Global Decorative Coatings Market Size, Share & Demand Report By Resin Type (Acrylic, Vinyl-Acrylic, Alkyd, Polyurethane, Epoxy), By Technology (Waterborne, Solventborne, Powder, UV-Cured), By Product Type (Interior, Exterior, Wood Coatings, Primers, Varnishes), By Application (Residential, Commercial, Industrial), By Finish (Matte, Satin, Gloss, Textured), By Region & Segment Forecasts, 2025–2030

Table of Contents

1. Executive Summary
   1. Introduction
2. Market Introduction
   1. Market Definition
   2. Scope of the Study
   3. Market Structure
3. Research Methodology
   1. Primary Research
   2. Research Methodology
   3. Assumptions & Exclusions
   4. Secondary Data Sources
4. Market Factor Analysis
   1. Value Chain Analysis: Decorative Coatings Market
   2. Porters Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitution
      4. Threat of New Entrants
      5. Competitive Rivalry
5. Market Dynamics
   1. Drivers
   2. Restraints
   3. Opportunities
6. Recent Trends Analysis
7. Impact of COVID-19 on Decorative Coatings Market
   1. Pre and Post Covid -19 Market Scenario Analysis
   2. Market Recovery Timeline and Challenge
   3. Measures Taken by Top Players
8. Regulatory Landscape
9. Decorative Coatings Market, By Resin Type
   1. Introduction
      1. Market Size and Forecast, By Resin Type
   2. Acrylic
      1. Market Size and Forecast, By Region
   3. Vinyl-Acrylic
      1. Market Size and Forecast, By Region
   4. Alkyd
      1. Market Size and Forecast, By Region
   5. Polyurethane
      1. Market Size and Forecast, By Region
   6. Epoxy
      1. Market Size and Forecast, By Region
   7. Others (Silicone, Polyester)
      1. Market Size and Forecast, By Region
10. Decorative Coatings Market, By Technology
    1. Introduction
       1. Market Size and Forecast, By Technology
    2. Waterborne Coatings
       1. Market Size and Forecast, By Region
    3. Solventborne Coatings
       1. Market Size and Forecast, By Region
    4. Powder Coatings
       1. Market Size and Forecast, By Region
    5. UV-Cured Coatings
       1. Market Size and Forecast, By Region
11. Decorative Coatings Market, By Product Type
    1. Introduction
       1. Market Size and Forecast, By Product Type
    2. Interior Wall Paints
       1. Market Size and Forecast, By Region
    3. Exterior Wall Paints
       1. Market Size and Forecast, By Region
    4. Wood Finishes
       1. Market Size and Forecast, By Region
    5. Metal Decorative Coatings
       1. Market Size and Forecast, By Region
    6. Primers & Sealers
       1. Market Size and Forecast, By Region
    7. Varnishes & Stains
       1. Market Size and Forecast, By Region
12. Decorative Coatings Market, By Application
    1. Introduction
       1. Market Size and Forecast, By Application
    2. Residential Buildings
       1. Market Size and Forecast, By Region
    3. Commercial Buildings
       1. Market Size and Forecast, By Region
    4. Industrial Structures (Non-protective Decorative)
       1. Market Size and Forecast, By Region
13. Decorative Coatings Market, By Distribution Channel
    1. Introduction
       1. Market Size and Forecast, By Distribution Channel
    2. Direct Sales (B2B)
       1. Market Size and Forecast, By Region
    3. Retail Stores (Paint Stores, Hardware Stores)
       1. Market Size and Forecast, By Region
    4. Online Retail / E-Commerce
       1. Market Size and Forecast, By Region
14. Regional Overview
    1. Introduction
       1. Market Size and Forecast
    2. North America
       1. Market Size and Forecast
          1. By Resin Type
             1. Acrylic
             2. Vinyl-Acrylic
             3. Alkyd
             4. Polyurethane
             5. Epoxy
             6. Others (Silicone, Polyester)
          2. By Technology
             1. Waterborne Coatings
             2. Solventborne Coatings
             3. Powder Coatings
             4. UV-Cured Coatings
          3. By Product Type
             1. Interior Wall Paints
             2. Exterior Wall Paints
             3. Wood Finishes
             4. Metal Decorative Coatings
             5. Primers & Sealers
             6. Varnishes & Stains
          4. By Application
             1. Residential Buildings
             2. Commercial Buildings
             3. Industrial Structures (Non-protective Decorative)
          5. By Distribution Channel
             1. Direct Sales (B2B)
             2. Retail Stores (Paint Stores, Hardware Stores)
             3. Online Retail / E-Commerce
       2. U.S.
          1. By Resin Type
             1. Acrylic
             2. Vinyl-Acrylic
             3. Alkyd
             4. Polyurethane
             5. Epoxy
             6. Others (Silicone, Polyester)
          2. By Technology
             1. Waterborne Coatings
             2. Solventborne Coatings
             3. Powder Coatings
             4. UV-Cured Coatings
          3. By Product Type
             1. Interior Wall Paints
             2. Exterior Wall Paints
             3. Wood Finishes
             4. Metal Decorative Coatings
             5. Primers & Sealers
             6. Varnishes & Stains
          4. By Application
             1. Residential Buildings
             2. Commercial Buildings
             3. Industrial Structures (Non-protective Decorative)
          5. By Distribution Channel
             1. Direct Sales (B2B)
             2. Retail Stores (Paint Stores, Hardware Stores)
             3. Online Retail / E-Commerce
       3. Canada
    3. Europe
       1. Market Size and Forecast
          1. By Resin Type
             1. Acrylic
             2. Vinyl-Acrylic
             3. Alkyd
             4. Polyurethane
             5. Epoxy
             6. Others (Silicone, Polyester)
          2. By Technology
             1. Waterborne Coatings
             2. Solventborne Coatings
             3. Powder Coatings
             4. UV-Cured Coatings
          3. By Product Type
             1. Interior Wall Paints
             2. Exterior Wall Paints
             3. Wood Finishes
             4. Metal Decorative Coatings
             5. Primers & Sealers
             6. Varnishes & Stains
          4. By Application
             1. Residential Buildings
             2. Commercial Buildings
             3. Industrial Structures (Non-protective Decorative)
          5. By Distribution Channel
             1. Direct Sales (B2B)
             2. Retail Stores (Paint Stores, Hardware Stores)
             3. Online Retail / E-Commerce
       2. U.K.
          1. By Resin Type
             1. Acrylic
             2. Vinyl-Acrylic
             3. Alkyd
             4. Polyurethane
             5. Epoxy
             6. Others (Silicone, Polyester)
          2. By Technology
             1. Waterborne Coatings
             2. Solventborne Coatings
             3. Powder Coatings
             4. UV-Cured Coatings
          3. By Product Type
             1. Interior Wall Paints
             2. Exterior Wall Paints
             3. Wood Finishes
             4. Metal Decorative Coatings
             5. Primers & Sealers
             6. Varnishes & Stains
          4. By Application
             1. Residential Buildings
             2. Commercial Buildings
             3. Industrial Structures (Non-protective Decorative)
          5. By Distribution Channel
             1. Direct Sales (B2B)
             2. Retail Stores (Paint Stores, Hardware Stores)
             3. Online Retail / E-Commerce
       3. Germany
       4. France
       5. Spain
       6. Italy
       7. Russia
       8. Nordic
       9. Benelux
       10. Rest of Europe
    4. APAC
       1. Market Size and Forecast
          1. By Resin Type
             1. Acrylic
             2. Vinyl-Acrylic
             3. Alkyd
             4. Polyurethane
             5. Epoxy
             6. Others (Silicone, Polyester)
          2. By Technology
             1. Waterborne Coatings
             2. Solventborne Coatings
             3. Powder Coatings
             4. UV-Cured Coatings
          3. By Product Type
             1. Interior Wall Paints
             2. Exterior Wall Paints
             3. Wood Finishes
             4. Metal Decorative Coatings
             5. Primers & Sealers
             6. Varnishes & Stains
          4. By Application
             1. Residential Buildings
             2. Commercial Buildings
             3. Industrial Structures (Non-protective Decorative)
          5. By Distribution Channel
             1. Direct Sales (B2B)
             2. Retail Stores (Paint Stores, Hardware Stores)
             3. Online Retail / E-Commerce
       2. China
          1. By Resin Type
             1. Acrylic
             2. Vinyl-Acrylic
             3. Alkyd
             4. Polyurethane
             5. Epoxy
             6. Others (Silicone, Polyester)
          2. By Technology
             1. Waterborne Coatings
             2. Solventborne Coatings
             3. Powder Coatings
             4. UV-Cured Coatings
          3. By Product Type
             1. Interior Wall Paints
             2. Exterior Wall Paints
             3. Wood Finishes
             4. Metal Decorative Coatings
             5. Primers & Sealers
             6. Varnishes & Stains
          4. By Application
             1. Residential Buildings
             2. Commercial Buildings
             3. Industrial Structures (Non-protective Decorative)
          5. By Distribution Channel
             1. Direct Sales (B2B)
             2. Retail Stores (Paint Stores, Hardware Stores)
             3. Online Retail / E-Commerce
       3. Korea
       4. Japan
       5. India
       6. Australia
       7. Singapore
       8. Taiwan
       9. South East Asia
       10. Rest of Asia-Pacific
    5. Middle East and Africa
       1. Market Size and Forecast
          1. By Resin Type
             1. Acrylic
             2. Vinyl-Acrylic
             3. Alkyd
             4. Polyurethane
             5. Epoxy
             6. Others (Silicone, Polyester)
          2. By Technology
             1. Waterborne Coatings
             2. Solventborne Coatings
             3. Powder Coatings
             4. UV-Cured Coatings
          3. By Product Type
             1. Interior Wall Paints
             2. Exterior Wall Paints
             3. Wood Finishes
             4. Metal Decorative Coatings
             5. Primers & Sealers
             6. Varnishes & Stains
          4. By Application
             1. Residential Buildings
             2. Commercial Buildings
             3. Industrial Structures (Non-protective Decorative)
          5. By Distribution Channel
             1. Direct Sales (B2B)
             2. Retail Stores (Paint Stores, Hardware Stores)
             3. Online Retail / E-Commerce
       2. UAE
          1. By Resin Type
             1. Acrylic
             2. Vinyl-Acrylic
             3. Alkyd
             4. Polyurethane
             5. Epoxy
             6. Others (Silicone, Polyester)
          2. By Technology
             1. Waterborne Coatings
             2. Solventborne Coatings
             3. Powder Coatings
             4. UV-Cured Coatings
          3. By Product Type
             1. Interior Wall Paints
             2. Exterior Wall Paints
             3. Wood Finishes
             4. Metal Decorative Coatings
             5. Primers & Sealers
             6. Varnishes & Stains
          4. By Application
             1. Residential Buildings
             2. Commercial Buildings
             3. Industrial Structures (Non-protective Decorative)
          5. By Distribution Channel
             1. Direct Sales (B2B)
             2. Retail Stores (Paint Stores, Hardware Stores)
             3. Online Retail / E-Commerce
       3. Turky
       4. Saudi Arabia
       5. South Africa
       6. Egypt
       7. Nigeria
       8. Rest of MEA
    6. LATAM
       1. Market Size and Forecast
          1. By Resin Type
             1. Acrylic
             2. Vinyl-Acrylic
             3. Alkyd
             4. Polyurethane
             5. Epoxy
             6. Others (Silicone, Polyester)
          2. By Technology
             1. Waterborne Coatings
             2. Solventborne Coatings
             3. Powder Coatings
             4. UV-Cured Coatings
          3. By Product Type
             1. Interior Wall Paints
             2. Exterior Wall Paints
             3. Wood Finishes
             4. Metal Decorative Coatings
             5. Primers & Sealers
             6. Varnishes & Stains
          4. By Application
             1. Residential Buildings
             2. Commercial Buildings
             3. Industrial Structures (Non-protective Decorative)
          5. By Distribution Channel
             1. Direct Sales (B2B)
             2. Retail Stores (Paint Stores, Hardware Stores)
             3. Online Retail / E-Commerce
       2. Brazil
          1. By Resin Type
             1. Acrylic
             2. Vinyl-Acrylic
             3. Alkyd
             4. Polyurethane
             5. Epoxy
             6. Others (Silicone, Polyester)
          2. By Technology
             1. Waterborne Coatings
             2. Solventborne Coatings
             3. Powder Coatings
             4. UV-Cured Coatings
          3. By Product Type
             1. Interior Wall Paints
             2. Exterior Wall Paints
             3. Wood Finishes
             4. Metal Decorative Coatings
             5. Primers & Sealers
             6. Varnishes & Stains
          4. By Application
             1. Residential Buildings
             2. Commercial Buildings
             3. Industrial Structures (Non-protective Decorative)
          5. By Distribution Channel
             1. Direct Sales (B2B)
             2. Retail Stores (Paint Stores, Hardware Stores)
             3. Online Retail / E-Commerce
       3. Mexico
       4. Argentina
       5. Chile
       6. Colombia
       7. Rest of LATAM
15. Competitive Landscape, 2024
    1. Introduction
    2. Decorative Coatings Market Share Analysis, 2024 (%)
       1. Market Share Analysis, 2024
       2. Competition Ranking, 2024
       3. Key Developments & Growth Strategies
          1. Merger & Acquisition
          2. Product Launch
          3. Expansion
       4. Consolidated SWOT Analysis of Key Players
16. Company Profile
    1. PPG Industries, Inc.
       1. Business Overview
       2. Financial Data
       3. Key Product domains
       4. Recent Developments
    2. AkzoNobel N.V.
    3. Sherwin-Williams Company
    4. RPM International Inc.
    5. Nippon Paint Holdings Co., Ltd.
    6. Axalta Coating Systems
    7. Kansai Paint Co., Ltd.
    8. Asian Paints Ltd.
    9. Jotun Group
    10. DuluxGroup