Global DIY Home Improvement Market Size, Share Demand Report By Product Type (Building Materials, Hardware & Tools, Decor & Interior Fixtures, Outdoor & Garden Improvement), By Project Type (Renovation & Remodeling, Repair & Maintenance, Energy-Efficiency Upgrades, Aesthetic & Decorative Enhancements, Structural Improvements), By End-Use (Residential, Rental Properties, Small Commercial Spaces), By Distribution Channel & Price Tier, By Region & Segment Forecasts, 2025–2030

Report Code: RI2122PUB
Last Updated : January, 2026
Author : Harper Lewis

Table of Contents

  1. Executive Summary
    1. Introduction
  2. Market Introduction
    1. Market Definition
    2. Scope of the Study
    3. Market Structure
  3. Research Methodology
    1. Primary Research
    2. Research Methodology
    3. Assumptions & Exclusions
    4. Secondary Data Sources
  4. Market Factor Analysis
    1. Value Chain Analysis: DIY Home Improvement Market
    2. Porters Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitution
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Dynamics
    1. Drivers
    2. Restraints
    3. Opportunities
  6. Recent Trends Analysis
  7. Impact of COVID-19 on DIY Home Improvement Market
    1. Pre and Post Covid -19 Market Scenario Analysis
    2. Market Recovery Timeline and Challenge
    3. Measures Taken by Top Players
  8. Regulatory Landscape
  9. DIY Home Improvement Market, By Product Type
    1. Introduction
      1. Market Size and Forecast, By Product Type
    2. Building Materials 
      1. Market Size and Forecast, By Region
    3. Hardware & Tools 
      1. Market Size and Forecast, By Region
    4. Decor & Interior Fixtures 
      1. Market Size and Forecast, By Region
    5. Outdoor & Garden Improvement 
      1. Market Size and Forecast, By Region
  10. DIY Home Improvement Market, By Project Type
    1. Introduction
      1. Market Size and Forecast, By Project Type
    2. Renovation & Remodeling
      1. Market Size and Forecast, By Region
    3. Repair & Maintenance
      1. Market Size and Forecast, By Region
    4. Energy-Efficiency Upgrades
      1. Market Size and Forecast, By Region
    5. Aesthetic & Decorative Enhancements
      1. Market Size and Forecast, By Region
    6. Structural Improvements
      1. Market Size and Forecast, By Region
  11. DIY Home Improvement Market, By Distribution Channel
    1. Introduction
      1. Market Size and Forecast, By Distribution Channel
    2. Home Improvement Specialty Stores
      1. Market Size and Forecast, By Region
    3. Mass Merchandisers
      1. Market Size and Forecast, By Region
    4. Online & E-Commerce Platforms
      1. Market Size and Forecast, By Region
    5. Direct-to-Consumer (D2C)
      1. Market Size and Forecast, By Region
  12. DIY Home Improvement Market, By End-Use
    1. Introduction
      1. Market Size and Forecast, By End-Use
    2. Residential Homeowners
      1. Market Size and Forecast, By Region
    3. Rental Property Owners
      1. Market Size and Forecast, By Region
    4. Small Commercial Spaces
      1. Market Size and Forecast, By Region
  13. DIY Home Improvement Market, By Price Tier
    1. Introduction
      1. Market Size and Forecast, By Price Tier
    2. Economy
      1. Market Size and Forecast, By Region
    3. Mid-Range
      1. Market Size and Forecast, By Region
    4. Premium
      1. Market Size and Forecast, By Region
  14. Regional Overview
    1. Introduction
      1. Market Size and Forecast
    2. North America
      1. Market Size and Forecast
        1. By Product Type
          1. Building Materials 
            1. Hardware & Tools 
              1. Decor & Interior Fixtures 
                1. Outdoor & Garden Improvement 
                2. By Project Type
                  1. Renovation & Remodeling
                    1. Repair & Maintenance
                      1. Energy-Efficiency Upgrades
                        1. Aesthetic & Decorative Enhancements
                          1. Structural Improvements
                          2. By Distribution Channel
                            1. Home Improvement Specialty Stores
                              1. Mass Merchandisers
                                1. Online & E-Commerce Platforms
                                  1. Direct-to-Consumer (D2C)
                                  2. By End-Use
                                    1. Residential Homeowners
                                      1. Rental Property Owners
                                        1. Small Commercial Spaces
                                        2. By Price Tier
                                          1. Economy
                                            1. Mid-Range
                                              1. Premium
                                            2. U.S.
                                              1. By Product Type
                                                1. Building Materials 
                                                  1. Hardware & Tools 
                                                    1. Decor & Interior Fixtures 
                                                      1. Outdoor & Garden Improvement 
                                                      2. By Project Type
                                                        1. Renovation & Remodeling
                                                          1. Repair & Maintenance
                                                            1. Energy-Efficiency Upgrades
                                                              1. Aesthetic & Decorative Enhancements
                                                                1. Structural Improvements
                                                                2. By Distribution Channel
                                                                  1. Home Improvement Specialty Stores
                                                                    1. Mass Merchandisers
                                                                      1. Online & E-Commerce Platforms
                                                                        1. Direct-to-Consumer (D2C)
                                                                        2. By End-Use
                                                                          1. Residential Homeowners
                                                                            1. Rental Property Owners
                                                                              1. Small Commercial Spaces
                                                                              2. By Price Tier
                                                                                1. Economy
                                                                                  1. Mid-Range
                                                                                    1. Premium
                                                                                  2. Canada
                                                                                2. Europe
                                                                                  1. Market Size and Forecast
                                                                                    1. By Product Type
                                                                                      1. Building Materials 
                                                                                        1. Hardware & Tools 
                                                                                          1. Decor & Interior Fixtures 
                                                                                            1. Outdoor & Garden Improvement 
                                                                                            2. By Project Type
                                                                                              1. Renovation & Remodeling
                                                                                                1. Repair & Maintenance
                                                                                                  1. Energy-Efficiency Upgrades
                                                                                                    1. Aesthetic & Decorative Enhancements
                                                                                                      1. Structural Improvements
                                                                                                      2. By Distribution Channel
                                                                                                        1. Home Improvement Specialty Stores
                                                                                                          1. Mass Merchandisers
                                                                                                            1. Online & E-Commerce Platforms
                                                                                                              1. Direct-to-Consumer (D2C)
                                                                                                              2. By End-Use
                                                                                                                1. Residential Homeowners
                                                                                                                  1. Rental Property Owners
                                                                                                                    1. Small Commercial Spaces
                                                                                                                    2. By Price Tier
                                                                                                                      1. Economy
                                                                                                                        1. Mid-Range
                                                                                                                          1. Premium
                                                                                                                        2. U.K.
                                                                                                                          1. By Product Type
                                                                                                                            1. Building Materials 
                                                                                                                              1. Hardware & Tools 
                                                                                                                                1. Decor & Interior Fixtures 
                                                                                                                                  1. Outdoor & Garden Improvement 
                                                                                                                                  2. By Project Type
                                                                                                                                    1. Renovation & Remodeling
                                                                                                                                      1. Repair & Maintenance
                                                                                                                                        1. Energy-Efficiency Upgrades
                                                                                                                                          1. Aesthetic & Decorative Enhancements
                                                                                                                                            1. Structural Improvements
                                                                                                                                            2. By Distribution Channel
                                                                                                                                              1. Home Improvement Specialty Stores
                                                                                                                                                1. Mass Merchandisers
                                                                                                                                                  1. Online & E-Commerce Platforms
                                                                                                                                                    1. Direct-to-Consumer (D2C)
                                                                                                                                                    2. By End-Use
                                                                                                                                                      1. Residential Homeowners
                                                                                                                                                        1. Rental Property Owners
                                                                                                                                                          1. Small Commercial Spaces
                                                                                                                                                          2. By Price Tier
                                                                                                                                                            1. Economy
                                                                                                                                                              1. Mid-Range
                                                                                                                                                                1. Premium
                                                                                                                                                              2. Germany
                                                                                                                                                              3. France
                                                                                                                                                              4. Spain
                                                                                                                                                              5. Italy
                                                                                                                                                              6. Russia
                                                                                                                                                              7. Nordic
                                                                                                                                                              8. Benelux
                                                                                                                                                              9. Rest of Europe
                                                                                                                                                            2. APAC
                                                                                                                                                              1. Market Size and Forecast
                                                                                                                                                                1. By Product Type
                                                                                                                                                                  1. Building Materials 
                                                                                                                                                                    1. Hardware & Tools 
                                                                                                                                                                      1. Decor & Interior Fixtures 
                                                                                                                                                                        1. Outdoor & Garden Improvement 
                                                                                                                                                                        2. By Project Type
                                                                                                                                                                          1. Renovation & Remodeling
                                                                                                                                                                            1. Repair & Maintenance
                                                                                                                                                                              1. Energy-Efficiency Upgrades
                                                                                                                                                                                1. Aesthetic & Decorative Enhancements
                                                                                                                                                                                  1. Structural Improvements
                                                                                                                                                                                  2. By Distribution Channel
                                                                                                                                                                                    1. Home Improvement Specialty Stores
                                                                                                                                                                                      1. Mass Merchandisers
                                                                                                                                                                                        1. Online & E-Commerce Platforms
                                                                                                                                                                                          1. Direct-to-Consumer (D2C)
                                                                                                                                                                                          2. By End-Use
                                                                                                                                                                                            1. Residential Homeowners
                                                                                                                                                                                              1. Rental Property Owners
                                                                                                                                                                                                1. Small Commercial Spaces
                                                                                                                                                                                                2. By Price Tier
                                                                                                                                                                                                  1. Economy
                                                                                                                                                                                                    1. Mid-Range
                                                                                                                                                                                                      1. Premium
                                                                                                                                                                                                    2. China
                                                                                                                                                                                                      1. By Product Type
                                                                                                                                                                                                        1. Building Materials 
                                                                                                                                                                                                          1. Hardware & Tools 
                                                                                                                                                                                                            1. Decor & Interior Fixtures 
                                                                                                                                                                                                              1. Outdoor & Garden Improvement 
                                                                                                                                                                                                              2. By Project Type
                                                                                                                                                                                                                1. Renovation & Remodeling
                                                                                                                                                                                                                  1. Repair & Maintenance
                                                                                                                                                                                                                    1. Energy-Efficiency Upgrades
                                                                                                                                                                                                                      1. Aesthetic & Decorative Enhancements
                                                                                                                                                                                                                        1. Structural Improvements
                                                                                                                                                                                                                        2. By Distribution Channel
                                                                                                                                                                                                                          1. Home Improvement Specialty Stores
                                                                                                                                                                                                                            1. Mass Merchandisers
                                                                                                                                                                                                                              1. Online & E-Commerce Platforms
                                                                                                                                                                                                                                1. Direct-to-Consumer (D2C)
                                                                                                                                                                                                                                2. By End-Use
                                                                                                                                                                                                                                  1. Residential Homeowners
                                                                                                                                                                                                                                    1. Rental Property Owners
                                                                                                                                                                                                                                      1. Small Commercial Spaces
                                                                                                                                                                                                                                      2. By Price Tier
                                                                                                                                                                                                                                        1. Economy
                                                                                                                                                                                                                                          1. Mid-Range
                                                                                                                                                                                                                                            1. Premium
                                                                                                                                                                                                                                          2. Korea
                                                                                                                                                                                                                                          3. Japan
                                                                                                                                                                                                                                          4. India
                                                                                                                                                                                                                                          5. Australia
                                                                                                                                                                                                                                          6. Singapore
                                                                                                                                                                                                                                          7. Taiwan
                                                                                                                                                                                                                                          8. South East Asia
                                                                                                                                                                                                                                          9. Rest of Asia-Pacific
                                                                                                                                                                                                                                        2. Middle East and Africa
                                                                                                                                                                                                                                          1. Market Size and Forecast
                                                                                                                                                                                                                                            1. By Product Type
                                                                                                                                                                                                                                              1. Building Materials 
                                                                                                                                                                                                                                                1. Hardware & Tools 
                                                                                                                                                                                                                                                  1. Decor & Interior Fixtures 
                                                                                                                                                                                                                                                    1. Outdoor & Garden Improvement 
                                                                                                                                                                                                                                                    2. By Project Type
                                                                                                                                                                                                                                                      1. Renovation & Remodeling
                                                                                                                                                                                                                                                        1. Repair & Maintenance
                                                                                                                                                                                                                                                          1. Energy-Efficiency Upgrades
                                                                                                                                                                                                                                                            1. Aesthetic & Decorative Enhancements
                                                                                                                                                                                                                                                              1. Structural Improvements
                                                                                                                                                                                                                                                              2. By Distribution Channel
                                                                                                                                                                                                                                                                1. Home Improvement Specialty Stores
                                                                                                                                                                                                                                                                  1. Mass Merchandisers
                                                                                                                                                                                                                                                                    1. Online & E-Commerce Platforms
                                                                                                                                                                                                                                                                      1. Direct-to-Consumer (D2C)
                                                                                                                                                                                                                                                                      2. By End-Use
                                                                                                                                                                                                                                                                        1. Residential Homeowners
                                                                                                                                                                                                                                                                          1. Rental Property Owners
                                                                                                                                                                                                                                                                            1. Small Commercial Spaces
                                                                                                                                                                                                                                                                            2. By Price Tier
                                                                                                                                                                                                                                                                              1. Economy
                                                                                                                                                                                                                                                                                1. Mid-Range
                                                                                                                                                                                                                                                                                  1. Premium
                                                                                                                                                                                                                                                                                2. UAE
                                                                                                                                                                                                                                                                                  1. By Product Type
                                                                                                                                                                                                                                                                                    1. Building Materials 
                                                                                                                                                                                                                                                                                      1. Hardware & Tools 
                                                                                                                                                                                                                                                                                        1. Decor & Interior Fixtures 
                                                                                                                                                                                                                                                                                          1. Outdoor & Garden Improvement 
                                                                                                                                                                                                                                                                                          2. By Project Type
                                                                                                                                                                                                                                                                                            1. Renovation & Remodeling
                                                                                                                                                                                                                                                                                              1. Repair & Maintenance
                                                                                                                                                                                                                                                                                                1. Energy-Efficiency Upgrades
                                                                                                                                                                                                                                                                                                  1. Aesthetic & Decorative Enhancements
                                                                                                                                                                                                                                                                                                    1. Structural Improvements
                                                                                                                                                                                                                                                                                                    2. By Distribution Channel
                                                                                                                                                                                                                                                                                                      1. Home Improvement Specialty Stores
                                                                                                                                                                                                                                                                                                        1. Mass Merchandisers
                                                                                                                                                                                                                                                                                                          1. Online & E-Commerce Platforms
                                                                                                                                                                                                                                                                                                            1. Direct-to-Consumer (D2C)
                                                                                                                                                                                                                                                                                                            2. By End-Use
                                                                                                                                                                                                                                                                                                              1. Residential Homeowners
                                                                                                                                                                                                                                                                                                                1. Rental Property Owners
                                                                                                                                                                                                                                                                                                                  1. Small Commercial Spaces
                                                                                                                                                                                                                                                                                                                  2. By Price Tier
                                                                                                                                                                                                                                                                                                                    1. Economy
                                                                                                                                                                                                                                                                                                                      1. Mid-Range
                                                                                                                                                                                                                                                                                                                        1. Premium
                                                                                                                                                                                                                                                                                                                      2. Turky
                                                                                                                                                                                                                                                                                                                      3. Saudi Arabia
                                                                                                                                                                                                                                                                                                                      4. South Africa
                                                                                                                                                                                                                                                                                                                      5. Egypt
                                                                                                                                                                                                                                                                                                                      6. Nigeria
                                                                                                                                                                                                                                                                                                                      7. Rest of MEA
                                                                                                                                                                                                                                                                                                                    2. LATAM
                                                                                                                                                                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                                                                                                                                                                        1. By Product Type
                                                                                                                                                                                                                                                                                                                          1. Building Materials 
                                                                                                                                                                                                                                                                                                                            1. Hardware & Tools 
                                                                                                                                                                                                                                                                                                                              1. Decor & Interior Fixtures 
                                                                                                                                                                                                                                                                                                                                1. Outdoor & Garden Improvement 
                                                                                                                                                                                                                                                                                                                                2. By Project Type
                                                                                                                                                                                                                                                                                                                                  1. Renovation & Remodeling
                                                                                                                                                                                                                                                                                                                                    1. Repair & Maintenance
                                                                                                                                                                                                                                                                                                                                      1. Energy-Efficiency Upgrades
                                                                                                                                                                                                                                                                                                                                        1. Aesthetic & Decorative Enhancements
                                                                                                                                                                                                                                                                                                                                          1. Structural Improvements
                                                                                                                                                                                                                                                                                                                                          2. By Distribution Channel
                                                                                                                                                                                                                                                                                                                                            1. Home Improvement Specialty Stores
                                                                                                                                                                                                                                                                                                                                              1. Mass Merchandisers
                                                                                                                                                                                                                                                                                                                                                1. Online & E-Commerce Platforms
                                                                                                                                                                                                                                                                                                                                                  1. Direct-to-Consumer (D2C)
                                                                                                                                                                                                                                                                                                                                                  2. By End-Use
                                                                                                                                                                                                                                                                                                                                                    1. Residential Homeowners
                                                                                                                                                                                                                                                                                                                                                      1. Rental Property Owners
                                                                                                                                                                                                                                                                                                                                                        1. Small Commercial Spaces
                                                                                                                                                                                                                                                                                                                                                        2. By Price Tier
                                                                                                                                                                                                                                                                                                                                                          1. Economy
                                                                                                                                                                                                                                                                                                                                                            1. Mid-Range
                                                                                                                                                                                                                                                                                                                                                              1. Premium
                                                                                                                                                                                                                                                                                                                                                            2. Brazil
                                                                                                                                                                                                                                                                                                                                                              1. By Product Type
                                                                                                                                                                                                                                                                                                                                                                1. Building Materials 
                                                                                                                                                                                                                                                                                                                                                                  1. Hardware & Tools 
                                                                                                                                                                                                                                                                                                                                                                    1. Decor & Interior Fixtures 
                                                                                                                                                                                                                                                                                                                                                                      1. Outdoor & Garden Improvement 
                                                                                                                                                                                                                                                                                                                                                                      2. By Project Type
                                                                                                                                                                                                                                                                                                                                                                        1. Renovation & Remodeling
                                                                                                                                                                                                                                                                                                                                                                          1. Repair & Maintenance
                                                                                                                                                                                                                                                                                                                                                                            1. Energy-Efficiency Upgrades
                                                                                                                                                                                                                                                                                                                                                                              1. Aesthetic & Decorative Enhancements
                                                                                                                                                                                                                                                                                                                                                                                1. Structural Improvements
                                                                                                                                                                                                                                                                                                                                                                                2. By Distribution Channel
                                                                                                                                                                                                                                                                                                                                                                                  1. Home Improvement Specialty Stores
                                                                                                                                                                                                                                                                                                                                                                                    1. Mass Merchandisers
                                                                                                                                                                                                                                                                                                                                                                                      1. Online & E-Commerce Platforms
                                                                                                                                                                                                                                                                                                                                                                                        1. Direct-to-Consumer (D2C)
                                                                                                                                                                                                                                                                                                                                                                                        2. By End-Use
                                                                                                                                                                                                                                                                                                                                                                                          1. Residential Homeowners
                                                                                                                                                                                                                                                                                                                                                                                            1. Rental Property Owners
                                                                                                                                                                                                                                                                                                                                                                                              1. Small Commercial Spaces
                                                                                                                                                                                                                                                                                                                                                                                              2. By Price Tier
                                                                                                                                                                                                                                                                                                                                                                                                1. Economy
                                                                                                                                                                                                                                                                                                                                                                                                  1. Mid-Range
                                                                                                                                                                                                                                                                                                                                                                                                    1. Premium
                                                                                                                                                                                                                                                                                                                                                                                                  2. Mexico
                                                                                                                                                                                                                                                                                                                                                                                                  3. Argentina
                                                                                                                                                                                                                                                                                                                                                                                                  4. Chile
                                                                                                                                                                                                                                                                                                                                                                                                  5. Colombia
                                                                                                                                                                                                                                                                                                                                                                                                  6. Rest of LATAM
                                                                                                                                                                                                                                                                                                                                                                                              3. Competitive Landscape, 2025
                                                                                                                                                                                                                                                                                                                                                                                                1. Introduction
                                                                                                                                                                                                                                                                                                                                                                                                2. DIY Home Improvement Market Share Analysis, 2025 (%)
                                                                                                                                                                                                                                                                                                                                                                                                  1. Market Share Analysis, 2025
                                                                                                                                                                                                                                                                                                                                                                                                  2. Competition Ranking, 2025
                                                                                                                                                                                                                                                                                                                                                                                                  3. Key Developments & Growth Strategies
                                                                                                                                                                                                                                                                                                                                                                                                    1. Merger & Acquisition
                                                                                                                                                                                                                                                                                                                                                                                                    2. Product Launch
                                                                                                                                                                                                                                                                                                                                                                                                    3. Expansion
                                                                                                                                                                                                                                                                                                                                                                                                  4. Consolidated SWOT Analysis of Key Players
                                                                                                                                                                                                                                                                                                                                                                                              4. Company Profile
                                                                                                                                                                                                                                                                                                                                                                                                1. Home Depot
                                                                                                                                                                                                                                                                                                                                                                                                  1. Business Overview
                                                                                                                                                                                                                                                                                                                                                                                                  2. Financial Data
                                                                                                                                                                                                                                                                                                                                                                                                  3. Key Product domains
                                                                                                                                                                                                                                                                                                                                                                                                  4. Recent Developments
                                                                                                                                                                                                                                                                                                                                                                                                2. Lowe’s Companies
                                                                                                                                                                                                                                                                                                                                                                                                3. Kingfisher plc
                                                                                                                                                                                                                                                                                                                                                                                                4. Adeo Group
                                                                                                                                                                                                                                                                                                                                                                                                5. Ace Hardware
                                                                                                                                                                                                                                                                                                                                                                                                6. Stanley Black & Decker
                                                                                                                                                                                                                                                                                                                                                                                                7. Bosch
                                                                                                                                                                                                                                                                                                                                                                                                8. Makita
                                                                                                                                                                                                                                                                                                                                                                                                9. Sherwin-Williams
                                                                                                                                                                                                                                                                                                                                                                                                10. PPG Industries