Global Maternity Intimate Wear Market Size, Share, and Demand Report By Product Type (Maternity Bras & Nursing Bras, Panties & Briefs, Shapewear & Support Bands, Camisoles & Tops, Sleepwear & Loungewear), By Material (Cotton, Bamboo Fiber, Spandex Blends, Microfiber, Sustainable Textiles), By Distribution Channel (Online Retail, Specialty Stores, Department Stores, Pharmacy Retail), By End Use (Pregnancy, Post-Partum, Active Mothers), By Region & Segment Forecasts, 2025–2030

Table of Contents

1. Executive Summary
   1. Introduction
2. Market Introduction
   1. Market Definition
   2. Scope of the Study
   3. Market Structure
3. Research Methodology
   1. Primary Research
   2. Research Methodology
   3. Assumptions & Exclusions
   4. Secondary Data Sources
4. Market Factor Analysis
   1. Value Chain Analysis: Maternity Intimate Wear Market
   2. Porters Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitution
      4. Threat of New Entrants
      5. Competitive Rivalry
5. Market Dynamics
   1. Drivers
   2. Restraints
   3. Opportunities
6. Recent Trends Analysis
7. Impact of COVID-19 on Maternity Intimate Wear Market
   1. Pre and Post Covid -19 Market Scenario Analysis
   2. Market Recovery Timeline and Challenge
   3. Measures Taken by Top Players
8. Regulatory Landscape
9. Maternity Intimate Wear Market, By Product Type
   1. Introduction
      1. Market Size and Forecast, By Product Type
   2. Maternity Bras & Nursing Bras
      1. Market Size and Forecast, By Region
   3. Maternity Panties & Briefs
      1. Market Size and Forecast, By Region
   4. Camisoles & Tops
      1. Market Size and Forecast, By Region
   5. Shapewear & Support Bands
      1. Market Size and Forecast, By Region
   6. Sleepwear & Loungewear
      1. Market Size and Forecast, By Region
10. Maternity Intimate Wear Market, By Material / Fabric Type
    1. Introduction
       1. Market Size and Forecast, By Material / Fabric Type
    2. Cotton & Organic Cotton
       1. Market Size and Forecast, By Region
    3. Bamboo Fiber & Modal Blends
       1. Market Size and Forecast, By Region
    4. Spandex / Elastane Blends
       1. Market Size and Forecast, By Region
    5. Microfiber & Nylon Fabrics
       1. Market Size and Forecast, By Region
    6. Recycled & Sustainable Textiles
       1. Market Size and Forecast, By Region
11. Maternity Intimate Wear Market, By Distribution Channel
    1. Introduction
       1. Market Size and Forecast, By Distribution Channel
    2. Online Retail / E-commerce Platforms
       1. Market Size and Forecast, By Region
    3. Brand Websites & Direct-to-Consumer (D2C)
       1. Market Size and Forecast, By Region
    4. Specialty Maternity Stores
       1. Market Size and Forecast, By Region
    5. Department Stores & Supermarkets
       1. Market Size and Forecast, By Region
    6. Pharmacy / Clinic Retail Outlets
       1. Market Size and Forecast, By Region
12. Maternity Intimate Wear Market, By End Use / Consumer Segment
    1. Introduction
       1. Market Size and Forecast, By End Use / Consumer Segment
    2. Pregnancy (Expectant Mothers)
       1. Market Size and Forecast, By Region
    3. Post-Partum / Nursing Mothers
       1. Market Size and Forecast, By Region
    4. Active / Working Mothers
       1. Market Size and Forecast, By Region
    5. Hospital / Clinical Use
       1. Market Size and Forecast, By Region
13. Regional Overview
    1. Introduction
       1. Market Size and Forecast
    2. North America
       1. Market Size and Forecast
          1. By Product Type
             1. Maternity Bras & Nursing Bras
             2. Maternity Panties & Briefs
             3. Camisoles & Tops
             4. Shapewear & Support Bands
             5. Sleepwear & Loungewear
          2. By Material / Fabric Type
             1. Cotton & Organic Cotton
             2. Bamboo Fiber & Modal Blends
             3. Spandex / Elastane Blends
             4. Microfiber & Nylon Fabrics
             5. Recycled & Sustainable Textiles
          3. By Distribution Channel
             1. Online Retail / E-commerce Platforms
             2. Brand Websites & Direct-to-Consumer (D2C)
             3. Specialty Maternity Stores
             4. Department Stores & Supermarkets
             5. Pharmacy / Clinic Retail Outlets
          4. By End Use / Consumer Segment
             1. Pregnancy (Expectant Mothers)
             2. Post-Partum / Nursing Mothers
             3. Active / Working Mothers
             4. Hospital / Clinical Use
       2. U.S.
          1. By Product Type
             1. Maternity Bras & Nursing Bras
             2. Maternity Panties & Briefs
             3. Camisoles & Tops
             4. Shapewear & Support Bands
             5. Sleepwear & Loungewear
          2. By Material / Fabric Type
             1. Cotton & Organic Cotton
             2. Bamboo Fiber & Modal Blends
             3. Spandex / Elastane Blends
             4. Microfiber & Nylon Fabrics
             5. Recycled & Sustainable Textiles
          3. By Distribution Channel
             1. Online Retail / E-commerce Platforms
             2. Brand Websites & Direct-to-Consumer (D2C)
             3. Specialty Maternity Stores
             4. Department Stores & Supermarkets
             5. Pharmacy / Clinic Retail Outlets
          4. By End Use / Consumer Segment
             1. Pregnancy (Expectant Mothers)
             2. Post-Partum / Nursing Mothers
             3. Active / Working Mothers
             4. Hospital / Clinical Use
       3. Canada
    3. Europe
       1. Market Size and Forecast
          1. By Product Type
             1. Maternity Bras & Nursing Bras
             2. Maternity Panties & Briefs
             3. Camisoles & Tops
             4. Shapewear & Support Bands
             5. Sleepwear & Loungewear
          2. By Material / Fabric Type
             1. Cotton & Organic Cotton
             2. Bamboo Fiber & Modal Blends
             3. Spandex / Elastane Blends
             4. Microfiber & Nylon Fabrics
             5. Recycled & Sustainable Textiles
          3. By Distribution Channel
             1. Online Retail / E-commerce Platforms
             2. Brand Websites & Direct-to-Consumer (D2C)
             3. Specialty Maternity Stores
             4. Department Stores & Supermarkets
             5. Pharmacy / Clinic Retail Outlets
          4. By End Use / Consumer Segment
             1. Pregnancy (Expectant Mothers)
             2. Post-Partum / Nursing Mothers
             3. Active / Working Mothers
             4. Hospital / Clinical Use
       2. U.K.
          1. By Product Type
             1. Maternity Bras & Nursing Bras
             2. Maternity Panties & Briefs
             3. Camisoles & Tops
             4. Shapewear & Support Bands
             5. Sleepwear & Loungewear
          2. By Material / Fabric Type
             1. Cotton & Organic Cotton
             2. Bamboo Fiber & Modal Blends
             3. Spandex / Elastane Blends
             4. Microfiber & Nylon Fabrics
             5. Recycled & Sustainable Textiles
          3. By Distribution Channel
             1. Online Retail / E-commerce Platforms
             2. Brand Websites & Direct-to-Consumer (D2C)
             3. Specialty Maternity Stores
             4. Department Stores & Supermarkets
             5. Pharmacy / Clinic Retail Outlets
          4. By End Use / Consumer Segment
             1. Pregnancy (Expectant Mothers)
             2. Post-Partum / Nursing Mothers
             3. Active / Working Mothers
             4. Hospital / Clinical Use
       3. Germany
       4. France
       5. Spain
       6. Italy
       7. Russia
       8. Nordic
       9. Benelux
       10. Rest of Europe
    4. APAC
       1. Market Size and Forecast
          1. By Product Type
             1. Maternity Bras & Nursing Bras
             2. Maternity Panties & Briefs
             3. Camisoles & Tops
             4. Shapewear & Support Bands
             5. Sleepwear & Loungewear
          2. By Material / Fabric Type
             1. Cotton & Organic Cotton
             2. Bamboo Fiber & Modal Blends
             3. Spandex / Elastane Blends
             4. Microfiber & Nylon Fabrics
             5. Recycled & Sustainable Textiles
          3. By Distribution Channel
             1. Online Retail / E-commerce Platforms
             2. Brand Websites & Direct-to-Consumer (D2C)
             3. Specialty Maternity Stores
             4. Department Stores & Supermarkets
             5. Pharmacy / Clinic Retail Outlets
          4. By End Use / Consumer Segment
             1. Pregnancy (Expectant Mothers)
             2. Post-Partum / Nursing Mothers
             3. Active / Working Mothers
             4. Hospital / Clinical Use
       2. China
          1. By Product Type
             1. Maternity Bras & Nursing Bras
             2. Maternity Panties & Briefs
             3. Camisoles & Tops
             4. Shapewear & Support Bands
             5. Sleepwear & Loungewear
          2. By Material / Fabric Type
             1. Cotton & Organic Cotton
             2. Bamboo Fiber & Modal Blends
             3. Spandex / Elastane Blends
             4. Microfiber & Nylon Fabrics
             5. Recycled & Sustainable Textiles
          3. By Distribution Channel
             1. Online Retail / E-commerce Platforms
             2. Brand Websites & Direct-to-Consumer (D2C)
             3. Specialty Maternity Stores
             4. Department Stores & Supermarkets
             5. Pharmacy / Clinic Retail Outlets
          4. By End Use / Consumer Segment
             1. Pregnancy (Expectant Mothers)
             2. Post-Partum / Nursing Mothers
             3. Active / Working Mothers
             4. Hospital / Clinical Use
       3. Korea
       4. Japan
       5. India
       6. Australia
       7. Singapore
       8. Taiwan
       9. South East Asia
       10. Rest of Asia-Pacific
    5. Middle East and Africa
       1. Market Size and Forecast
          1. By Product Type
             1. Maternity Bras & Nursing Bras
             2. Maternity Panties & Briefs
             3. Camisoles & Tops
             4. Shapewear & Support Bands
             5. Sleepwear & Loungewear
          2. By Material / Fabric Type
             1. Cotton & Organic Cotton
             2. Bamboo Fiber & Modal Blends
             3. Spandex / Elastane Blends
             4. Microfiber & Nylon Fabrics
             5. Recycled & Sustainable Textiles
          3. By Distribution Channel
             1. Online Retail / E-commerce Platforms
             2. Brand Websites & Direct-to-Consumer (D2C)
             3. Specialty Maternity Stores
             4. Department Stores & Supermarkets
             5. Pharmacy / Clinic Retail Outlets
          4. By End Use / Consumer Segment
             1. Pregnancy (Expectant Mothers)
             2. Post-Partum / Nursing Mothers
             3. Active / Working Mothers
             4. Hospital / Clinical Use
       2. UAE
          1. By Product Type
             1. Maternity Bras & Nursing Bras
             2. Maternity Panties & Briefs
             3. Camisoles & Tops
             4. Shapewear & Support Bands
             5. Sleepwear & Loungewear
          2. By Material / Fabric Type
             1. Cotton & Organic Cotton
             2. Bamboo Fiber & Modal Blends
             3. Spandex / Elastane Blends
             4. Microfiber & Nylon Fabrics
             5. Recycled & Sustainable Textiles
          3. By Distribution Channel
             1. Online Retail / E-commerce Platforms
             2. Brand Websites & Direct-to-Consumer (D2C)
             3. Specialty Maternity Stores
             4. Department Stores & Supermarkets
             5. Pharmacy / Clinic Retail Outlets
          4. By End Use / Consumer Segment
             1. Pregnancy (Expectant Mothers)
             2. Post-Partum / Nursing Mothers
             3. Active / Working Mothers
             4. Hospital / Clinical Use
       3. Turky
       4. Saudi Arabia
       5. South Africa
       6. Egypt
       7. Nigeria
       8. Rest of MEA
    6. LATAM
       1. Market Size and Forecast
          1. By Product Type
             1. Maternity Bras & Nursing Bras
             2. Maternity Panties & Briefs
             3. Camisoles & Tops
             4. Shapewear & Support Bands
             5. Sleepwear & Loungewear
          2. By Material / Fabric Type
             1. Cotton & Organic Cotton
             2. Bamboo Fiber & Modal Blends
             3. Spandex / Elastane Blends
             4. Microfiber & Nylon Fabrics
             5. Recycled & Sustainable Textiles
          3. By Distribution Channel
             1. Online Retail / E-commerce Platforms
             2. Brand Websites & Direct-to-Consumer (D2C)
             3. Specialty Maternity Stores
             4. Department Stores & Supermarkets
             5. Pharmacy / Clinic Retail Outlets
          4. By End Use / Consumer Segment
             1. Pregnancy (Expectant Mothers)
             2. Post-Partum / Nursing Mothers
             3. Active / Working Mothers
             4. Hospital / Clinical Use
       2. Brazil
          1. By Product Type
             1. Maternity Bras & Nursing Bras
             2. Maternity Panties & Briefs
             3. Camisoles & Tops
             4. Shapewear & Support Bands
             5. Sleepwear & Loungewear
          2. By Material / Fabric Type
             1. Cotton & Organic Cotton
             2. Bamboo Fiber & Modal Blends
             3. Spandex / Elastane Blends
             4. Microfiber & Nylon Fabrics
             5. Recycled & Sustainable Textiles
          3. By Distribution Channel
             1. Online Retail / E-commerce Platforms
             2. Brand Websites & Direct-to-Consumer (D2C)
             3. Specialty Maternity Stores
             4. Department Stores & Supermarkets
             5. Pharmacy / Clinic Retail Outlets
          4. By End Use / Consumer Segment
             1. Pregnancy (Expectant Mothers)
             2. Post-Partum / Nursing Mothers
             3. Active / Working Mothers
             4. Hospital / Clinical Use
       3. Mexico
       4. Argentina
       5. Chile
       6. Colombia
       7. Rest of LATAM
14. Competitive Landscape, 2024
    1. Introduction
    2. Maternity Intimate Wear Market Share Analysis, 2024 (%)
       1. Market Share Analysis, 2024
       2. Competition Ranking, 2024
       3. Key Developments & Growth Strategies
          1. Merger & Acquisition
          2. Product Launch
          3. Expansion
       4. Consolidated SWOT Analysis of Key Players
15. Company Profile
    1. H&M Group
       1. Business Overview
       2. Financial Data
       3. Key Product domains
       4. Recent Developments
    2. Gap Inc.
    3. Seraphine Group Ltd.
    4. Wacoal Holdings Corp.
    5. Cake Maternity Pty Ltd.
    6. Hotmilk Lingerie Ltd.
    7. Mothercare plc
    8. Thyme Maternity (Canada)
    9. Bravado Designs Inc. (Medela AG)
    10. Marks & Spencer plc