Global Nail Salon Market Size, Share & Demand Report By Service Type (Manicure, Pedicure, Nail Art & Decoration, Nail Extensions/Enhancements, Specialty & Wellness Treatments), By Business Model (Independent Salons, Chain/Franchise Salons, Nail Bars, Mobile/Home Services), By Price Tier (Luxury/Premium, Mid-Market, Budget/Value), By End User (Women, Men), By Service Delivery Channel (Walk-in/On-demand, Appointment/Digital, Subscription/Membership), By Product Positioning (Mainstream Chemical, Organic/Non-Toxic), By Region & Segment Forecasts, 2025–2030

Report Code: RI1275PUB
Last Updated : November, 2025
Author : Deep Market Insights

Table of Contents

  1. Executive Summary
    1. Introduction
  2. Market Introduction
    1. Market Definition
    2. Scope of the Study
    3. Market Structure
  3. Research Methodology
    1. Primary Research
    2. Research Methodology
    3. Assumptions & Exclusions
    4. Secondary Data Sources
  4. Market Factor Analysis
    1. Value Chain Analysis: Nail Salon Market
    2. Porters Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitution
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Dynamics
    1. Drivers
    2. Restraints
    3. Opportunities
  6. Recent Trends Analysis
  7. Impact of COVID-19 on Nail Salon Market
    1. Pre and Post Covid -19 Market Scenario Analysis
    2. Market Recovery Timeline and Challenge
    3. Measures Taken by Top Players
  8. Regulatory Landscape
  9. Nail Salon Market, By Service Type
    1. Introduction
      1. Market Size and Forecast, By Service Type
    2. Manicure
      1. Market Size and Forecast, By Region
    3. Pedicure
      1. Market Size and Forecast, By Region
    4. Nail Extensions & Enhancements
      1. Market Size and Forecast, By Region
    5. Nail Art & Decoration
      1. Market Size and Forecast, By Region
    6. Specialty & Wellness Treatments
      1. Market Size and Forecast, By Region
  10. Nail Salon Market, By Business Model / Outlet Type
    1. Introduction
      1. Market Size and Forecast, By Business Model / Outlet Type
    2. Independent Salons
      1. Market Size and Forecast, By Region
    3. Chain / Franchise Salons
      1. Market Size and Forecast, By Region
    4. Nail Bars (Quick Service)
      1. Market Size and Forecast, By Region
    5. Mobile / Home Services
      1. Market Size and Forecast, By Region
  11. Nail Salon Market, By Price / Experience Tier
    1. Introduction
      1. Market Size and Forecast, By Price / Experience Tier
    2. Luxury / Premium
      1. Market Size and Forecast, By Region
    3. Mid-Market
      1. Market Size and Forecast, By Region
    4. Budget / Value
      1. Market Size and Forecast, By Region
  12. Nail Salon Market, By End User / Demographic
    1. Introduction
      1. Market Size and Forecast, By End User / Demographic
    2. Women
      1. Market Size and Forecast, By Region
    3. Men
      1. Market Size and Forecast, By Region
  13. Nail Salon Market, By Service Delivery Channel
    1. Introduction
      1. Market Size and Forecast, By Service Delivery Channel
    2. Walk-in / On-demand
      1. Market Size and Forecast, By Region
    3. Appointment / Digital
      1. Market Size and Forecast, By Region
    4. Subscription / Membership
      1. Market Size and Forecast, By Region
  14. Regional Overview
    1. Introduction
      1. Market Size and Forecast
    2. North America
      1. Market Size and Forecast
        1. By Service Type
          1. Manicure
            1. Pedicure
              1. Nail Extensions & Enhancements
                1. Nail Art & Decoration
                  1. Specialty & Wellness Treatments
                  2. By Business Model / Outlet Type
                    1. Independent Salons
                      1. Chain / Franchise Salons
                        1. Nail Bars (Quick Service)
                          1. Mobile / Home Services
                          2. By Price / Experience Tier
                            1. Luxury / Premium
                              1. Mid-Market
                                1. Budget / Value
                                2. By End User / Demographic
                                  1. Women
                                    1. Men
                                    2. By Service Delivery Channel
                                      1. Walk-in / On-demand
                                        1. Appointment / Digital
                                          1. Subscription / Membership
                                        2. U.S.
                                          1. By Service Type
                                            1. Manicure
                                              1. Pedicure
                                                1. Nail Extensions & Enhancements
                                                  1. Nail Art & Decoration
                                                    1. Specialty & Wellness Treatments
                                                    2. By Business Model / Outlet Type
                                                      1. Independent Salons
                                                        1. Chain / Franchise Salons
                                                          1. Nail Bars (Quick Service)
                                                            1. Mobile / Home Services
                                                            2. By Price / Experience Tier
                                                              1. Luxury / Premium
                                                                1. Mid-Market
                                                                  1. Budget / Value
                                                                  2. By End User / Demographic
                                                                    1. Women
                                                                      1. Men
                                                                      2. By Service Delivery Channel
                                                                        1. Walk-in / On-demand
                                                                          1. Appointment / Digital
                                                                            1. Subscription / Membership
                                                                          2. Canada
                                                                        2. Europe
                                                                          1. Market Size and Forecast
                                                                            1. By Service Type
                                                                              1. Manicure
                                                                                1. Pedicure
                                                                                  1. Nail Extensions & Enhancements
                                                                                    1. Nail Art & Decoration
                                                                                      1. Specialty & Wellness Treatments
                                                                                      2. By Business Model / Outlet Type
                                                                                        1. Independent Salons
                                                                                          1. Chain / Franchise Salons
                                                                                            1. Nail Bars (Quick Service)
                                                                                              1. Mobile / Home Services
                                                                                              2. By Price / Experience Tier
                                                                                                1. Luxury / Premium
                                                                                                  1. Mid-Market
                                                                                                    1. Budget / Value
                                                                                                    2. By End User / Demographic
                                                                                                      1. Women
                                                                                                        1. Men
                                                                                                        2. By Service Delivery Channel
                                                                                                          1. Walk-in / On-demand
                                                                                                            1. Appointment / Digital
                                                                                                              1. Subscription / Membership
                                                                                                            2. U.K.
                                                                                                              1. By Service Type
                                                                                                                1. Manicure
                                                                                                                  1. Pedicure
                                                                                                                    1. Nail Extensions & Enhancements
                                                                                                                      1. Nail Art & Decoration
                                                                                                                        1. Specialty & Wellness Treatments
                                                                                                                        2. By Business Model / Outlet Type
                                                                                                                          1. Independent Salons
                                                                                                                            1. Chain / Franchise Salons
                                                                                                                              1. Nail Bars (Quick Service)
                                                                                                                                1. Mobile / Home Services
                                                                                                                                2. By Price / Experience Tier
                                                                                                                                  1. Luxury / Premium
                                                                                                                                    1. Mid-Market
                                                                                                                                      1. Budget / Value
                                                                                                                                      2. By End User / Demographic
                                                                                                                                        1. Women
                                                                                                                                          1. Men
                                                                                                                                          2. By Service Delivery Channel
                                                                                                                                            1. Walk-in / On-demand
                                                                                                                                              1. Appointment / Digital
                                                                                                                                                1. Subscription / Membership
                                                                                                                                              2. Germany
                                                                                                                                              3. France
                                                                                                                                              4. Spain
                                                                                                                                              5. Italy
                                                                                                                                              6. Russia
                                                                                                                                              7. Nordic
                                                                                                                                              8. Benelux
                                                                                                                                              9. Rest of Europe
                                                                                                                                            2. APAC
                                                                                                                                              1. Market Size and Forecast
                                                                                                                                                1. By Service Type
                                                                                                                                                  1. Manicure
                                                                                                                                                    1. Pedicure
                                                                                                                                                      1. Nail Extensions & Enhancements
                                                                                                                                                        1. Nail Art & Decoration
                                                                                                                                                          1. Specialty & Wellness Treatments
                                                                                                                                                          2. By Business Model / Outlet Type
                                                                                                                                                            1. Independent Salons
                                                                                                                                                              1. Chain / Franchise Salons
                                                                                                                                                                1. Nail Bars (Quick Service)
                                                                                                                                                                  1. Mobile / Home Services
                                                                                                                                                                  2. By Price / Experience Tier
                                                                                                                                                                    1. Luxury / Premium
                                                                                                                                                                      1. Mid-Market
                                                                                                                                                                        1. Budget / Value
                                                                                                                                                                        2. By End User / Demographic
                                                                                                                                                                          1. Women
                                                                                                                                                                            1. Men
                                                                                                                                                                            2. By Service Delivery Channel
                                                                                                                                                                              1. Walk-in / On-demand
                                                                                                                                                                                1. Appointment / Digital
                                                                                                                                                                                  1. Subscription / Membership
                                                                                                                                                                                2. China
                                                                                                                                                                                  1. By Service Type
                                                                                                                                                                                    1. Manicure
                                                                                                                                                                                      1. Pedicure
                                                                                                                                                                                        1. Nail Extensions & Enhancements
                                                                                                                                                                                          1. Nail Art & Decoration
                                                                                                                                                                                            1. Specialty & Wellness Treatments
                                                                                                                                                                                            2. By Business Model / Outlet Type
                                                                                                                                                                                              1. Independent Salons
                                                                                                                                                                                                1. Chain / Franchise Salons
                                                                                                                                                                                                  1. Nail Bars (Quick Service)
                                                                                                                                                                                                    1. Mobile / Home Services
                                                                                                                                                                                                    2. By Price / Experience Tier
                                                                                                                                                                                                      1. Luxury / Premium
                                                                                                                                                                                                        1. Mid-Market
                                                                                                                                                                                                          1. Budget / Value
                                                                                                                                                                                                          2. By End User / Demographic
                                                                                                                                                                                                            1. Women
                                                                                                                                                                                                              1. Men
                                                                                                                                                                                                              2. By Service Delivery Channel
                                                                                                                                                                                                                1. Walk-in / On-demand
                                                                                                                                                                                                                  1. Appointment / Digital
                                                                                                                                                                                                                    1. Subscription / Membership
                                                                                                                                                                                                                  2. Korea
                                                                                                                                                                                                                  3. Japan
                                                                                                                                                                                                                  4. India
                                                                                                                                                                                                                  5. Australia
                                                                                                                                                                                                                  6. Singapore
                                                                                                                                                                                                                  7. Taiwan
                                                                                                                                                                                                                  8. South East Asia
                                                                                                                                                                                                                  9. Rest of Asia-Pacific
                                                                                                                                                                                                                2. Middle East and Africa
                                                                                                                                                                                                                  1. Market Size and Forecast
                                                                                                                                                                                                                    1. By Service Type
                                                                                                                                                                                                                      1. Manicure
                                                                                                                                                                                                                        1. Pedicure
                                                                                                                                                                                                                          1. Nail Extensions & Enhancements
                                                                                                                                                                                                                            1. Nail Art & Decoration
                                                                                                                                                                                                                              1. Specialty & Wellness Treatments
                                                                                                                                                                                                                              2. By Business Model / Outlet Type
                                                                                                                                                                                                                                1. Independent Salons
                                                                                                                                                                                                                                  1. Chain / Franchise Salons
                                                                                                                                                                                                                                    1. Nail Bars (Quick Service)
                                                                                                                                                                                                                                      1. Mobile / Home Services
                                                                                                                                                                                                                                      2. By Price / Experience Tier
                                                                                                                                                                                                                                        1. Luxury / Premium
                                                                                                                                                                                                                                          1. Mid-Market
                                                                                                                                                                                                                                            1. Budget / Value
                                                                                                                                                                                                                                            2. By End User / Demographic
                                                                                                                                                                                                                                              1. Women
                                                                                                                                                                                                                                                1. Men
                                                                                                                                                                                                                                                2. By Service Delivery Channel
                                                                                                                                                                                                                                                  1. Walk-in / On-demand
                                                                                                                                                                                                                                                    1. Appointment / Digital
                                                                                                                                                                                                                                                      1. Subscription / Membership
                                                                                                                                                                                                                                                    2. UAE
                                                                                                                                                                                                                                                      1. By Service Type
                                                                                                                                                                                                                                                        1. Manicure
                                                                                                                                                                                                                                                          1. Pedicure
                                                                                                                                                                                                                                                            1. Nail Extensions & Enhancements
                                                                                                                                                                                                                                                              1. Nail Art & Decoration
                                                                                                                                                                                                                                                                1. Specialty & Wellness Treatments
                                                                                                                                                                                                                                                                2. By Business Model / Outlet Type
                                                                                                                                                                                                                                                                  1. Independent Salons
                                                                                                                                                                                                                                                                    1. Chain / Franchise Salons
                                                                                                                                                                                                                                                                      1. Nail Bars (Quick Service)
                                                                                                                                                                                                                                                                        1. Mobile / Home Services
                                                                                                                                                                                                                                                                        2. By Price / Experience Tier
                                                                                                                                                                                                                                                                          1. Luxury / Premium
                                                                                                                                                                                                                                                                            1. Mid-Market
                                                                                                                                                                                                                                                                              1. Budget / Value
                                                                                                                                                                                                                                                                              2. By End User / Demographic
                                                                                                                                                                                                                                                                                1. Women
                                                                                                                                                                                                                                                                                  1. Men
                                                                                                                                                                                                                                                                                  2. By Service Delivery Channel
                                                                                                                                                                                                                                                                                    1. Walk-in / On-demand
                                                                                                                                                                                                                                                                                      1. Appointment / Digital
                                                                                                                                                                                                                                                                                        1. Subscription / Membership
                                                                                                                                                                                                                                                                                      2. Turky
                                                                                                                                                                                                                                                                                      3. Saudi Arabia
                                                                                                                                                                                                                                                                                      4. South Africa
                                                                                                                                                                                                                                                                                      5. Egypt
                                                                                                                                                                                                                                                                                      6. Nigeria
                                                                                                                                                                                                                                                                                      7. Rest of MEA
                                                                                                                                                                                                                                                                                    2. LATAM
                                                                                                                                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                                                                                                                                        1. By Service Type
                                                                                                                                                                                                                                                                                          1. Manicure
                                                                                                                                                                                                                                                                                            1. Pedicure
                                                                                                                                                                                                                                                                                              1. Nail Extensions & Enhancements
                                                                                                                                                                                                                                                                                                1. Nail Art & Decoration
                                                                                                                                                                                                                                                                                                  1. Specialty & Wellness Treatments
                                                                                                                                                                                                                                                                                                  2. By Business Model / Outlet Type
                                                                                                                                                                                                                                                                                                    1. Independent Salons
                                                                                                                                                                                                                                                                                                      1. Chain / Franchise Salons
                                                                                                                                                                                                                                                                                                        1. Nail Bars (Quick Service)
                                                                                                                                                                                                                                                                                                          1. Mobile / Home Services
                                                                                                                                                                                                                                                                                                          2. By Price / Experience Tier
                                                                                                                                                                                                                                                                                                            1. Luxury / Premium
                                                                                                                                                                                                                                                                                                              1. Mid-Market
                                                                                                                                                                                                                                                                                                                1. Budget / Value
                                                                                                                                                                                                                                                                                                                2. By End User / Demographic
                                                                                                                                                                                                                                                                                                                  1. Women
                                                                                                                                                                                                                                                                                                                    1. Men
                                                                                                                                                                                                                                                                                                                    2. By Service Delivery Channel
                                                                                                                                                                                                                                                                                                                      1. Walk-in / On-demand
                                                                                                                                                                                                                                                                                                                        1. Appointment / Digital
                                                                                                                                                                                                                                                                                                                          1. Subscription / Membership
                                                                                                                                                                                                                                                                                                                        2. Brazil
                                                                                                                                                                                                                                                                                                                          1. By Service Type
                                                                                                                                                                                                                                                                                                                            1. Manicure
                                                                                                                                                                                                                                                                                                                              1. Pedicure
                                                                                                                                                                                                                                                                                                                                1. Nail Extensions & Enhancements
                                                                                                                                                                                                                                                                                                                                  1. Nail Art & Decoration
                                                                                                                                                                                                                                                                                                                                    1. Specialty & Wellness Treatments
                                                                                                                                                                                                                                                                                                                                    2. By Business Model / Outlet Type
                                                                                                                                                                                                                                                                                                                                      1. Independent Salons
                                                                                                                                                                                                                                                                                                                                        1. Chain / Franchise Salons
                                                                                                                                                                                                                                                                                                                                          1. Nail Bars (Quick Service)
                                                                                                                                                                                                                                                                                                                                            1. Mobile / Home Services
                                                                                                                                                                                                                                                                                                                                            2. By Price / Experience Tier
                                                                                                                                                                                                                                                                                                                                              1. Luxury / Premium
                                                                                                                                                                                                                                                                                                                                                1. Mid-Market
                                                                                                                                                                                                                                                                                                                                                  1. Budget / Value
                                                                                                                                                                                                                                                                                                                                                  2. By End User / Demographic
                                                                                                                                                                                                                                                                                                                                                    1. Women
                                                                                                                                                                                                                                                                                                                                                      1. Men
                                                                                                                                                                                                                                                                                                                                                      2. By Service Delivery Channel
                                                                                                                                                                                                                                                                                                                                                        1. Walk-in / On-demand
                                                                                                                                                                                                                                                                                                                                                          1. Appointment / Digital
                                                                                                                                                                                                                                                                                                                                                            1. Subscription / Membership
                                                                                                                                                                                                                                                                                                                                                          2. Mexico
                                                                                                                                                                                                                                                                                                                                                          3. Argentina
                                                                                                                                                                                                                                                                                                                                                          4. Chile
                                                                                                                                                                                                                                                                                                                                                          5. Colombia
                                                                                                                                                                                                                                                                                                                                                          6. Rest of LATAM
                                                                                                                                                                                                                                                                                                                                                      3. Competitive Landscape, 2024
                                                                                                                                                                                                                                                                                                                                                        1. Introduction
                                                                                                                                                                                                                                                                                                                                                        2. Nail Salon Market Share Analysis, 2024 (%)
                                                                                                                                                                                                                                                                                                                                                          1. Market Share Analysis, 2024
                                                                                                                                                                                                                                                                                                                                                          2. Competition Ranking, 2024
                                                                                                                                                                                                                                                                                                                                                          3. Key Developments & Growth Strategies
                                                                                                                                                                                                                                                                                                                                                            1. Merger & Acquisition
                                                                                                                                                                                                                                                                                                                                                            2. Product Launch
                                                                                                                                                                                                                                                                                                                                                            3. Expansion
                                                                                                                                                                                                                                                                                                                                                          4. Consolidated SWOT Analysis of Key Players
                                                                                                                                                                                                                                                                                                                                                      4. Company Profile
                                                                                                                                                                                                                                                                                                                                                        1. Regal Nails Salon & Spa
                                                                                                                                                                                                                                                                                                                                                          1. Business Overview
                                                                                                                                                                                                                                                                                                                                                          2. Financial Data
                                                                                                                                                                                                                                                                                                                                                          3. Key Product domains
                                                                                                                                                                                                                                                                                                                                                          4. Recent Developments
                                                                                                                                                                                                                                                                                                                                                        2. Bellacures
                                                                                                                                                                                                                                                                                                                                                        3. Lovely Nails
                                                                                                                                                                                                                                                                                                                                                        4. Essie (L’Oréal S.A.)
                                                                                                                                                                                                                                                                                                                                                        5. OPI Products Inc. (Coty Inc.)
                                                                                                                                                                                                                                                                                                                                                        6. Dashing Diva
                                                                                                                                                                                                                                                                                                                                                        7. Nails Inc. Ltd.
                                                                                                                                                                                                                                                                                                                                                        8. Glosslab
                                                                                                                                                                                                                                                                                                                                                        9. Cherry Nails
                                                                                                                                                                                                                                                                                                                                                        10. Miniluxe, Inc.