HomeFood & BeveragesNutraceuticals Probiotics Market

Global Probiotics Market Size, Share & Demand Report By Product Type (Probiotic Foods & Beverages, Probiotic Dietary Supplements, Animal Probiotics), By Application (Digestive Health, Immunity Enhancement, Women’s Health, Infant Nutrition, Mental Wellness, Metabolic & Weight Management), By Distribution Channel (Supermarkets & Hypermarkets, Pharmacies & Drug Stores, Online Retail, Specialty Stores, D2C) By Region & Segment Forecasts, 2026–2031

Report Code: RI2409PUB
Last Updated : February, 2026
Author : Hannah Blake

Table of Contents

  1. Executive Summary
    1. Introduction
  2. Market Introduction
    1. Market Definition
    2. Scope of the Study
    3. Market Structure
  3. Research Methodology
    1. Primary Research
    2. Research Methodology
    3. Assumptions & Exclusions
    4. Secondary Data Sources
  4. Market Factor Analysis
    1. Value Chain Analysis: Probiotics Market
    2. Porters Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitution
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Dynamics
    1. Drivers
    2. Restraints
    3. Opportunities
  6. Recent Trends Analysis
  7. Impact of COVID-19 on Probiotics Market
    1. Pre and Post Covid -19 Market Scenario Analysis
    2. Market Recovery Timeline and Challenge
    3. Measures Taken by Top Players
  8. Regulatory Landscape
  9. Probiotics Market, By Product Type
    1. Introduction
      1. Market Size and Forecast, By Product Type
    2. Probiotic Foods & Beverages
      1. Market Size and Forecast, By Region
    3. Probiotic Dietary Supplements
      1. Market Size and Forecast, By Region
    4. Animal Probiotics (Feed-Based)
      1. Market Size and Forecast, By Region
  10. Probiotics Market, By Application
    1. Introduction
      1. Market Size and Forecast, By Application
    2. Digestive Health
      1. Market Size and Forecast, By Region
    3. Immunity Enhancement
      1. Market Size and Forecast, By Region
    4. Women’s Health
      1. Market Size and Forecast, By Region
    5. Infant Nutrition
      1. Market Size and Forecast, By Region
    6. Mental Wellness (Psychobiotics)
      1. Market Size and Forecast, By Region
    7. Metabolic & Weight Management
      1. Market Size and Forecast, By Region
  11. Probiotics Market, By Distribution Channel
    1. Introduction
      1. Market Size and Forecast, By Distribution Channel
    2. Supermarkets & Hypermarkets
      1. Market Size and Forecast, By Region
    3. Pharmacies & Drug Stores
      1. Market Size and Forecast, By Region
    4. Online Retail / E-commerce
      1. Market Size and Forecast, By Region
    5. Specialty Health Stores
      1. Market Size and Forecast, By Region
    6. Direct-to-Consumer (D2C)
      1. Market Size and Forecast, By Region
  12. Regional Overview
    1. Introduction
      1. Market Size and Forecast
    2. North America
      1. Market Size and Forecast
        1. By Product Type
          1. Probiotic Foods & Beverages
            1. Probiotic Dietary Supplements
              1. Animal Probiotics (Feed-Based)
              2. By Application
                1. Digestive Health
                  1. Immunity Enhancement
                    1. Women’s Health
                      1. Infant Nutrition
                        1. Mental Wellness (Psychobiotics)
                          1. Metabolic & Weight Management
                          2. By Distribution Channel
                            1. Supermarkets & Hypermarkets
                              1. Pharmacies & Drug Stores
                                1. Online Retail / E-commerce
                                  1. Specialty Health Stores
                                    1. Direct-to-Consumer (D2C)
                                  2. U.S.
                                    1. By Product Type
                                      1. Probiotic Foods & Beverages
                                        1. Probiotic Dietary Supplements
                                          1. Animal Probiotics (Feed-Based)
                                          2. By Application
                                            1. Digestive Health
                                              1. Immunity Enhancement
                                                1. Women’s Health
                                                  1. Infant Nutrition
                                                    1. Mental Wellness (Psychobiotics)
                                                      1. Metabolic & Weight Management
                                                      2. By Distribution Channel
                                                        1. Supermarkets & Hypermarkets
                                                          1. Pharmacies & Drug Stores
                                                            1. Online Retail / E-commerce
                                                              1. Specialty Health Stores
                                                                1. Direct-to-Consumer (D2C)
                                                              2. Canada
                                                            2. Europe
                                                              1. Market Size and Forecast
                                                                1. By Product Type
                                                                  1. Probiotic Foods & Beverages
                                                                    1. Probiotic Dietary Supplements
                                                                      1. Animal Probiotics (Feed-Based)
                                                                      2. By Application
                                                                        1. Digestive Health
                                                                          1. Immunity Enhancement
                                                                            1. Women’s Health
                                                                              1. Infant Nutrition
                                                                                1. Mental Wellness (Psychobiotics)
                                                                                  1. Metabolic & Weight Management
                                                                                  2. By Distribution Channel
                                                                                    1. Supermarkets & Hypermarkets
                                                                                      1. Pharmacies & Drug Stores
                                                                                        1. Online Retail / E-commerce
                                                                                          1. Specialty Health Stores
                                                                                            1. Direct-to-Consumer (D2C)
                                                                                          2. U.K.
                                                                                            1. By Product Type
                                                                                              1. Probiotic Foods & Beverages
                                                                                                1. Probiotic Dietary Supplements
                                                                                                  1. Animal Probiotics (Feed-Based)
                                                                                                  2. By Application
                                                                                                    1. Digestive Health
                                                                                                      1. Immunity Enhancement
                                                                                                        1. Women’s Health
                                                                                                          1. Infant Nutrition
                                                                                                            1. Mental Wellness (Psychobiotics)
                                                                                                              1. Metabolic & Weight Management
                                                                                                              2. By Distribution Channel
                                                                                                                1. Supermarkets & Hypermarkets
                                                                                                                  1. Pharmacies & Drug Stores
                                                                                                                    1. Online Retail / E-commerce
                                                                                                                      1. Specialty Health Stores
                                                                                                                        1. Direct-to-Consumer (D2C)
                                                                                                                      2. Germany
                                                                                                                      3. France
                                                                                                                      4. Spain
                                                                                                                      5. Italy
                                                                                                                      6. Russia
                                                                                                                      7. Nordic
                                                                                                                      8. Benelux
                                                                                                                      9. Rest of Europe
                                                                                                                    2. APAC
                                                                                                                      1. Market Size and Forecast
                                                                                                                        1. By Product Type
                                                                                                                          1. Probiotic Foods & Beverages
                                                                                                                            1. Probiotic Dietary Supplements
                                                                                                                              1. Animal Probiotics (Feed-Based)
                                                                                                                              2. By Application
                                                                                                                                1. Digestive Health
                                                                                                                                  1. Immunity Enhancement
                                                                                                                                    1. Women’s Health
                                                                                                                                      1. Infant Nutrition
                                                                                                                                        1. Mental Wellness (Psychobiotics)
                                                                                                                                          1. Metabolic & Weight Management
                                                                                                                                          2. By Distribution Channel
                                                                                                                                            1. Supermarkets & Hypermarkets
                                                                                                                                              1. Pharmacies & Drug Stores
                                                                                                                                                1. Online Retail / E-commerce
                                                                                                                                                  1. Specialty Health Stores
                                                                                                                                                    1. Direct-to-Consumer (D2C)
                                                                                                                                                  2. China
                                                                                                                                                    1. By Product Type
                                                                                                                                                      1. Probiotic Foods & Beverages
                                                                                                                                                        1. Probiotic Dietary Supplements
                                                                                                                                                          1. Animal Probiotics (Feed-Based)
                                                                                                                                                          2. By Application
                                                                                                                                                            1. Digestive Health
                                                                                                                                                              1. Immunity Enhancement
                                                                                                                                                                1. Women’s Health
                                                                                                                                                                  1. Infant Nutrition
                                                                                                                                                                    1. Mental Wellness (Psychobiotics)
                                                                                                                                                                      1. Metabolic & Weight Management
                                                                                                                                                                      2. By Distribution Channel
                                                                                                                                                                        1. Supermarkets & Hypermarkets
                                                                                                                                                                          1. Pharmacies & Drug Stores
                                                                                                                                                                            1. Online Retail / E-commerce
                                                                                                                                                                              1. Specialty Health Stores
                                                                                                                                                                                1. Direct-to-Consumer (D2C)
                                                                                                                                                                              2. Korea
                                                                                                                                                                              3. Japan
                                                                                                                                                                              4. India
                                                                                                                                                                              5. Australia
                                                                                                                                                                              6. Singapore
                                                                                                                                                                              7. Taiwan
                                                                                                                                                                              8. South East Asia
                                                                                                                                                                              9. Rest of Asia-Pacific
                                                                                                                                                                            2. Middle East and Africa
                                                                                                                                                                              1. Market Size and Forecast
                                                                                                                                                                                1. By Product Type
                                                                                                                                                                                  1. Probiotic Foods & Beverages
                                                                                                                                                                                    1. Probiotic Dietary Supplements
                                                                                                                                                                                      1. Animal Probiotics (Feed-Based)
                                                                                                                                                                                      2. By Application
                                                                                                                                                                                        1. Digestive Health
                                                                                                                                                                                          1. Immunity Enhancement
                                                                                                                                                                                            1. Women’s Health
                                                                                                                                                                                              1. Infant Nutrition
                                                                                                                                                                                                1. Mental Wellness (Psychobiotics)
                                                                                                                                                                                                  1. Metabolic & Weight Management
                                                                                                                                                                                                  2. By Distribution Channel
                                                                                                                                                                                                    1. Supermarkets & Hypermarkets
                                                                                                                                                                                                      1. Pharmacies & Drug Stores
                                                                                                                                                                                                        1. Online Retail / E-commerce
                                                                                                                                                                                                          1. Specialty Health Stores
                                                                                                                                                                                                            1. Direct-to-Consumer (D2C)
                                                                                                                                                                                                          2. UAE
                                                                                                                                                                                                            1. By Product Type
                                                                                                                                                                                                              1. Probiotic Foods & Beverages
                                                                                                                                                                                                                1. Probiotic Dietary Supplements
                                                                                                                                                                                                                  1. Animal Probiotics (Feed-Based)
                                                                                                                                                                                                                  2. By Application
                                                                                                                                                                                                                    1. Digestive Health
                                                                                                                                                                                                                      1. Immunity Enhancement
                                                                                                                                                                                                                        1. Women’s Health
                                                                                                                                                                                                                          1. Infant Nutrition
                                                                                                                                                                                                                            1. Mental Wellness (Psychobiotics)
                                                                                                                                                                                                                              1. Metabolic & Weight Management
                                                                                                                                                                                                                              2. By Distribution Channel
                                                                                                                                                                                                                                1. Supermarkets & Hypermarkets
                                                                                                                                                                                                                                  1. Pharmacies & Drug Stores
                                                                                                                                                                                                                                    1. Online Retail / E-commerce
                                                                                                                                                                                                                                      1. Specialty Health Stores
                                                                                                                                                                                                                                        1. Direct-to-Consumer (D2C)
                                                                                                                                                                                                                                      2. Turky
                                                                                                                                                                                                                                      3. Saudi Arabia
                                                                                                                                                                                                                                      4. South Africa
                                                                                                                                                                                                                                      5. Egypt
                                                                                                                                                                                                                                      6. Nigeria
                                                                                                                                                                                                                                      7. Rest of MEA
                                                                                                                                                                                                                                    2. LATAM
                                                                                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                                                                                        1. By Product Type
                                                                                                                                                                                                                                          1. Probiotic Foods & Beverages
                                                                                                                                                                                                                                            1. Probiotic Dietary Supplements
                                                                                                                                                                                                                                              1. Animal Probiotics (Feed-Based)
                                                                                                                                                                                                                                              2. By Application
                                                                                                                                                                                                                                                1. Digestive Health
                                                                                                                                                                                                                                                  1. Immunity Enhancement
                                                                                                                                                                                                                                                    1. Women’s Health
                                                                                                                                                                                                                                                      1. Infant Nutrition
                                                                                                                                                                                                                                                        1. Mental Wellness (Psychobiotics)
                                                                                                                                                                                                                                                          1. Metabolic & Weight Management
                                                                                                                                                                                                                                                          2. By Distribution Channel
                                                                                                                                                                                                                                                            1. Supermarkets & Hypermarkets
                                                                                                                                                                                                                                                              1. Pharmacies & Drug Stores
                                                                                                                                                                                                                                                                1. Online Retail / E-commerce
                                                                                                                                                                                                                                                                  1. Specialty Health Stores
                                                                                                                                                                                                                                                                    1. Direct-to-Consumer (D2C)
                                                                                                                                                                                                                                                                  2. Brazil
                                                                                                                                                                                                                                                                    1. By Product Type
                                                                                                                                                                                                                                                                      1. Probiotic Foods & Beverages
                                                                                                                                                                                                                                                                        1. Probiotic Dietary Supplements
                                                                                                                                                                                                                                                                          1. Animal Probiotics (Feed-Based)
                                                                                                                                                                                                                                                                          2. By Application
                                                                                                                                                                                                                                                                            1. Digestive Health
                                                                                                                                                                                                                                                                              1. Immunity Enhancement
                                                                                                                                                                                                                                                                                1. Women’s Health
                                                                                                                                                                                                                                                                                  1. Infant Nutrition
                                                                                                                                                                                                                                                                                    1. Mental Wellness (Psychobiotics)
                                                                                                                                                                                                                                                                                      1. Metabolic & Weight Management
                                                                                                                                                                                                                                                                                      2. By Distribution Channel
                                                                                                                                                                                                                                                                                        1. Supermarkets & Hypermarkets
                                                                                                                                                                                                                                                                                          1. Pharmacies & Drug Stores
                                                                                                                                                                                                                                                                                            1. Online Retail / E-commerce
                                                                                                                                                                                                                                                                                              1. Specialty Health Stores
                                                                                                                                                                                                                                                                                                1. Direct-to-Consumer (D2C)
                                                                                                                                                                                                                                                                                              2. Mexico
                                                                                                                                                                                                                                                                                              3. Argentina
                                                                                                                                                                                                                                                                                              4. Chile
                                                                                                                                                                                                                                                                                              5. Colombia
                                                                                                                                                                                                                                                                                              6. Rest of LATAM
                                                                                                                                                                                                                                                                                          2. Competitive Landscape, 2025
                                                                                                                                                                                                                                                                                            1. Introduction
                                                                                                                                                                                                                                                                                            2. Probiotics Market Share Analysis, 2025 (%)
                                                                                                                                                                                                                                                                                              1. Market Share Analysis, 2025
                                                                                                                                                                                                                                                                                              2. Competition Ranking, 2025
                                                                                                                                                                                                                                                                                              3. Key Developments & Growth Strategies
                                                                                                                                                                                                                                                                                                1. Merger & Acquisition
                                                                                                                                                                                                                                                                                                2. Product Launch
                                                                                                                                                                                                                                                                                                3. Expansion
                                                                                                                                                                                                                                                                                              4. Consolidated SWOT Analysis of Key Players
                                                                                                                                                                                                                                                                                          3. Company Profile
                                                                                                                                                                                                                                                                                            1. Chr. Hansen Holding A/S
                                                                                                                                                                                                                                                                                              1. Business Overview
                                                                                                                                                                                                                                                                                              2. Financial Data
                                                                                                                                                                                                                                                                                              3. Key Product domains
                                                                                                                                                                                                                                                                                              4. Recent Developments
                                                                                                                                                                                                                                                                                            2. Danone S.A.
                                                                                                                                                                                                                                                                                            3. Yakult Honsha Co., Ltd.
                                                                                                                                                                                                                                                                                            4. Nestlé S.A.
                                                                                                                                                                                                                                                                                            5. BioGaia AB
                                                                                                                                                                                                                                                                                            6. Probi AB
                                                                                                                                                                                                                                                                                            7. Kerry Group plc
                                                                                                                                                                                                                                                                                            8. Lallemand Inc.
                                                                                                                                                                                                                                                                                            9. DSM-Firmenich AG
                                                                                                                                                                                                                                                                                            10. ADM (Archer Daniels Midland Company)