HomeConsumer Goods and Services Herbal Supplements Market

Global Herbal Supplements Market Size, Share & Demand Report By Product Type (Single Botanicals, Combination Blends, Capsules/Tablets/Softgels, Gummies, Powders, Liquids), By Application (Immune Support, Stress & Sleep, Cognitive Health, Digestive Wellness, Weight Management, Skin & Beauty), By Distribution Channel (Online, Pharmacies, Supermarkets, Specialty Stores, D2C), By End-User (Adults, Geriatric, Women, Functional Food Integration) By Region & Segment Forecasts, 2025–2030

Report Code: RI673PUB
Last Updated : September, 2025
Author : Anna Morgan

Table of Contents

  1. Executive Summary
    1. Introduction
  2. Market Introduction
    1. Market Definition
    2. Scope of the Study
    3. Market Structure
  3. Research Methodology
    1. Primary Research
    2. Research Methodology
    3. Assumptions & Exclusions
    4. Secondary Data Sources
  4. Market Factor Analysis
    1. Value Chain Analysis: Herbal Supplements Market
    2. Porters Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitution
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Dynamics
    1. Drivers
    2. Restraints
    3. Opportunities
  6. Recent Trends Analysis
  7. Impact of COVID-19 on Herbal Supplements Market
    1. Pre and Post Covid -19 Market Scenario Analysis
    2. Market Recovery Timeline and Challenge
    3. Measures Taken by Top Players
  8. Regulatory Landscape
  9. Herbal Supplements Market, By Herb type
    1. Introduction
      1. Market Size and Forecast, By Herb type
    2. Turmeric
      1. Market Size and Forecast, By Region
    3. Echinacea
      1. Market Size and Forecast, By Region
    4. Ginseng
      1. Market Size and Forecast, By Region
  10. Herbal Supplements Market, By Format
    1. Introduction
      1. Market Size and Forecast, By Format
    2. Extracts
      1. Market Size and Forecast, By Region
    3. Tablets
      1. Market Size and Forecast, By Region
    4. Teas
      1. Market Size and Forecast, By Region
  11. Herbal Supplements Market, By End-use
    1. Introduction
      1. Market Size and Forecast, By End-use
    2. Health
      1. Market Size and Forecast, By Region
    3. Immune
      1. Market Size and Forecast, By Region
    4. Digestive
      1. Market Size and Forecast, By Region
  12. Herbal Supplements Market, By Channel
    1. Introduction
      1. Market Size and Forecast, By Channel
    2. Retail
      1. Market Size and Forecast, By Region
    3. E-commerce
      1. Market Size and Forecast, By Region
  13. Regional Overview
    1. Introduction
      1. Market Size and Forecast
    2. North America
      1. Market Size and Forecast
        1. By Herb type
          1. Turmeric
            1. Echinacea
              1. Ginseng
              2. By Format
                1. Extracts
                  1. Tablets
                    1. Teas
                    2. By End-use
                      1. Health
                        1. Immune
                          1. Digestive
                          2. By Channel
                            1. Retail
                              1. E-commerce
                            2. U.S.
                              1. By Herb type
                                1. Turmeric
                                  1. Echinacea
                                    1. Ginseng
                                    2. By Format
                                      1. Extracts
                                        1. Tablets
                                          1. Teas
                                          2. By End-use
                                            1. Health
                                              1. Immune
                                                1. Digestive
                                                2. By Channel
                                                  1. Retail
                                                    1. E-commerce
                                                  2. Canada
                                                3. Europe
                                                  1. Market Size and Forecast
                                                    1. By Herb type
                                                      1. Turmeric
                                                        1. Echinacea
                                                          1. Ginseng
                                                          2. By Format
                                                            1. Extracts
                                                              1. Tablets
                                                                1. Teas
                                                                2. By End-use
                                                                  1. Health
                                                                    1. Immune
                                                                      1. Digestive
                                                                      2. By Channel
                                                                        1. Retail
                                                                          1. E-commerce
                                                                        2. U.K.
                                                                          1. By Herb type
                                                                            1. Turmeric
                                                                              1. Echinacea
                                                                                1. Ginseng
                                                                                2. By Format
                                                                                  1. Extracts
                                                                                    1. Tablets
                                                                                      1. Teas
                                                                                      2. By End-use
                                                                                        1. Health
                                                                                          1. Immune
                                                                                            1. Digestive
                                                                                            2. By Channel
                                                                                              1. Retail
                                                                                                1. E-commerce
                                                                                              2. Germany
                                                                                              3. France
                                                                                              4. Spain
                                                                                              5. Italy
                                                                                              6. Russia
                                                                                              7. Nordic
                                                                                              8. Benelux
                                                                                              9. Rest of Europe
                                                                                            3. APAC
                                                                                              1. Market Size and Forecast
                                                                                                1. By Herb type
                                                                                                  1. Turmeric
                                                                                                    1. Echinacea
                                                                                                      1. Ginseng
                                                                                                      2. By Format
                                                                                                        1. Extracts
                                                                                                          1. Tablets
                                                                                                            1. Teas
                                                                                                            2. By End-use
                                                                                                              1. Health
                                                                                                                1. Immune
                                                                                                                  1. Digestive
                                                                                                                  2. By Channel
                                                                                                                    1. Retail
                                                                                                                      1. E-commerce
                                                                                                                    2. China
                                                                                                                      1. By Herb type
                                                                                                                        1. Turmeric
                                                                                                                          1. Echinacea
                                                                                                                            1. Ginseng
                                                                                                                            2. By Format
                                                                                                                              1. Extracts
                                                                                                                                1. Tablets
                                                                                                                                  1. Teas
                                                                                                                                  2. By End-use
                                                                                                                                    1. Health
                                                                                                                                      1. Immune
                                                                                                                                        1. Digestive
                                                                                                                                        2. By Channel
                                                                                                                                          1. Retail
                                                                                                                                            1. E-commerce
                                                                                                                                          2. Korea
                                                                                                                                          3. Japan
                                                                                                                                          4. India
                                                                                                                                          5. Australia
                                                                                                                                          6. Singapore
                                                                                                                                          7. Taiwan
                                                                                                                                          8. South East Asia
                                                                                                                                          9. Rest of Asia-Pacific
                                                                                                                                        3. Middle East and Africa
                                                                                                                                          1. Market Size and Forecast
                                                                                                                                            1. By Herb type
                                                                                                                                              1. Turmeric
                                                                                                                                                1. Echinacea
                                                                                                                                                  1. Ginseng
                                                                                                                                                  2. By Format
                                                                                                                                                    1. Extracts
                                                                                                                                                      1. Tablets
                                                                                                                                                        1. Teas
                                                                                                                                                        2. By End-use
                                                                                                                                                          1. Health
                                                                                                                                                            1. Immune
                                                                                                                                                              1. Digestive
                                                                                                                                                              2. By Channel
                                                                                                                                                                1. Retail
                                                                                                                                                                  1. E-commerce
                                                                                                                                                                2. UAE
                                                                                                                                                                  1. By Herb type
                                                                                                                                                                    1. Turmeric
                                                                                                                                                                      1. Echinacea
                                                                                                                                                                        1. Ginseng
                                                                                                                                                                        2. By Format
                                                                                                                                                                          1. Extracts
                                                                                                                                                                            1. Tablets
                                                                                                                                                                              1. Teas
                                                                                                                                                                              2. By End-use
                                                                                                                                                                                1. Health
                                                                                                                                                                                  1. Immune
                                                                                                                                                                                    1. Digestive
                                                                                                                                                                                    2. By Channel
                                                                                                                                                                                      1. Retail
                                                                                                                                                                                        1. E-commerce
                                                                                                                                                                                      2. Turky
                                                                                                                                                                                      3. Saudi Arabia
                                                                                                                                                                                      4. South Africa
                                                                                                                                                                                      5. Egypt
                                                                                                                                                                                      6. Nigeria
                                                                                                                                                                                      7. Rest of MEA
                                                                                                                                                                                    3. LATAM
                                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                                        1. By Herb type
                                                                                                                                                                                          1. Turmeric
                                                                                                                                                                                            1. Echinacea
                                                                                                                                                                                              1. Ginseng
                                                                                                                                                                                              2. By Format
                                                                                                                                                                                                1. Extracts
                                                                                                                                                                                                  1. Tablets
                                                                                                                                                                                                    1. Teas
                                                                                                                                                                                                    2. By End-use
                                                                                                                                                                                                      1. Health
                                                                                                                                                                                                        1. Immune
                                                                                                                                                                                                          1. Digestive
                                                                                                                                                                                                          2. By Channel
                                                                                                                                                                                                            1. Retail
                                                                                                                                                                                                              1. E-commerce
                                                                                                                                                                                                            2. Brazil
                                                                                                                                                                                                              1. By Herb type
                                                                                                                                                                                                                1. Turmeric
                                                                                                                                                                                                                  1. Echinacea
                                                                                                                                                                                                                    1. Ginseng
                                                                                                                                                                                                                    2. By Format
                                                                                                                                                                                                                      1. Extracts
                                                                                                                                                                                                                        1. Tablets
                                                                                                                                                                                                                          1. Teas
                                                                                                                                                                                                                          2. By End-use
                                                                                                                                                                                                                            1. Health
                                                                                                                                                                                                                              1. Immune
                                                                                                                                                                                                                                1. Digestive
                                                                                                                                                                                                                                2. By Channel
                                                                                                                                                                                                                                  1. Retail
                                                                                                                                                                                                                                    1. E-commerce
                                                                                                                                                                                                                                  2. Mexico
                                                                                                                                                                                                                                  3. Argentina
                                                                                                                                                                                                                                  4. Chile
                                                                                                                                                                                                                                  5. Colombia
                                                                                                                                                                                                                                  6. Rest of LATAM
                                                                                                                                                                                                                              2. Competitive Landscape, 2024
                                                                                                                                                                                                                                1. Introduction
                                                                                                                                                                                                                                2. Herbal Supplements Market Share Analysis, 2024 (%)
                                                                                                                                                                                                                                  1. Market Share Analysis, 2024
                                                                                                                                                                                                                                  2. Competition Ranking, 2024
                                                                                                                                                                                                                                  3. Key Developments & Growth Strategies
                                                                                                                                                                                                                                    1. Merger & Acquisition
                                                                                                                                                                                                                                    2. Product Launch
                                                                                                                                                                                                                                    3. Expansion
                                                                                                                                                                                                                                  4. Consolidated SWOT Analysis of Key Players
                                                                                                                                                                                                                              3. Company Profile
                                                                                                                                                                                                                                1. Herbalife Nutrition Ltd.
                                                                                                                                                                                                                                  1. Business Overview
                                                                                                                                                                                                                                  2. Financial Data
                                                                                                                                                                                                                                  3. Key Product domains
                                                                                                                                                                                                                                  4. Recent Developments
                                                                                                                                                                                                                                2. Amway Corporation
                                                                                                                                                                                                                                3. Dr. Willmar Schwabe GmbH & Co. KG
                                                                                                                                                                                                                                4. Blackmores Ltd
                                                                                                                                                                                                                                5. Nature’s Bounty (Bountiful Co.)
                                                                                                                                                                                                                                6. NOW Foods
                                                                                                                                                                                                                                7. Gaia Herbs
                                                                                                                                                                                                                                8. Nature’s Way
                                                                                                                                                                                                                                9. Himalaya Global Holdings Ltd.
                                                                                                                                                                                                                                10. Solgar, Inc.