Europe Hygienic Paper Market Size & Outlook, 2025-2033


Europe Hygienic Paper Market Insights

  • Based on Deep Market Insights findings, the Europe Hygienic Paper Market size reached USD 103.77 Billion in 2024 and is expected to grow to USD 192.76 Billion by 2033.
  • During 2025–2033, the market is forecasted to advance at a CAGR of 7.24%.
  • Toilet Tissue represented the largest share of the Product Category market in terms of size in 2024.
  • Among the Product Category segments, Napkins and Other Hygienic Paper is forecasted to achieve the highest growth and remain the most lucrative through the forecast period.

Other Key Findings


  • In 2024, Europe contributed 29.44% to the overall global Hygienic Paper Market size.
  • By 2033, United States is anticipated to dominate the global market based on market size.
  • Italy is expected to witness the fastest growth within Europe, attaining USD 20.4 Billion by 2033.

Report Summary

Report Scope Details
Base Year for Study 2024
Study Period 2021-2033
Historical Period 2021-2023
Forecast Period 2025-2033
Market Size In 2024 USD 103.77 Billion
Market Size In 2033 USD 192.76 Billion
Largest segment Toilet Tissue
Units Revenue in USD Billion
CAGR 7.24% (2025-2033)
Segmnetation Covered
Europe
  1. Germany
  2. United Kingdom
  3. France
  4. Italy
  5. Spain
  6. Russia
  7. Nordic
  8. Benelux
Product Category
  1. Toilet Tissue
  2. Facial Tissue
  3. Paper Towels
  4. Napkins and Other Hygienic Paper
End User
  1. Household
  2. Commercial and Office
  3. HoReCa
  4. Healthcare and Institutional
Ply and Quality
  1. Standard Grade
  2. Premium Grade
  3. Eco-Friendly Grade
Distribution Channel
  1. Supermarkets and Hypermarkets
  2. Wholesale and Cash-and-Carry
  3. Online Channels
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends