LATAM Car Rental Market Size & Outlook, 2025-2033


LATAM Car Rental Market Insights

  • Deep Market Insights analysis indicates that the LATAM Car Rental Market size, which was USD 14.5 Billion in 2024, is projected to attain USD 34.24 Billion by 2033.
  • The market is expected to register a CAGR of 10.02% over the period 2025–2033.
  • In 2024, Leisure emerged as the dominant Service based on market size.
  • Long-term/lease is projected to register the fastest growth, positioning it as the most attractive Service segment over the forecast horizon.

Other Key Findings


  • In 2024, LATAM accounted for 10.34% of the global Car Rental Market size.
  • By 2033, United States is projected to lead the global market in terms of market size.
  • Colombia is projected to emerge as the fastest-growing market in LATAM, reaching USD 0.59 Billion by 2033.

Report Summary

Report Scope Details
Base Year for Study 2024
Study Period 2021-2033
Historical Period 2021-2023
Forecast Period 2025-2033
Market Size In 2024 USD 14.5 Billion
Market Size In 2033 USD 34.24 Billion
Largest segment Leisure
Units Revenue in USD Billion
CAGR 10.02% (2025-2033)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends

Segmnetation Covered

Segments Sub Segments
LATAM
  1. Brazil
  2. Mexico
  3. Argentina
  4. Colombia
  5. Chile
Service
  1. Leisure
  2. Corporate
  3. Long-term/lease
Vehicle
  1. Economy
  2. Premium
  3. EVs
Booking
  1. OTA
  2. Direct
  3. Corporate portals