United States Protein Supplements Market Size & Outlook, 2025-2033


United States Protein Supplements Market Insights

  • Based on Deep Market Insights findings, the United States Protein Supplements Market reached USD 8311.39 Million in 2024 and is estimated to attain USD 21982.52 Million by 2033.
  • From 2025 to 2033, the United States market is expected to grow at a steady CAGR of 11.44%.
  • Within the Product Type category, Protein Powders (Whey, Casein, Plant-Based) dominated in 2024 in terms of market size contribution.
  • Over the forecast period, Capsules & Tablets is forecasted to deliver the fastest growth, positioning it as the most lucrative Product Type segment.

Other Key Findings


  • In 2024, United States represented 29.47% of the overall global Protein Supplements Market size.
  • United States is projected to lead the global Protein Supplements Market size by 2033.
  • Across North America, United States is anticipated to hold the dominant position in market size by 2033.
  • Canada is forecasted to expand at the fastest pace in North America, attaining USD 8210.35 Million by 2033.

Report Summary

Report Scope Details
Base Year for Study 2024
Study Period 2021-2033
Historical Period 2021-2023
Forecast Period 2025-2033
Market Size In 2024 USD 8311.39 Million
Market Size In 2033 USD 21982.52 Million
Largest segment Protein Powders (Whey, Casein, Plant-Based)
Units Revenue in USD Million
CAGR 11.44% (2025-2033)
Segmnetation Covered
Product Type
  1. Protein Powders (Whey, Casein, Plant-Based)
  2. Protein Bars
  3. Ready-to-Drink (RTD) Protein Beverages
  4. Capsules & Tablets
Application
  1. Sports Nutrition
  2. Weight Management
  3. Functional Foods & Wellness
  4. Clinical Nutrition
  5. Beauty & Collagen Supplements
Distribution Channel
  1. Online Retail / D2C Platforms
  2. Specialty Stores / Health Stores
  3. Pharmacies
  4. Supermarkets & Hypermarkets
  5. Gyms and Fitness Centers
End User
  1. Adults (25–45 Years)
  2. Teenagers (13–24 Years)
  3. Women
  4. Seniors (50+ Years)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends

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