Global E-Reader Market Size, Share & Demand Report By Product Type (E-Ink Devices, LCD/LED Devices, Hybrid Devices, Large-Screen Devices), By Screen Size (Below 6 Inch, 6–8 Inch, Above 8 Inch), By End-Use (Leisure, Education, Corporate, Libraries), By Distribution Channel & Region Forecasts, 2025–2030

Report Code: RI1076PUB
Last Updated : October, 2025
Author : Anna Morgan

Table of Contents

  1. Executive Summary
    1. Introduction
  2. Market Introduction
    1. Market Definition
    2. Scope of the Study
    3. Market Structure
  3. Research Methodology
    1. Primary Research
    2. Research Methodology
    3. Assumptions & Exclusions
    4. Secondary Data Sources
  4. Market Factor Analysis
    1. Value Chain Analysis: E-Reader Market
    2. Porters Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitution
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Dynamics
    1. Drivers
    2. Restraints
    3. Opportunities
  6. Recent Trends Analysis
  7. Impact of COVID-19 on E-Reader Market
    1. Pre and Post Covid -19 Market Scenario Analysis
    2. Market Recovery Timeline and Challenge
    3. Measures Taken by Top Players
  8. Regulatory Landscape
  9. E-Reader Market , By Product Type
    1. Introduction
      1. Market Size and Forecast, By Product Type
    2. E-Ink Devices
      1. Market Size and Forecast, By Region
    3. LCD/LED Devices
      1. Market Size and Forecast, By Region
    4. Hybrid Devices (Color E-Ink + LED)
      1. Market Size and Forecast, By Region
    5. Large-Screen E-Readers (>8 Inch)
      1. Market Size and Forecast, By Region
  10. E-Reader Market , By Screen Size
    1. Introduction
      1. Market Size and Forecast, By Screen Size
    2. Below 6 Inch
      1. Market Size and Forecast, By Region
    3. 6–8 Inch
      1. Market Size and Forecast, By Region
    4. Above 8 Inch
      1. Market Size and Forecast, By Region
  11. E-Reader Market , By Distribution Channel
    1. Introduction
      1. Market Size and Forecast, By Distribution Channel
    2. Online Retail
      1. Market Size and Forecast, By Region
    3. Offline Retail / Specialty Electronics Stores
      1. Market Size and Forecast, By Region
    4. Institutional / Bulk Procurement
      1. Market Size and Forecast, By Region
    5. Direct-to-Consumer / Brand Websites
      1. Market Size and Forecast, By Region
  12. E-Reader Market , By End-Use
    1. Introduction
      1. Market Size and Forecast, By End-Use
    2. Individual / Leisure Reading
      1. Market Size and Forecast, By Region
    3. Education / Academic Use
      1. Market Size and Forecast, By Region
    4. Corporate / Professional Use
      1. Market Size and Forecast, By Region
    5. Libraries and Public Institutions
      1. Market Size and Forecast, By Region
  13. Regional Overview
    1. Introduction
      1. Market Size and Forecast
    2. North America
      1. Market Size and Forecast
        1. By Product Type
          1. E-Ink Devices
            1. LCD/LED Devices
              1. Hybrid Devices (Color E-Ink + LED)
                1. Large-Screen E-Readers (>8 Inch)
                2. By Screen Size
                  1. Below 6 Inch
                    1. 6–8 Inch
                      1. Above 8 Inch
                      2. By Distribution Channel
                        1. Online Retail
                          1. Offline Retail / Specialty Electronics Stores
                            1. Institutional / Bulk Procurement
                              1. Direct-to-Consumer / Brand Websites
                              2. By End-Use
                                1. Individual / Leisure Reading
                                  1. Education / Academic Use
                                    1. Corporate / Professional Use
                                      1. Libraries and Public Institutions
                                    2. U.S.
                                      1. By Product Type
                                        1. E-Ink Devices
                                          1. LCD/LED Devices
                                            1. Hybrid Devices (Color E-Ink + LED)
                                              1. Large-Screen E-Readers (>8 Inch)
                                              2. By Screen Size
                                                1. Below 6 Inch
                                                  1. 6–8 Inch
                                                    1. Above 8 Inch
                                                    2. By Distribution Channel
                                                      1. Online Retail
                                                        1. Offline Retail / Specialty Electronics Stores
                                                          1. Institutional / Bulk Procurement
                                                            1. Direct-to-Consumer / Brand Websites
                                                            2. By End-Use
                                                              1. Individual / Leisure Reading
                                                                1. Education / Academic Use
                                                                  1. Corporate / Professional Use
                                                                    1. Libraries and Public Institutions
                                                                  2. Canada
                                                                2. Europe
                                                                  1. Market Size and Forecast
                                                                    1. By Product Type
                                                                      1. E-Ink Devices
                                                                        1. LCD/LED Devices
                                                                          1. Hybrid Devices (Color E-Ink + LED)
                                                                            1. Large-Screen E-Readers (>8 Inch)
                                                                            2. By Screen Size
                                                                              1. Below 6 Inch
                                                                                1. 6–8 Inch
                                                                                  1. Above 8 Inch
                                                                                  2. By Distribution Channel
                                                                                    1. Online Retail
                                                                                      1. Offline Retail / Specialty Electronics Stores
                                                                                        1. Institutional / Bulk Procurement
                                                                                          1. Direct-to-Consumer / Brand Websites
                                                                                          2. By End-Use
                                                                                            1. Individual / Leisure Reading
                                                                                              1. Education / Academic Use
                                                                                                1. Corporate / Professional Use
                                                                                                  1. Libraries and Public Institutions
                                                                                                2. U.K.
                                                                                                  1. By Product Type
                                                                                                    1. E-Ink Devices
                                                                                                      1. LCD/LED Devices
                                                                                                        1. Hybrid Devices (Color E-Ink + LED)
                                                                                                          1. Large-Screen E-Readers (>8 Inch)
                                                                                                          2. By Screen Size
                                                                                                            1. Below 6 Inch
                                                                                                              1. 6–8 Inch
                                                                                                                1. Above 8 Inch
                                                                                                                2. By Distribution Channel
                                                                                                                  1. Online Retail
                                                                                                                    1. Offline Retail / Specialty Electronics Stores
                                                                                                                      1. Institutional / Bulk Procurement
                                                                                                                        1. Direct-to-Consumer / Brand Websites
                                                                                                                        2. By End-Use
                                                                                                                          1. Individual / Leisure Reading
                                                                                                                            1. Education / Academic Use
                                                                                                                              1. Corporate / Professional Use
                                                                                                                                1. Libraries and Public Institutions
                                                                                                                              2. Germany
                                                                                                                              3. France
                                                                                                                              4. Spain
                                                                                                                              5. Italy
                                                                                                                              6. Russia
                                                                                                                              7. Nordic
                                                                                                                              8. Benelux
                                                                                                                              9. Rest of Europe
                                                                                                                            2. APAC
                                                                                                                              1. Market Size and Forecast
                                                                                                                                1. By Product Type
                                                                                                                                  1. E-Ink Devices
                                                                                                                                    1. LCD/LED Devices
                                                                                                                                      1. Hybrid Devices (Color E-Ink + LED)
                                                                                                                                        1. Large-Screen E-Readers (>8 Inch)
                                                                                                                                        2. By Screen Size
                                                                                                                                          1. Below 6 Inch
                                                                                                                                            1. 6–8 Inch
                                                                                                                                              1. Above 8 Inch
                                                                                                                                              2. By Distribution Channel
                                                                                                                                                1. Online Retail
                                                                                                                                                  1. Offline Retail / Specialty Electronics Stores
                                                                                                                                                    1. Institutional / Bulk Procurement
                                                                                                                                                      1. Direct-to-Consumer / Brand Websites
                                                                                                                                                      2. By End-Use
                                                                                                                                                        1. Individual / Leisure Reading
                                                                                                                                                          1. Education / Academic Use
                                                                                                                                                            1. Corporate / Professional Use
                                                                                                                                                              1. Libraries and Public Institutions
                                                                                                                                                            2. China
                                                                                                                                                              1. By Product Type
                                                                                                                                                                1. E-Ink Devices
                                                                                                                                                                  1. LCD/LED Devices
                                                                                                                                                                    1. Hybrid Devices (Color E-Ink + LED)
                                                                                                                                                                      1. Large-Screen E-Readers (>8 Inch)
                                                                                                                                                                      2. By Screen Size
                                                                                                                                                                        1. Below 6 Inch
                                                                                                                                                                          1. 6–8 Inch
                                                                                                                                                                            1. Above 8 Inch
                                                                                                                                                                            2. By Distribution Channel
                                                                                                                                                                              1. Online Retail
                                                                                                                                                                                1. Offline Retail / Specialty Electronics Stores
                                                                                                                                                                                  1. Institutional / Bulk Procurement
                                                                                                                                                                                    1. Direct-to-Consumer / Brand Websites
                                                                                                                                                                                    2. By End-Use
                                                                                                                                                                                      1. Individual / Leisure Reading
                                                                                                                                                                                        1. Education / Academic Use
                                                                                                                                                                                          1. Corporate / Professional Use
                                                                                                                                                                                            1. Libraries and Public Institutions
                                                                                                                                                                                          2. Korea
                                                                                                                                                                                          3. Japan
                                                                                                                                                                                          4. India
                                                                                                                                                                                          5. Australia
                                                                                                                                                                                          6. Singapore
                                                                                                                                                                                          7. Taiwan
                                                                                                                                                                                          8. South East Asia
                                                                                                                                                                                          9. Rest of Asia-Pacific
                                                                                                                                                                                        2. Middle East and Africa
                                                                                                                                                                                          1. Market Size and Forecast
                                                                                                                                                                                            1. By Product Type
                                                                                                                                                                                              1. E-Ink Devices
                                                                                                                                                                                                1. LCD/LED Devices
                                                                                                                                                                                                  1. Hybrid Devices (Color E-Ink + LED)
                                                                                                                                                                                                    1. Large-Screen E-Readers (>8 Inch)
                                                                                                                                                                                                    2. By Screen Size
                                                                                                                                                                                                      1. Below 6 Inch
                                                                                                                                                                                                        1. 6–8 Inch
                                                                                                                                                                                                          1. Above 8 Inch
                                                                                                                                                                                                          2. By Distribution Channel
                                                                                                                                                                                                            1. Online Retail
                                                                                                                                                                                                              1. Offline Retail / Specialty Electronics Stores
                                                                                                                                                                                                                1. Institutional / Bulk Procurement
                                                                                                                                                                                                                  1. Direct-to-Consumer / Brand Websites
                                                                                                                                                                                                                  2. By End-Use
                                                                                                                                                                                                                    1. Individual / Leisure Reading
                                                                                                                                                                                                                      1. Education / Academic Use
                                                                                                                                                                                                                        1. Corporate / Professional Use
                                                                                                                                                                                                                          1. Libraries and Public Institutions
                                                                                                                                                                                                                        2. UAE
                                                                                                                                                                                                                          1. By Product Type
                                                                                                                                                                                                                            1. E-Ink Devices
                                                                                                                                                                                                                              1. LCD/LED Devices
                                                                                                                                                                                                                                1. Hybrid Devices (Color E-Ink + LED)
                                                                                                                                                                                                                                  1. Large-Screen E-Readers (>8 Inch)
                                                                                                                                                                                                                                  2. By Screen Size
                                                                                                                                                                                                                                    1. Below 6 Inch
                                                                                                                                                                                                                                      1. 6–8 Inch
                                                                                                                                                                                                                                        1. Above 8 Inch
                                                                                                                                                                                                                                        2. By Distribution Channel
                                                                                                                                                                                                                                          1. Online Retail
                                                                                                                                                                                                                                            1. Offline Retail / Specialty Electronics Stores
                                                                                                                                                                                                                                              1. Institutional / Bulk Procurement
                                                                                                                                                                                                                                                1. Direct-to-Consumer / Brand Websites
                                                                                                                                                                                                                                                2. By End-Use
                                                                                                                                                                                                                                                  1. Individual / Leisure Reading
                                                                                                                                                                                                                                                    1. Education / Academic Use
                                                                                                                                                                                                                                                      1. Corporate / Professional Use
                                                                                                                                                                                                                                                        1. Libraries and Public Institutions
                                                                                                                                                                                                                                                      2. Turky
                                                                                                                                                                                                                                                      3. Saudi Arabia
                                                                                                                                                                                                                                                      4. South Africa
                                                                                                                                                                                                                                                      5. Egypt
                                                                                                                                                                                                                                                      6. Nigeria
                                                                                                                                                                                                                                                      7. Rest of MEA
                                                                                                                                                                                                                                                    2. LATAM
                                                                                                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                                                                                                        1. By Product Type
                                                                                                                                                                                                                                                          1. E-Ink Devices
                                                                                                                                                                                                                                                            1. LCD/LED Devices
                                                                                                                                                                                                                                                              1. Hybrid Devices (Color E-Ink + LED)
                                                                                                                                                                                                                                                                1. Large-Screen E-Readers (>8 Inch)
                                                                                                                                                                                                                                                                2. By Screen Size
                                                                                                                                                                                                                                                                  1. Below 6 Inch
                                                                                                                                                                                                                                                                    1. 6–8 Inch
                                                                                                                                                                                                                                                                      1. Above 8 Inch
                                                                                                                                                                                                                                                                      2. By Distribution Channel
                                                                                                                                                                                                                                                                        1. Online Retail
                                                                                                                                                                                                                                                                          1. Offline Retail / Specialty Electronics Stores
                                                                                                                                                                                                                                                                            1. Institutional / Bulk Procurement
                                                                                                                                                                                                                                                                              1. Direct-to-Consumer / Brand Websites
                                                                                                                                                                                                                                                                              2. By End-Use
                                                                                                                                                                                                                                                                                1. Individual / Leisure Reading
                                                                                                                                                                                                                                                                                  1. Education / Academic Use
                                                                                                                                                                                                                                                                                    1. Corporate / Professional Use
                                                                                                                                                                                                                                                                                      1. Libraries and Public Institutions
                                                                                                                                                                                                                                                                                    2. Brazil
                                                                                                                                                                                                                                                                                      1. By Product Type
                                                                                                                                                                                                                                                                                        1. E-Ink Devices
                                                                                                                                                                                                                                                                                          1. LCD/LED Devices
                                                                                                                                                                                                                                                                                            1. Hybrid Devices (Color E-Ink + LED)
                                                                                                                                                                                                                                                                                              1. Large-Screen E-Readers (>8 Inch)
                                                                                                                                                                                                                                                                                              2. By Screen Size
                                                                                                                                                                                                                                                                                                1. Below 6 Inch
                                                                                                                                                                                                                                                                                                  1. 6–8 Inch
                                                                                                                                                                                                                                                                                                    1. Above 8 Inch
                                                                                                                                                                                                                                                                                                    2. By Distribution Channel
                                                                                                                                                                                                                                                                                                      1. Online Retail
                                                                                                                                                                                                                                                                                                        1. Offline Retail / Specialty Electronics Stores
                                                                                                                                                                                                                                                                                                          1. Institutional / Bulk Procurement
                                                                                                                                                                                                                                                                                                            1. Direct-to-Consumer / Brand Websites
                                                                                                                                                                                                                                                                                                            2. By End-Use
                                                                                                                                                                                                                                                                                                              1. Individual / Leisure Reading
                                                                                                                                                                                                                                                                                                                1. Education / Academic Use
                                                                                                                                                                                                                                                                                                                  1. Corporate / Professional Use
                                                                                                                                                                                                                                                                                                                    1. Libraries and Public Institutions
                                                                                                                                                                                                                                                                                                                  2. Mexico
                                                                                                                                                                                                                                                                                                                  3. Argentina
                                                                                                                                                                                                                                                                                                                  4. Chile
                                                                                                                                                                                                                                                                                                                  5. Colombia
                                                                                                                                                                                                                                                                                                                  6. Rest of LATAM
                                                                                                                                                                                                                                                                                                              2. Competitive Landscape, 2024
                                                                                                                                                                                                                                                                                                                1. Introduction
                                                                                                                                                                                                                                                                                                                2. E-Reader Market Share Analysis, 2024 (%)
                                                                                                                                                                                                                                                                                                                  1. Market Share Analysis, 2024
                                                                                                                                                                                                                                                                                                                  2. Competition Ranking, 2024
                                                                                                                                                                                                                                                                                                                  3. Key Developments & Growth Strategies
                                                                                                                                                                                                                                                                                                                    1. Merger & Acquisition
                                                                                                                                                                                                                                                                                                                    2. Product Launch
                                                                                                                                                                                                                                                                                                                    3. Expansion
                                                                                                                                                                                                                                                                                                                  4. Consolidated SWOT Analysis of Key Players
                                                                                                                                                                                                                                                                                                              3. Company Profile
                                                                                                                                                                                                                                                                                                                1. Amazon (Kindle)
                                                                                                                                                                                                                                                                                                                  1. Business Overview
                                                                                                                                                                                                                                                                                                                  2. Financial Data
                                                                                                                                                                                                                                                                                                                  3. Key Product domains
                                                                                                                                                                                                                                                                                                                  4. Recent Developments
                                                                                                                                                                                                                                                                                                                2. Rakuten Kobo
                                                                                                                                                                                                                                                                                                                3. Barnes & Noble
                                                                                                                                                                                                                                                                                                                4. PocketBook International
                                                                                                                                                                                                                                                                                                                5. Onyx International
                                                                                                                                                                                                                                                                                                                6. Sony Corporation
                                                                                                                                                                                                                                                                                                                7. Xiaomi Corporation
                                                                                                                                                                                                                                                                                                                8. Hanvon Technology
                                                                                                                                                                                                                                                                                                                9. Tolino Alliance
                                                                                                                                                                                                                                                                                                                10. Bookeen