HomeConsumer Goods and ServicesPet Care & Animal Accessories Probiotic and Prebiotic Pet Foods Market

Global Probiotic and Prebiotic Pet Foods Market Size, Share & Demand Report By Ingredient Type (Probiotic Pet Foods, Prebiotic Pet Foods, Synbiotic Pet Foods), By Pet Type (Dogs, Cats, Other Pets), By Product Form (Dry Food, Wet Food, Freeze-Dried & Raw, Functional Treats & Chews, Supplements), By Distribution Channel (Pet Specialty Stores, Supermarkets & Hypermarkets, Veterinary Clinics, Online Retail, Farm & Feed Stores), By Price Tier (Economy, Mid-Premium, Premium, Super-Premium) & Segment Forecasts, 2026–2031

Report Code: RI2581PUB
Last Updated : February, 2026
Author : Grace Turner

Table of Contents

  1. Executive Summary
    1. Introduction
  2. Market Introduction
    1. Market Definition
    2. Scope of the Study
    3. Market Structure
  3. Research Methodology
    1. Primary Research
    2. Research Methodology
    3. Assumptions & Exclusions
    4. Secondary Data Sources
  4. Market Factor Analysis
    1. Value Chain Analysis: Probiotic and Prebiotic Pet Foods Market
    2. Porters Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitution
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Dynamics
    1. Drivers
    2. Restraints
    3. Opportunities
  6. Recent Trends Analysis
  7. Impact of COVID-19 on Probiotic and Prebiotic Pet Foods Market
    1. Pre and Post Covid -19 Market Scenario Analysis
    2. Market Recovery Timeline and Challenge
    3. Measures Taken by Top Players
  8. Regulatory Landscape
  9. Probiotic and Prebiotic Pet Foods Market, By Ingredient Type
    1. Introduction
      1. Market Size and Forecast, By Ingredient Type
    2. Probiotic Pet Foods
      1. Market Size and Forecast, By Region
    3. Prebiotic Pet Foods
      1. Market Size and Forecast, By Region
    4. Synbiotic Pet Foods
      1. Market Size and Forecast, By Region
  10. Probiotic and Prebiotic Pet Foods Market, By Pet Type
    1. Introduction
      1. Market Size and Forecast, By Pet Type
    2. Dogs 
      1. Market Size and Forecast, By Region
    3. Cats 
      1. Market Size and Forecast, By Region
    4. Other Pets 
      1. Market Size and Forecast, By Region
  11. Probiotic and Prebiotic Pet Foods Market, By Product Form
    1. Introduction
      1. Market Size and Forecast, By Product Form
    2. Dry Food (Kibble)
      1. Market Size and Forecast, By Region
    3. Wet/Canned Food
      1. Market Size and Forecast, By Region
    4. Freeze-Dried & Raw
      1. Market Size and Forecast, By Region
    5. Functional Treats & Chews
      1. Market Size and Forecast, By Region
    6. Supplements (Powder, Capsules, Liquid)
      1. Market Size and Forecast, By Region
  12. Probiotic and Prebiotic Pet Foods Market, By Distribution Channel
    1. Introduction
      1. Market Size and Forecast, By Distribution Channel
    2. Pet Specialty Stores
      1. Market Size and Forecast, By Region
    3. Supermarkets & Hypermarkets
      1. Market Size and Forecast, By Region
    4. Veterinary Clinics & Hospitals
      1. Market Size and Forecast, By Region
    5. Online Retail (E-commerce & D2C)
      1. Market Size and Forecast, By Region
    6. Farm & Feed Stores
      1. Market Size and Forecast, By Region
  13. Probiotic and Prebiotic Pet Foods Market, By Price Tier
    1. Introduction
      1. Market Size and Forecast, By Price Tier
    2. Economy
      1. Market Size and Forecast, By Region
    3. Mid-Premium
      1. Market Size and Forecast, By Region
    4. Premium
      1. Market Size and Forecast, By Region
    5. Super-Premium / Therapeutic
      1. Market Size and Forecast, By Region
  14. Regional Overview
    1. Introduction
      1. Market Size and Forecast
    2. North America
      1. Market Size and Forecast
        1. By Ingredient Type
          1. Probiotic Pet Foods
            1. Prebiotic Pet Foods
              1. Synbiotic Pet Foods
              2. By Pet Type
                1. Dogs 
                  1. Cats 
                    1. Other Pets 
                    2. By Product Form
                      1. Dry Food (Kibble)
                        1. Wet/Canned Food
                          1. Freeze-Dried & Raw
                            1. Functional Treats & Chews
                              1. Supplements (Powder, Capsules, Liquid)
                              2. By Distribution Channel
                                1. Pet Specialty Stores
                                  1. Supermarkets & Hypermarkets
                                    1. Veterinary Clinics & Hospitals
                                      1. Online Retail (E-commerce & D2C)
                                        1. Farm & Feed Stores
                                        2. By Price Tier
                                          1. Economy
                                            1. Mid-Premium
                                              1. Premium
                                                1. Super-Premium / Therapeutic
                                              2. U.S.
                                                1. By Ingredient Type
                                                  1. Probiotic Pet Foods
                                                    1. Prebiotic Pet Foods
                                                      1. Synbiotic Pet Foods
                                                      2. By Pet Type
                                                        1. Dogs 
                                                          1. Cats 
                                                            1. Other Pets 
                                                            2. By Product Form
                                                              1. Dry Food (Kibble)
                                                                1. Wet/Canned Food
                                                                  1. Freeze-Dried & Raw
                                                                    1. Functional Treats & Chews
                                                                      1. Supplements (Powder, Capsules, Liquid)
                                                                      2. By Distribution Channel
                                                                        1. Pet Specialty Stores
                                                                          1. Supermarkets & Hypermarkets
                                                                            1. Veterinary Clinics & Hospitals
                                                                              1. Online Retail (E-commerce & D2C)
                                                                                1. Farm & Feed Stores
                                                                                2. By Price Tier
                                                                                  1. Economy
                                                                                    1. Mid-Premium
                                                                                      1. Premium
                                                                                        1. Super-Premium / Therapeutic
                                                                                      2. Canada
                                                                                    2. Europe
                                                                                      1. Market Size and Forecast
                                                                                        1. By Ingredient Type
                                                                                          1. Probiotic Pet Foods
                                                                                            1. Prebiotic Pet Foods
                                                                                              1. Synbiotic Pet Foods
                                                                                              2. By Pet Type
                                                                                                1. Dogs 
                                                                                                  1. Cats 
                                                                                                    1. Other Pets 
                                                                                                    2. By Product Form
                                                                                                      1. Dry Food (Kibble)
                                                                                                        1. Wet/Canned Food
                                                                                                          1. Freeze-Dried & Raw
                                                                                                            1. Functional Treats & Chews
                                                                                                              1. Supplements (Powder, Capsules, Liquid)
                                                                                                              2. By Distribution Channel
                                                                                                                1. Pet Specialty Stores
                                                                                                                  1. Supermarkets & Hypermarkets
                                                                                                                    1. Veterinary Clinics & Hospitals
                                                                                                                      1. Online Retail (E-commerce & D2C)
                                                                                                                        1. Farm & Feed Stores
                                                                                                                        2. By Price Tier
                                                                                                                          1. Economy
                                                                                                                            1. Mid-Premium
                                                                                                                              1. Premium
                                                                                                                                1. Super-Premium / Therapeutic
                                                                                                                              2. U.K.
                                                                                                                                1. By Ingredient Type
                                                                                                                                  1. Probiotic Pet Foods
                                                                                                                                    1. Prebiotic Pet Foods
                                                                                                                                      1. Synbiotic Pet Foods
                                                                                                                                      2. By Pet Type
                                                                                                                                        1. Dogs 
                                                                                                                                          1. Cats 
                                                                                                                                            1. Other Pets 
                                                                                                                                            2. By Product Form
                                                                                                                                              1. Dry Food (Kibble)
                                                                                                                                                1. Wet/Canned Food
                                                                                                                                                  1. Freeze-Dried & Raw
                                                                                                                                                    1. Functional Treats & Chews
                                                                                                                                                      1. Supplements (Powder, Capsules, Liquid)
                                                                                                                                                      2. By Distribution Channel
                                                                                                                                                        1. Pet Specialty Stores
                                                                                                                                                          1. Supermarkets & Hypermarkets
                                                                                                                                                            1. Veterinary Clinics & Hospitals
                                                                                                                                                              1. Online Retail (E-commerce & D2C)
                                                                                                                                                                1. Farm & Feed Stores
                                                                                                                                                                2. By Price Tier
                                                                                                                                                                  1. Economy
                                                                                                                                                                    1. Mid-Premium
                                                                                                                                                                      1. Premium
                                                                                                                                                                        1. Super-Premium / Therapeutic
                                                                                                                                                                      2. Germany
                                                                                                                                                                      3. France
                                                                                                                                                                      4. Spain
                                                                                                                                                                      5. Italy
                                                                                                                                                                      6. Russia
                                                                                                                                                                      7. Nordic
                                                                                                                                                                      8. Benelux
                                                                                                                                                                      9. Rest of Europe
                                                                                                                                                                    2. APAC
                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                        1. By Ingredient Type
                                                                                                                                                                          1. Probiotic Pet Foods
                                                                                                                                                                            1. Prebiotic Pet Foods
                                                                                                                                                                              1. Synbiotic Pet Foods
                                                                                                                                                                              2. By Pet Type
                                                                                                                                                                                1. Dogs 
                                                                                                                                                                                  1. Cats 
                                                                                                                                                                                    1. Other Pets 
                                                                                                                                                                                    2. By Product Form
                                                                                                                                                                                      1. Dry Food (Kibble)
                                                                                                                                                                                        1. Wet/Canned Food
                                                                                                                                                                                          1. Freeze-Dried & Raw
                                                                                                                                                                                            1. Functional Treats & Chews
                                                                                                                                                                                              1. Supplements (Powder, Capsules, Liquid)
                                                                                                                                                                                              2. By Distribution Channel
                                                                                                                                                                                                1. Pet Specialty Stores
                                                                                                                                                                                                  1. Supermarkets & Hypermarkets
                                                                                                                                                                                                    1. Veterinary Clinics & Hospitals
                                                                                                                                                                                                      1. Online Retail (E-commerce & D2C)
                                                                                                                                                                                                        1. Farm & Feed Stores
                                                                                                                                                                                                        2. By Price Tier
                                                                                                                                                                                                          1. Economy
                                                                                                                                                                                                            1. Mid-Premium
                                                                                                                                                                                                              1. Premium
                                                                                                                                                                                                                1. Super-Premium / Therapeutic
                                                                                                                                                                                                              2. China
                                                                                                                                                                                                                1. By Ingredient Type
                                                                                                                                                                                                                  1. Probiotic Pet Foods
                                                                                                                                                                                                                    1. Prebiotic Pet Foods
                                                                                                                                                                                                                      1. Synbiotic Pet Foods
                                                                                                                                                                                                                      2. By Pet Type
                                                                                                                                                                                                                        1. Dogs 
                                                                                                                                                                                                                          1. Cats 
                                                                                                                                                                                                                            1. Other Pets 
                                                                                                                                                                                                                            2. By Product Form
                                                                                                                                                                                                                              1. Dry Food (Kibble)
                                                                                                                                                                                                                                1. Wet/Canned Food
                                                                                                                                                                                                                                  1. Freeze-Dried & Raw
                                                                                                                                                                                                                                    1. Functional Treats & Chews
                                                                                                                                                                                                                                      1. Supplements (Powder, Capsules, Liquid)
                                                                                                                                                                                                                                      2. By Distribution Channel
                                                                                                                                                                                                                                        1. Pet Specialty Stores
                                                                                                                                                                                                                                          1. Supermarkets & Hypermarkets
                                                                                                                                                                                                                                            1. Veterinary Clinics & Hospitals
                                                                                                                                                                                                                                              1. Online Retail (E-commerce & D2C)
                                                                                                                                                                                                                                                1. Farm & Feed Stores
                                                                                                                                                                                                                                                2. By Price Tier
                                                                                                                                                                                                                                                  1. Economy
                                                                                                                                                                                                                                                    1. Mid-Premium
                                                                                                                                                                                                                                                      1. Premium
                                                                                                                                                                                                                                                        1. Super-Premium / Therapeutic
                                                                                                                                                                                                                                                      2. Korea
                                                                                                                                                                                                                                                      3. Japan
                                                                                                                                                                                                                                                      4. India
                                                                                                                                                                                                                                                      5. Australia
                                                                                                                                                                                                                                                      6. Singapore
                                                                                                                                                                                                                                                      7. Taiwan
                                                                                                                                                                                                                                                      8. South East Asia
                                                                                                                                                                                                                                                      9. Rest of Asia-Pacific
                                                                                                                                                                                                                                                    2. Middle East and Africa
                                                                                                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                                                                                                        1. By Ingredient Type
                                                                                                                                                                                                                                                          1. Probiotic Pet Foods
                                                                                                                                                                                                                                                            1. Prebiotic Pet Foods
                                                                                                                                                                                                                                                              1. Synbiotic Pet Foods
                                                                                                                                                                                                                                                              2. By Pet Type
                                                                                                                                                                                                                                                                1. Dogs 
                                                                                                                                                                                                                                                                  1. Cats 
                                                                                                                                                                                                                                                                    1. Other Pets 
                                                                                                                                                                                                                                                                    2. By Product Form
                                                                                                                                                                                                                                                                      1. Dry Food (Kibble)
                                                                                                                                                                                                                                                                        1. Wet/Canned Food
                                                                                                                                                                                                                                                                          1. Freeze-Dried & Raw
                                                                                                                                                                                                                                                                            1. Functional Treats & Chews
                                                                                                                                                                                                                                                                              1. Supplements (Powder, Capsules, Liquid)
                                                                                                                                                                                                                                                                              2. By Distribution Channel
                                                                                                                                                                                                                                                                                1. Pet Specialty Stores
                                                                                                                                                                                                                                                                                  1. Supermarkets & Hypermarkets
                                                                                                                                                                                                                                                                                    1. Veterinary Clinics & Hospitals
                                                                                                                                                                                                                                                                                      1. Online Retail (E-commerce & D2C)
                                                                                                                                                                                                                                                                                        1. Farm & Feed Stores
                                                                                                                                                                                                                                                                                        2. By Price Tier
                                                                                                                                                                                                                                                                                          1. Economy
                                                                                                                                                                                                                                                                                            1. Mid-Premium
                                                                                                                                                                                                                                                                                              1. Premium
                                                                                                                                                                                                                                                                                                1. Super-Premium / Therapeutic
                                                                                                                                                                                                                                                                                              2. UAE
                                                                                                                                                                                                                                                                                                1. By Ingredient Type
                                                                                                                                                                                                                                                                                                  1. Probiotic Pet Foods
                                                                                                                                                                                                                                                                                                    1. Prebiotic Pet Foods
                                                                                                                                                                                                                                                                                                      1. Synbiotic Pet Foods
                                                                                                                                                                                                                                                                                                      2. By Pet Type
                                                                                                                                                                                                                                                                                                        1. Dogs 
                                                                                                                                                                                                                                                                                                          1. Cats 
                                                                                                                                                                                                                                                                                                            1. Other Pets 
                                                                                                                                                                                                                                                                                                            2. By Product Form
                                                                                                                                                                                                                                                                                                              1. Dry Food (Kibble)
                                                                                                                                                                                                                                                                                                                1. Wet/Canned Food
                                                                                                                                                                                                                                                                                                                  1. Freeze-Dried & Raw
                                                                                                                                                                                                                                                                                                                    1. Functional Treats & Chews
                                                                                                                                                                                                                                                                                                                      1. Supplements (Powder, Capsules, Liquid)
                                                                                                                                                                                                                                                                                                                      2. By Distribution Channel
                                                                                                                                                                                                                                                                                                                        1. Pet Specialty Stores
                                                                                                                                                                                                                                                                                                                          1. Supermarkets & Hypermarkets
                                                                                                                                                                                                                                                                                                                            1. Veterinary Clinics & Hospitals
                                                                                                                                                                                                                                                                                                                              1. Online Retail (E-commerce & D2C)
                                                                                                                                                                                                                                                                                                                                1. Farm & Feed Stores
                                                                                                                                                                                                                                                                                                                                2. By Price Tier
                                                                                                                                                                                                                                                                                                                                  1. Economy
                                                                                                                                                                                                                                                                                                                                    1. Mid-Premium
                                                                                                                                                                                                                                                                                                                                      1. Premium
                                                                                                                                                                                                                                                                                                                                        1. Super-Premium / Therapeutic
                                                                                                                                                                                                                                                                                                                                      2. Turky
                                                                                                                                                                                                                                                                                                                                      3. Saudi Arabia
                                                                                                                                                                                                                                                                                                                                      4. South Africa
                                                                                                                                                                                                                                                                                                                                      5. Egypt
                                                                                                                                                                                                                                                                                                                                      6. Nigeria
                                                                                                                                                                                                                                                                                                                                      7. Rest of MEA
                                                                                                                                                                                                                                                                                                                                    2. LATAM
                                                                                                                                                                                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                                                                                                                                                                                        1. By Ingredient Type
                                                                                                                                                                                                                                                                                                                                          1. Probiotic Pet Foods
                                                                                                                                                                                                                                                                                                                                            1. Prebiotic Pet Foods
                                                                                                                                                                                                                                                                                                                                              1. Synbiotic Pet Foods
                                                                                                                                                                                                                                                                                                                                              2. By Pet Type
                                                                                                                                                                                                                                                                                                                                                1. Dogs 
                                                                                                                                                                                                                                                                                                                                                  1. Cats 
                                                                                                                                                                                                                                                                                                                                                    1. Other Pets 
                                                                                                                                                                                                                                                                                                                                                    2. By Product Form
                                                                                                                                                                                                                                                                                                                                                      1. Dry Food (Kibble)
                                                                                                                                                                                                                                                                                                                                                        1. Wet/Canned Food
                                                                                                                                                                                                                                                                                                                                                          1. Freeze-Dried & Raw
                                                                                                                                                                                                                                                                                                                                                            1. Functional Treats & Chews
                                                                                                                                                                                                                                                                                                                                                              1. Supplements (Powder, Capsules, Liquid)
                                                                                                                                                                                                                                                                                                                                                              2. By Distribution Channel
                                                                                                                                                                                                                                                                                                                                                                1. Pet Specialty Stores
                                                                                                                                                                                                                                                                                                                                                                  1. Supermarkets & Hypermarkets
                                                                                                                                                                                                                                                                                                                                                                    1. Veterinary Clinics & Hospitals
                                                                                                                                                                                                                                                                                                                                                                      1. Online Retail (E-commerce & D2C)
                                                                                                                                                                                                                                                                                                                                                                        1. Farm & Feed Stores
                                                                                                                                                                                                                                                                                                                                                                        2. By Price Tier
                                                                                                                                                                                                                                                                                                                                                                          1. Economy
                                                                                                                                                                                                                                                                                                                                                                            1. Mid-Premium
                                                                                                                                                                                                                                                                                                                                                                              1. Premium
                                                                                                                                                                                                                                                                                                                                                                                1. Super-Premium / Therapeutic
                                                                                                                                                                                                                                                                                                                                                                              2. Brazil
                                                                                                                                                                                                                                                                                                                                                                                1. By Ingredient Type
                                                                                                                                                                                                                                                                                                                                                                                  1. Probiotic Pet Foods
                                                                                                                                                                                                                                                                                                                                                                                    1. Prebiotic Pet Foods
                                                                                                                                                                                                                                                                                                                                                                                      1. Synbiotic Pet Foods
                                                                                                                                                                                                                                                                                                                                                                                      2. By Pet Type
                                                                                                                                                                                                                                                                                                                                                                                        1. Dogs 
                                                                                                                                                                                                                                                                                                                                                                                          1. Cats 
                                                                                                                                                                                                                                                                                                                                                                                            1. Other Pets 
                                                                                                                                                                                                                                                                                                                                                                                            2. By Product Form
                                                                                                                                                                                                                                                                                                                                                                                              1. Dry Food (Kibble)
                                                                                                                                                                                                                                                                                                                                                                                                1. Wet/Canned Food
                                                                                                                                                                                                                                                                                                                                                                                                  1. Freeze-Dried & Raw
                                                                                                                                                                                                                                                                                                                                                                                                    1. Functional Treats & Chews
                                                                                                                                                                                                                                                                                                                                                                                                      1. Supplements (Powder, Capsules, Liquid)
                                                                                                                                                                                                                                                                                                                                                                                                      2. By Distribution Channel
                                                                                                                                                                                                                                                                                                                                                                                                        1. Pet Specialty Stores
                                                                                                                                                                                                                                                                                                                                                                                                          1. Supermarkets & Hypermarkets
                                                                                                                                                                                                                                                                                                                                                                                                            1. Veterinary Clinics & Hospitals
                                                                                                                                                                                                                                                                                                                                                                                                              1. Online Retail (E-commerce & D2C)
                                                                                                                                                                                                                                                                                                                                                                                                                1. Farm & Feed Stores
                                                                                                                                                                                                                                                                                                                                                                                                                2. By Price Tier
                                                                                                                                                                                                                                                                                                                                                                                                                  1. Economy
                                                                                                                                                                                                                                                                                                                                                                                                                    1. Mid-Premium
                                                                                                                                                                                                                                                                                                                                                                                                                      1. Premium
                                                                                                                                                                                                                                                                                                                                                                                                                        1. Super-Premium / Therapeutic
                                                                                                                                                                                                                                                                                                                                                                                                                      2. Mexico
                                                                                                                                                                                                                                                                                                                                                                                                                      3. Argentina
                                                                                                                                                                                                                                                                                                                                                                                                                      4. Chile
                                                                                                                                                                                                                                                                                                                                                                                                                      5. Colombia
                                                                                                                                                                                                                                                                                                                                                                                                                      6. Rest of LATAM
                                                                                                                                                                                                                                                                                                                                                                                                                  2. Competitive Landscape, 2025
                                                                                                                                                                                                                                                                                                                                                                                                                    1. Introduction
                                                                                                                                                                                                                                                                                                                                                                                                                    2. Probiotic and Prebiotic Pet Foods Market Share Analysis, 2025 (%)
                                                                                                                                                                                                                                                                                                                                                                                                                      1. Market Share Analysis, 2025
                                                                                                                                                                                                                                                                                                                                                                                                                      2. Competition Ranking, 2025
                                                                                                                                                                                                                                                                                                                                                                                                                      3. Key Developments & Growth Strategies
                                                                                                                                                                                                                                                                                                                                                                                                                        1. Merger & Acquisition
                                                                                                                                                                                                                                                                                                                                                                                                                        2. Product Launch
                                                                                                                                                                                                                                                                                                                                                                                                                        3. Expansion
                                                                                                                                                                                                                                                                                                                                                                                                                      4. Consolidated SWOT Analysis of Key Players
                                                                                                                                                                                                                                                                                                                                                                                                                  3. Company Profile
                                                                                                                                                                                                                                                                                                                                                                                                                    1. Mars Petcare
                                                                                                                                                                                                                                                                                                                                                                                                                      1. Business Overview
                                                                                                                                                                                                                                                                                                                                                                                                                      2. Financial Data
                                                                                                                                                                                                                                                                                                                                                                                                                      3. Key Product domains
                                                                                                                                                                                                                                                                                                                                                                                                                      4. Recent Developments
                                                                                                                                                                                                                                                                                                                                                                                                                    2. Nestlé Purina PetCare
                                                                                                                                                                                                                                                                                                                                                                                                                    3. Hill's Pet Nutrition
                                                                                                                                                                                                                                                                                                                                                                                                                    4. Colgate-Palmolive
                                                                                                                                                                                                                                                                                                                                                                                                                    5. Blue Buffalo
                                                                                                                                                                                                                                                                                                                                                                                                                    6. Wellness Pet Company
                                                                                                                                                                                                                                                                                                                                                                                                                    7. Diamond Pet Foods
                                                                                                                                                                                                                                                                                                                                                                                                                    8. General Mills
                                                                                                                                                                                                                                                                                                                                                                                                                    9. Farmina Pet Foods
                                                                                                                                                                                                                                                                                                                                                                                                                    10. Champion Petfoods