Global Personal Services Market Size, Share & Demand Report By Product Type (Personal Care Services, Private Household Services, Death-Care Services, Dry-Cleaning & Laundry Services, Other Personal Services), By Application (Urban Households, Elderly Care, Wellness & Lifestyle, Pet-Care & Niche Services), By Distribution Channel & Region Forecasts, 2025–2030

Report Code: RI1282PUB
Last Updated : November, 2025
Author : Anna Morgan

Table of Contents

  1. Executive Summary
    1. Introduction
  2. Market Introduction
    1. Market Definition
    2. Scope of the Study
    3. Market Structure
  3. Research Methodology
    1. Primary Research
    2. Research Methodology
    3. Assumptions & Exclusions
    4. Secondary Data Sources
  4. Market Factor Analysis
    1. Value Chain Analysis: Personal Services Market
    2. Porters Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitution
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Dynamics
    1. Drivers
    2. Restraints
    3. Opportunities
  6. Recent Trends Analysis
  7. Impact of COVID-19 on Personal Services Market
    1. Pre and Post Covid -19 Market Scenario Analysis
    2. Market Recovery Timeline and Challenge
    3. Measures Taken by Top Players
  8. Regulatory Landscape
  9. Personal Services Market, By Product Type
    1. Introduction
      1. Market Size and Forecast, By Product Type
    2. Personal Care Services (Hair, Skin, Spa, Massage)
      1. Market Size and Forecast, By Region
    3. Private Household Services (Home Cleaning, Childcare, Elderly Care)
      1. Market Size and Forecast, By Region
    4. Death-Care Services
      1. Market Size and Forecast, By Region
    5. Dry-Cleaning & Laundry Services
      1. Market Size and Forecast, By Region
    6. Other Personal Services (Pet-Care, Event Planning, Coaching/Counselling)
      1. Market Size and Forecast, By Region
  10. Personal Services Market, By Application
    1. Introduction
      1. Market Size and Forecast, By Application
    2. Urban Households & Dual-Income Families
      1. Market Size and Forecast, By Region
    3. Elderly Care & In-Home Support
      1. Market Size and Forecast, By Region
    4. Wellness & Lifestyle
      1. Market Size and Forecast, By Region
    5. Pet-Care & Niche Lifestyle Services
      1. Market Size and Forecast, By Region
  11. Personal Services Market, By Distribution Channel
    1. Introduction
      1. Market Size and Forecast, By Distribution Channel
    2. Online Platforms & Mobile Apps
      1. Market Size and Forecast, By Region
    3. Direct Digital Channels
      1. Market Size and Forecast, By Region
    4. Offline Local Service Providers & Salons
      1. Market Size and Forecast, By Region
    5. Commercial & Institutional Contracts (Hospitals, Hotels)
      1. Market Size and Forecast, By Region
  12. Regional Overview
    1. Introduction
      1. Market Size and Forecast
    2. North America
      1. Market Size and Forecast
        1. By Product Type
          1. Personal Care Services (Hair, Skin, Spa, Massage)
            1. Private Household Services (Home Cleaning, Childcare, Elderly Care)
              1. Death-Care Services
                1. Dry-Cleaning & Laundry Services
                  1. Other Personal Services (Pet-Care, Event Planning, Coaching/Counselling)
                  2. By Application
                    1. Urban Households & Dual-Income Families
                      1. Elderly Care & In-Home Support
                        1. Wellness & Lifestyle
                          1. Pet-Care & Niche Lifestyle Services
                          2. By Distribution Channel
                            1. Online Platforms & Mobile Apps
                              1. Direct Digital Channels
                                1. Offline Local Service Providers & Salons
                                  1. Commercial & Institutional Contracts (Hospitals, Hotels)
                                2. U.S.
                                  1. By Product Type
                                    1. Personal Care Services (Hair, Skin, Spa, Massage)
                                      1. Private Household Services (Home Cleaning, Childcare, Elderly Care)
                                        1. Death-Care Services
                                          1. Dry-Cleaning & Laundry Services
                                            1. Other Personal Services (Pet-Care, Event Planning, Coaching/Counselling)
                                            2. By Application
                                              1. Urban Households & Dual-Income Families
                                                1. Elderly Care & In-Home Support
                                                  1. Wellness & Lifestyle
                                                    1. Pet-Care & Niche Lifestyle Services
                                                    2. By Distribution Channel
                                                      1. Online Platforms & Mobile Apps
                                                        1. Direct Digital Channels
                                                          1. Offline Local Service Providers & Salons
                                                            1. Commercial & Institutional Contracts (Hospitals, Hotels)
                                                          2. Canada
                                                        2. Europe
                                                          1. Market Size and Forecast
                                                            1. By Product Type
                                                              1. Personal Care Services (Hair, Skin, Spa, Massage)
                                                                1. Private Household Services (Home Cleaning, Childcare, Elderly Care)
                                                                  1. Death-Care Services
                                                                    1. Dry-Cleaning & Laundry Services
                                                                      1. Other Personal Services (Pet-Care, Event Planning, Coaching/Counselling)
                                                                      2. By Application
                                                                        1. Urban Households & Dual-Income Families
                                                                          1. Elderly Care & In-Home Support
                                                                            1. Wellness & Lifestyle
                                                                              1. Pet-Care & Niche Lifestyle Services
                                                                              2. By Distribution Channel
                                                                                1. Online Platforms & Mobile Apps
                                                                                  1. Direct Digital Channels
                                                                                    1. Offline Local Service Providers & Salons
                                                                                      1. Commercial & Institutional Contracts (Hospitals, Hotels)
                                                                                    2. U.K.
                                                                                      1. By Product Type
                                                                                        1. Personal Care Services (Hair, Skin, Spa, Massage)
                                                                                          1. Private Household Services (Home Cleaning, Childcare, Elderly Care)
                                                                                            1. Death-Care Services
                                                                                              1. Dry-Cleaning & Laundry Services
                                                                                                1. Other Personal Services (Pet-Care, Event Planning, Coaching/Counselling)
                                                                                                2. By Application
                                                                                                  1. Urban Households & Dual-Income Families
                                                                                                    1. Elderly Care & In-Home Support
                                                                                                      1. Wellness & Lifestyle
                                                                                                        1. Pet-Care & Niche Lifestyle Services
                                                                                                        2. By Distribution Channel
                                                                                                          1. Online Platforms & Mobile Apps
                                                                                                            1. Direct Digital Channels
                                                                                                              1. Offline Local Service Providers & Salons
                                                                                                                1. Commercial & Institutional Contracts (Hospitals, Hotels)
                                                                                                              2. Germany
                                                                                                              3. France
                                                                                                              4. Spain
                                                                                                              5. Italy
                                                                                                              6. Russia
                                                                                                              7. Nordic
                                                                                                              8. Benelux
                                                                                                              9. Rest of Europe
                                                                                                            2. APAC
                                                                                                              1. Market Size and Forecast
                                                                                                                1. By Product Type
                                                                                                                  1. Personal Care Services (Hair, Skin, Spa, Massage)
                                                                                                                    1. Private Household Services (Home Cleaning, Childcare, Elderly Care)
                                                                                                                      1. Death-Care Services
                                                                                                                        1. Dry-Cleaning & Laundry Services
                                                                                                                          1. Other Personal Services (Pet-Care, Event Planning, Coaching/Counselling)
                                                                                                                          2. By Application
                                                                                                                            1. Urban Households & Dual-Income Families
                                                                                                                              1. Elderly Care & In-Home Support
                                                                                                                                1. Wellness & Lifestyle
                                                                                                                                  1. Pet-Care & Niche Lifestyle Services
                                                                                                                                  2. By Distribution Channel
                                                                                                                                    1. Online Platforms & Mobile Apps
                                                                                                                                      1. Direct Digital Channels
                                                                                                                                        1. Offline Local Service Providers & Salons
                                                                                                                                          1. Commercial & Institutional Contracts (Hospitals, Hotels)
                                                                                                                                        2. China
                                                                                                                                          1. By Product Type
                                                                                                                                            1. Personal Care Services (Hair, Skin, Spa, Massage)
                                                                                                                                              1. Private Household Services (Home Cleaning, Childcare, Elderly Care)
                                                                                                                                                1. Death-Care Services
                                                                                                                                                  1. Dry-Cleaning & Laundry Services
                                                                                                                                                    1. Other Personal Services (Pet-Care, Event Planning, Coaching/Counselling)
                                                                                                                                                    2. By Application
                                                                                                                                                      1. Urban Households & Dual-Income Families
                                                                                                                                                        1. Elderly Care & In-Home Support
                                                                                                                                                          1. Wellness & Lifestyle
                                                                                                                                                            1. Pet-Care & Niche Lifestyle Services
                                                                                                                                                            2. By Distribution Channel
                                                                                                                                                              1. Online Platforms & Mobile Apps
                                                                                                                                                                1. Direct Digital Channels
                                                                                                                                                                  1. Offline Local Service Providers & Salons
                                                                                                                                                                    1. Commercial & Institutional Contracts (Hospitals, Hotels)
                                                                                                                                                                  2. Korea
                                                                                                                                                                  3. Japan
                                                                                                                                                                  4. India
                                                                                                                                                                  5. Australia
                                                                                                                                                                  6. Singapore
                                                                                                                                                                  7. Taiwan
                                                                                                                                                                  8. South East Asia
                                                                                                                                                                  9. Rest of Asia-Pacific
                                                                                                                                                                2. Middle East and Africa
                                                                                                                                                                  1. Market Size and Forecast
                                                                                                                                                                    1. By Product Type
                                                                                                                                                                      1. Personal Care Services (Hair, Skin, Spa, Massage)
                                                                                                                                                                        1. Private Household Services (Home Cleaning, Childcare, Elderly Care)
                                                                                                                                                                          1. Death-Care Services
                                                                                                                                                                            1. Dry-Cleaning & Laundry Services
                                                                                                                                                                              1. Other Personal Services (Pet-Care, Event Planning, Coaching/Counselling)
                                                                                                                                                                              2. By Application
                                                                                                                                                                                1. Urban Households & Dual-Income Families
                                                                                                                                                                                  1. Elderly Care & In-Home Support
                                                                                                                                                                                    1. Wellness & Lifestyle
                                                                                                                                                                                      1. Pet-Care & Niche Lifestyle Services
                                                                                                                                                                                      2. By Distribution Channel
                                                                                                                                                                                        1. Online Platforms & Mobile Apps
                                                                                                                                                                                          1. Direct Digital Channels
                                                                                                                                                                                            1. Offline Local Service Providers & Salons
                                                                                                                                                                                              1. Commercial & Institutional Contracts (Hospitals, Hotels)
                                                                                                                                                                                            2. UAE
                                                                                                                                                                                              1. By Product Type
                                                                                                                                                                                                1. Personal Care Services (Hair, Skin, Spa, Massage)
                                                                                                                                                                                                  1. Private Household Services (Home Cleaning, Childcare, Elderly Care)
                                                                                                                                                                                                    1. Death-Care Services
                                                                                                                                                                                                      1. Dry-Cleaning & Laundry Services
                                                                                                                                                                                                        1. Other Personal Services (Pet-Care, Event Planning, Coaching/Counselling)
                                                                                                                                                                                                        2. By Application
                                                                                                                                                                                                          1. Urban Households & Dual-Income Families
                                                                                                                                                                                                            1. Elderly Care & In-Home Support
                                                                                                                                                                                                              1. Wellness & Lifestyle
                                                                                                                                                                                                                1. Pet-Care & Niche Lifestyle Services
                                                                                                                                                                                                                2. By Distribution Channel
                                                                                                                                                                                                                  1. Online Platforms & Mobile Apps
                                                                                                                                                                                                                    1. Direct Digital Channels
                                                                                                                                                                                                                      1. Offline Local Service Providers & Salons
                                                                                                                                                                                                                        1. Commercial & Institutional Contracts (Hospitals, Hotels)
                                                                                                                                                                                                                      2. Turky
                                                                                                                                                                                                                      3. Saudi Arabia
                                                                                                                                                                                                                      4. South Africa
                                                                                                                                                                                                                      5. Egypt
                                                                                                                                                                                                                      6. Nigeria
                                                                                                                                                                                                                      7. Rest of MEA
                                                                                                                                                                                                                    2. LATAM
                                                                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                                                                        1. By Product Type
                                                                                                                                                                                                                          1. Personal Care Services (Hair, Skin, Spa, Massage)
                                                                                                                                                                                                                            1. Private Household Services (Home Cleaning, Childcare, Elderly Care)
                                                                                                                                                                                                                              1. Death-Care Services
                                                                                                                                                                                                                                1. Dry-Cleaning & Laundry Services
                                                                                                                                                                                                                                  1. Other Personal Services (Pet-Care, Event Planning, Coaching/Counselling)
                                                                                                                                                                                                                                  2. By Application
                                                                                                                                                                                                                                    1. Urban Households & Dual-Income Families
                                                                                                                                                                                                                                      1. Elderly Care & In-Home Support
                                                                                                                                                                                                                                        1. Wellness & Lifestyle
                                                                                                                                                                                                                                          1. Pet-Care & Niche Lifestyle Services
                                                                                                                                                                                                                                          2. By Distribution Channel
                                                                                                                                                                                                                                            1. Online Platforms & Mobile Apps
                                                                                                                                                                                                                                              1. Direct Digital Channels
                                                                                                                                                                                                                                                1. Offline Local Service Providers & Salons
                                                                                                                                                                                                                                                  1. Commercial & Institutional Contracts (Hospitals, Hotels)
                                                                                                                                                                                                                                                2. Brazil
                                                                                                                                                                                                                                                  1. By Product Type
                                                                                                                                                                                                                                                    1. Personal Care Services (Hair, Skin, Spa, Massage)
                                                                                                                                                                                                                                                      1. Private Household Services (Home Cleaning, Childcare, Elderly Care)
                                                                                                                                                                                                                                                        1. Death-Care Services
                                                                                                                                                                                                                                                          1. Dry-Cleaning & Laundry Services
                                                                                                                                                                                                                                                            1. Other Personal Services (Pet-Care, Event Planning, Coaching/Counselling)
                                                                                                                                                                                                                                                            2. By Application
                                                                                                                                                                                                                                                              1. Urban Households & Dual-Income Families
                                                                                                                                                                                                                                                                1. Elderly Care & In-Home Support
                                                                                                                                                                                                                                                                  1. Wellness & Lifestyle
                                                                                                                                                                                                                                                                    1. Pet-Care & Niche Lifestyle Services
                                                                                                                                                                                                                                                                    2. By Distribution Channel
                                                                                                                                                                                                                                                                      1. Online Platforms & Mobile Apps
                                                                                                                                                                                                                                                                        1. Direct Digital Channels
                                                                                                                                                                                                                                                                          1. Offline Local Service Providers & Salons
                                                                                                                                                                                                                                                                            1. Commercial & Institutional Contracts (Hospitals, Hotels)
                                                                                                                                                                                                                                                                          2. Mexico
                                                                                                                                                                                                                                                                          3. Argentina
                                                                                                                                                                                                                                                                          4. Chile
                                                                                                                                                                                                                                                                          5. Colombia
                                                                                                                                                                                                                                                                          6. Rest of LATAM
                                                                                                                                                                                                                                                                      2. Competitive Landscape, 2024
                                                                                                                                                                                                                                                                        1. Introduction
                                                                                                                                                                                                                                                                        2. Personal Services Market Share Analysis, 2024 (%)
                                                                                                                                                                                                                                                                          1. Market Share Analysis, 2024
                                                                                                                                                                                                                                                                          2. Competition Ranking, 2024
                                                                                                                                                                                                                                                                          3. Key Developments & Growth Strategies
                                                                                                                                                                                                                                                                            1. Merger & Acquisition
                                                                                                                                                                                                                                                                            2. Product Launch
                                                                                                                                                                                                                                                                            3. Expansion
                                                                                                                                                                                                                                                                          4. Consolidated SWOT Analysis of Key Players
                                                                                                                                                                                                                                                                      3. Company Profile
                                                                                                                                                                                                                                                                        1. Service Corporation International
                                                                                                                                                                                                                                                                          1. Business Overview
                                                                                                                                                                                                                                                                          2. Financial Data
                                                                                                                                                                                                                                                                          3. Key Product domains
                                                                                                                                                                                                                                                                          4. Recent Developments
                                                                                                                                                                                                                                                                        2. Dignity plc
                                                                                                                                                                                                                                                                        3. Regis Corporation
                                                                                                                                                                                                                                                                        4. Life Time, Inc.
                                                                                                                                                                                                                                                                        5. Equinox Holdings Inc.
                                                                                                                                                                                                                                                                        6. PetSmart Inc.
                                                                                                                                                                                                                                                                        7. Match Group Inc.
                                                                                                                                                                                                                                                                        8. Weight Watchers International Inc.
                                                                                                                                                                                                                                                                        9. Elis SA
                                                                                                                                                                                                                                                                        10. Spotless Group Holdings Ltd.