set to register the highest growth, making it the most lucrative Business Model segment.

Other Key Findings


  • In 2024, United Kingdom accounted for 8.61% of the global Over The Top Market size.
  • By 2033, United States is expected to lead the global Over The Top Market in terms of market size.
  • Within Europe, Germany is projected to dominate the regional Over The Top Market size by 2033.
  • Russia is identified as the fastest-growing market in Europe, anticipated to reach USD 48.07 Billion by 2033.

Report Summary

Report Scope Details
Base Year for Study 2024
Study Period 2021-2033
Historical Period 2021-2023
Forecast Period 2025-2033
Market Size In 2024 USD 25.51 Billion
Market Size In 2033 USD 124.11 Billion
Largest segment SVOD
Units Revenue in USD Billion
CAGR 19.35% (2025-2033)
Segmnetation Covered
Business Model
  1. SVOD
  2. AVOD
  3. TVOD
Content Type
  1. Movies
  2. Series
  3. Live Sports
Device
  1. Smart TV
  2. Mobile
  3. Set-Top
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends