HomeConsumer Goods and Services Heart Health Supplements Market

Global Heart Health Supplements Market Size, Share & Demand Report By Product Type (Omega-3 Fatty Acids, Coenzyme Q10, L-Carnitine, Plant Sterols & Stanols, Multivitamins, Other Cardioprotective Supplements), By Formulation (Capsules/Tablets, Softgels, Powder, Liquid, Gummies & Chewables), By End-Use (Adults, Geriatric Population, Athletes & Fitness Enthusiasts, Preventive Health Consumers), By Distribution Channel & Region Forecasts, 2025–2030

Report Code: RI956PUB
Last Updated : October, 2025
Author : Anna Morgan

Table of Contents

  1. Executive Summary
    1. Introduction
  2. Market Introduction
    1. Market Definition
    2. Scope of the Study
    3. Market Structure
  3. Research Methodology
    1. Primary Research
    2. Research Methodology
    3. Assumptions & Exclusions
    4. Secondary Data Sources
  4. Market Factor Analysis
    1. Value Chain Analysis: Heart Health Supplements Market
    2. Porters Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitution
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Dynamics
    1. Drivers
    2. Restraints
    3. Opportunities
  6. Recent Trends Analysis
  7. Impact of COVID-19 on Heart Health Supplements Market
    1. Pre and Post Covid -19 Market Scenario Analysis
    2. Market Recovery Timeline and Challenge
    3. Measures Taken by Top Players
  8. Regulatory Landscape
  9. Heart Health Supplements Market , By Product Type
    1. Introduction
      1. Market Size and Forecast, By Product Type
    2. Omega-3 Fatty Acids (Fish Oil, Krill Oil, Algal Oil)
      1. Market Size and Forecast, By Region
    3. Coenzyme Q10 (Ubiquinone, Ubiquinol)
      1. Market Size and Forecast, By Region
    4. L-Carnitine
      1. Market Size and Forecast, By Region
    5. Plant Sterols and Stanols
      1. Market Size and Forecast, By Region
    6. Multivitamins and Mineral Supplements
      1. Market Size and Forecast, By Region
    7. Other Cardioprotective Supplements (Garlic, Hawthorn, Magnesium)
      1. Market Size and Forecast, By Region
  10. Heart Health Supplements Market , By Formulation
    1. Introduction
      1. Market Size and Forecast, By Formulation
    2. Capsules/Tablets
      1. Market Size and Forecast, By Region
    3. Softgels
      1. Market Size and Forecast, By Region
    4. Powder
      1. Market Size and Forecast, By Region
    5. Liquid
      1. Market Size and Forecast, By Region
    6. Gummies & Chewables
      1. Market Size and Forecast, By Region
  11. Heart Health Supplements Market , By Distribution Channel
    1. Introduction
      1. Market Size and Forecast, By Distribution Channel
    2. Pharmacies & Drug Stores
      1. Market Size and Forecast, By Region
    3. Health & Wellness Retail Stores
      1. Market Size and Forecast, By Region
    4. E-commerce / Online Retail
      1. Market Size and Forecast, By Region
    5. Direct Sales
      1. Market Size and Forecast, By Region
    6. Hospitals & Clinics
      1. Market Size and Forecast, By Region
  12. Heart Health Supplements Market , By End-Use
    1. Introduction
      1. Market Size and Forecast, By End-Use
    2. Adults (30–60 years)
      1. Market Size and Forecast, By Region
    3. Geriatric Population (Above 60)
      1. Market Size and Forecast, By Region
    4. Athletes & Fitness Enthusiasts
      1. Market Size and Forecast, By Region
    5. Preventive Health Consumers
      1. Market Size and Forecast, By Region
  13. Regional Overview
    1. Introduction
      1. Market Size and Forecast
    2. North America
      1. Market Size and Forecast
        1. By Product Type
          1. Omega-3 Fatty Acids (Fish Oil, Krill Oil, Algal Oil)
            1. Coenzyme Q10 (Ubiquinone, Ubiquinol)
              1. L-Carnitine
                1. Plant Sterols and Stanols
                  1. Multivitamins and Mineral Supplements
                    1. Other Cardioprotective Supplements (Garlic, Hawthorn, Magnesium)
                    2. By Formulation
                      1. Capsules/Tablets
                        1. Softgels
                          1. Powder
                            1. Liquid
                              1. Gummies & Chewables
                              2. By Distribution Channel
                                1. Pharmacies & Drug Stores
                                  1. Health & Wellness Retail Stores
                                    1. E-commerce / Online Retail
                                      1. Direct Sales
                                        1. Hospitals & Clinics
                                        2. By End-Use
                                          1. Adults (30–60 years)
                                            1. Geriatric Population (Above 60)
                                              1. Athletes & Fitness Enthusiasts
                                                1. Preventive Health Consumers
                                              2. U.S.
                                                1. By Product Type
                                                  1. Omega-3 Fatty Acids (Fish Oil, Krill Oil, Algal Oil)
                                                    1. Coenzyme Q10 (Ubiquinone, Ubiquinol)
                                                      1. L-Carnitine
                                                        1. Plant Sterols and Stanols
                                                          1. Multivitamins and Mineral Supplements
                                                            1. Other Cardioprotective Supplements (Garlic, Hawthorn, Magnesium)
                                                            2. By Formulation
                                                              1. Capsules/Tablets
                                                                1. Softgels
                                                                  1. Powder
                                                                    1. Liquid
                                                                      1. Gummies & Chewables
                                                                      2. By Distribution Channel
                                                                        1. Pharmacies & Drug Stores
                                                                          1. Health & Wellness Retail Stores
                                                                            1. E-commerce / Online Retail
                                                                              1. Direct Sales
                                                                                1. Hospitals & Clinics
                                                                                2. By End-Use
                                                                                  1. Adults (30–60 years)
                                                                                    1. Geriatric Population (Above 60)
                                                                                      1. Athletes & Fitness Enthusiasts
                                                                                        1. Preventive Health Consumers
                                                                                      2. Canada
                                                                                    2. Europe
                                                                                      1. Market Size and Forecast
                                                                                        1. By Product Type
                                                                                          1. Omega-3 Fatty Acids (Fish Oil, Krill Oil, Algal Oil)
                                                                                            1. Coenzyme Q10 (Ubiquinone, Ubiquinol)
                                                                                              1. L-Carnitine
                                                                                                1. Plant Sterols and Stanols
                                                                                                  1. Multivitamins and Mineral Supplements
                                                                                                    1. Other Cardioprotective Supplements (Garlic, Hawthorn, Magnesium)
                                                                                                    2. By Formulation
                                                                                                      1. Capsules/Tablets
                                                                                                        1. Softgels
                                                                                                          1. Powder
                                                                                                            1. Liquid
                                                                                                              1. Gummies & Chewables
                                                                                                              2. By Distribution Channel
                                                                                                                1. Pharmacies & Drug Stores
                                                                                                                  1. Health & Wellness Retail Stores
                                                                                                                    1. E-commerce / Online Retail
                                                                                                                      1. Direct Sales
                                                                                                                        1. Hospitals & Clinics
                                                                                                                        2. By End-Use
                                                                                                                          1. Adults (30–60 years)
                                                                                                                            1. Geriatric Population (Above 60)
                                                                                                                              1. Athletes & Fitness Enthusiasts
                                                                                                                                1. Preventive Health Consumers
                                                                                                                              2. U.K.
                                                                                                                                1. By Product Type
                                                                                                                                  1. Omega-3 Fatty Acids (Fish Oil, Krill Oil, Algal Oil)
                                                                                                                                    1. Coenzyme Q10 (Ubiquinone, Ubiquinol)
                                                                                                                                      1. L-Carnitine
                                                                                                                                        1. Plant Sterols and Stanols
                                                                                                                                          1. Multivitamins and Mineral Supplements
                                                                                                                                            1. Other Cardioprotective Supplements (Garlic, Hawthorn, Magnesium)
                                                                                                                                            2. By Formulation
                                                                                                                                              1. Capsules/Tablets
                                                                                                                                                1. Softgels
                                                                                                                                                  1. Powder
                                                                                                                                                    1. Liquid
                                                                                                                                                      1. Gummies & Chewables
                                                                                                                                                      2. By Distribution Channel
                                                                                                                                                        1. Pharmacies & Drug Stores
                                                                                                                                                          1. Health & Wellness Retail Stores
                                                                                                                                                            1. E-commerce / Online Retail
                                                                                                                                                              1. Direct Sales
                                                                                                                                                                1. Hospitals & Clinics
                                                                                                                                                                2. By End-Use
                                                                                                                                                                  1. Adults (30–60 years)
                                                                                                                                                                    1. Geriatric Population (Above 60)
                                                                                                                                                                      1. Athletes & Fitness Enthusiasts
                                                                                                                                                                        1. Preventive Health Consumers
                                                                                                                                                                      2. Germany
                                                                                                                                                                      3. France
                                                                                                                                                                      4. Spain
                                                                                                                                                                      5. Italy
                                                                                                                                                                      6. Russia
                                                                                                                                                                      7. Nordic
                                                                                                                                                                      8. Benelux
                                                                                                                                                                      9. Rest of Europe
                                                                                                                                                                    2. APAC
                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                        1. By Product Type
                                                                                                                                                                          1. Omega-3 Fatty Acids (Fish Oil, Krill Oil, Algal Oil)
                                                                                                                                                                            1. Coenzyme Q10 (Ubiquinone, Ubiquinol)
                                                                                                                                                                              1. L-Carnitine
                                                                                                                                                                                1. Plant Sterols and Stanols
                                                                                                                                                                                  1. Multivitamins and Mineral Supplements
                                                                                                                                                                                    1. Other Cardioprotective Supplements (Garlic, Hawthorn, Magnesium)
                                                                                                                                                                                    2. By Formulation
                                                                                                                                                                                      1. Capsules/Tablets
                                                                                                                                                                                        1. Softgels
                                                                                                                                                                                          1. Powder
                                                                                                                                                                                            1. Liquid
                                                                                                                                                                                              1. Gummies & Chewables
                                                                                                                                                                                              2. By Distribution Channel
                                                                                                                                                                                                1. Pharmacies & Drug Stores
                                                                                                                                                                                                  1. Health & Wellness Retail Stores
                                                                                                                                                                                                    1. E-commerce / Online Retail
                                                                                                                                                                                                      1. Direct Sales
                                                                                                                                                                                                        1. Hospitals & Clinics
                                                                                                                                                                                                        2. By End-Use
                                                                                                                                                                                                          1. Adults (30–60 years)
                                                                                                                                                                                                            1. Geriatric Population (Above 60)
                                                                                                                                                                                                              1. Athletes & Fitness Enthusiasts
                                                                                                                                                                                                                1. Preventive Health Consumers
                                                                                                                                                                                                              2. China
                                                                                                                                                                                                                1. By Product Type
                                                                                                                                                                                                                  1. Omega-3 Fatty Acids (Fish Oil, Krill Oil, Algal Oil)
                                                                                                                                                                                                                    1. Coenzyme Q10 (Ubiquinone, Ubiquinol)
                                                                                                                                                                                                                      1. L-Carnitine
                                                                                                                                                                                                                        1. Plant Sterols and Stanols
                                                                                                                                                                                                                          1. Multivitamins and Mineral Supplements
                                                                                                                                                                                                                            1. Other Cardioprotective Supplements (Garlic, Hawthorn, Magnesium)
                                                                                                                                                                                                                            2. By Formulation
                                                                                                                                                                                                                              1. Capsules/Tablets
                                                                                                                                                                                                                                1. Softgels
                                                                                                                                                                                                                                  1. Powder
                                                                                                                                                                                                                                    1. Liquid
                                                                                                                                                                                                                                      1. Gummies & Chewables
                                                                                                                                                                                                                                      2. By Distribution Channel
                                                                                                                                                                                                                                        1. Pharmacies & Drug Stores
                                                                                                                                                                                                                                          1. Health & Wellness Retail Stores
                                                                                                                                                                                                                                            1. E-commerce / Online Retail
                                                                                                                                                                                                                                              1. Direct Sales
                                                                                                                                                                                                                                                1. Hospitals & Clinics
                                                                                                                                                                                                                                                2. By End-Use
                                                                                                                                                                                                                                                  1. Adults (30–60 years)
                                                                                                                                                                                                                                                    1. Geriatric Population (Above 60)
                                                                                                                                                                                                                                                      1. Athletes & Fitness Enthusiasts
                                                                                                                                                                                                                                                        1. Preventive Health Consumers
                                                                                                                                                                                                                                                      2. Korea
                                                                                                                                                                                                                                                      3. Japan
                                                                                                                                                                                                                                                      4. India
                                                                                                                                                                                                                                                      5. Australia
                                                                                                                                                                                                                                                      6. Singapore
                                                                                                                                                                                                                                                      7. Taiwan
                                                                                                                                                                                                                                                      8. South East Asia
                                                                                                                                                                                                                                                      9. Rest of Asia-Pacific
                                                                                                                                                                                                                                                    2. Middle East and Africa
                                                                                                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                                                                                                        1. By Product Type
                                                                                                                                                                                                                                                          1. Omega-3 Fatty Acids (Fish Oil, Krill Oil, Algal Oil)
                                                                                                                                                                                                                                                            1. Coenzyme Q10 (Ubiquinone, Ubiquinol)
                                                                                                                                                                                                                                                              1. L-Carnitine
                                                                                                                                                                                                                                                                1. Plant Sterols and Stanols
                                                                                                                                                                                                                                                                  1. Multivitamins and Mineral Supplements
                                                                                                                                                                                                                                                                    1. Other Cardioprotective Supplements (Garlic, Hawthorn, Magnesium)
                                                                                                                                                                                                                                                                    2. By Formulation
                                                                                                                                                                                                                                                                      1. Capsules/Tablets
                                                                                                                                                                                                                                                                        1. Softgels
                                                                                                                                                                                                                                                                          1. Powder
                                                                                                                                                                                                                                                                            1. Liquid
                                                                                                                                                                                                                                                                              1. Gummies & Chewables
                                                                                                                                                                                                                                                                              2. By Distribution Channel
                                                                                                                                                                                                                                                                                1. Pharmacies & Drug Stores
                                                                                                                                                                                                                                                                                  1. Health & Wellness Retail Stores
                                                                                                                                                                                                                                                                                    1. E-commerce / Online Retail
                                                                                                                                                                                                                                                                                      1. Direct Sales
                                                                                                                                                                                                                                                                                        1. Hospitals & Clinics
                                                                                                                                                                                                                                                                                        2. By End-Use
                                                                                                                                                                                                                                                                                          1. Adults (30–60 years)
                                                                                                                                                                                                                                                                                            1. Geriatric Population (Above 60)
                                                                                                                                                                                                                                                                                              1. Athletes & Fitness Enthusiasts
                                                                                                                                                                                                                                                                                                1. Preventive Health Consumers
                                                                                                                                                                                                                                                                                              2. UAE
                                                                                                                                                                                                                                                                                                1. By Product Type
                                                                                                                                                                                                                                                                                                  1. Omega-3 Fatty Acids (Fish Oil, Krill Oil, Algal Oil)
                                                                                                                                                                                                                                                                                                    1. Coenzyme Q10 (Ubiquinone, Ubiquinol)
                                                                                                                                                                                                                                                                                                      1. L-Carnitine
                                                                                                                                                                                                                                                                                                        1. Plant Sterols and Stanols
                                                                                                                                                                                                                                                                                                          1. Multivitamins and Mineral Supplements
                                                                                                                                                                                                                                                                                                            1. Other Cardioprotective Supplements (Garlic, Hawthorn, Magnesium)
                                                                                                                                                                                                                                                                                                            2. By Formulation
                                                                                                                                                                                                                                                                                                              1. Capsules/Tablets
                                                                                                                                                                                                                                                                                                                1. Softgels
                                                                                                                                                                                                                                                                                                                  1. Powder
                                                                                                                                                                                                                                                                                                                    1. Liquid
                                                                                                                                                                                                                                                                                                                      1. Gummies & Chewables
                                                                                                                                                                                                                                                                                                                      2. By Distribution Channel
                                                                                                                                                                                                                                                                                                                        1. Pharmacies & Drug Stores
                                                                                                                                                                                                                                                                                                                          1. Health & Wellness Retail Stores
                                                                                                                                                                                                                                                                                                                            1. E-commerce / Online Retail
                                                                                                                                                                                                                                                                                                                              1. Direct Sales
                                                                                                                                                                                                                                                                                                                                1. Hospitals & Clinics
                                                                                                                                                                                                                                                                                                                                2. By End-Use
                                                                                                                                                                                                                                                                                                                                  1. Adults (30–60 years)
                                                                                                                                                                                                                                                                                                                                    1. Geriatric Population (Above 60)
                                                                                                                                                                                                                                                                                                                                      1. Athletes & Fitness Enthusiasts
                                                                                                                                                                                                                                                                                                                                        1. Preventive Health Consumers
                                                                                                                                                                                                                                                                                                                                      2. Turky
                                                                                                                                                                                                                                                                                                                                      3. Saudi Arabia
                                                                                                                                                                                                                                                                                                                                      4. South Africa
                                                                                                                                                                                                                                                                                                                                      5. Egypt
                                                                                                                                                                                                                                                                                                                                      6. Nigeria
                                                                                                                                                                                                                                                                                                                                      7. Rest of MEA
                                                                                                                                                                                                                                                                                                                                    2. LATAM
                                                                                                                                                                                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                                                                                                                                                                                        1. By Product Type
                                                                                                                                                                                                                                                                                                                                          1. Omega-3 Fatty Acids (Fish Oil, Krill Oil, Algal Oil)
                                                                                                                                                                                                                                                                                                                                            1. Coenzyme Q10 (Ubiquinone, Ubiquinol)
                                                                                                                                                                                                                                                                                                                                              1. L-Carnitine
                                                                                                                                                                                                                                                                                                                                                1. Plant Sterols and Stanols
                                                                                                                                                                                                                                                                                                                                                  1. Multivitamins and Mineral Supplements
                                                                                                                                                                                                                                                                                                                                                    1. Other Cardioprotective Supplements (Garlic, Hawthorn, Magnesium)
                                                                                                                                                                                                                                                                                                                                                    2. By Formulation
                                                                                                                                                                                                                                                                                                                                                      1. Capsules/Tablets
                                                                                                                                                                                                                                                                                                                                                        1. Softgels
                                                                                                                                                                                                                                                                                                                                                          1. Powder
                                                                                                                                                                                                                                                                                                                                                            1. Liquid
                                                                                                                                                                                                                                                                                                                                                              1. Gummies & Chewables
                                                                                                                                                                                                                                                                                                                                                              2. By Distribution Channel
                                                                                                                                                                                                                                                                                                                                                                1. Pharmacies & Drug Stores
                                                                                                                                                                                                                                                                                                                                                                  1. Health & Wellness Retail Stores
                                                                                                                                                                                                                                                                                                                                                                    1. E-commerce / Online Retail
                                                                                                                                                                                                                                                                                                                                                                      1. Direct Sales
                                                                                                                                                                                                                                                                                                                                                                        1. Hospitals & Clinics
                                                                                                                                                                                                                                                                                                                                                                        2. By End-Use
                                                                                                                                                                                                                                                                                                                                                                          1. Adults (30–60 years)
                                                                                                                                                                                                                                                                                                                                                                            1. Geriatric Population (Above 60)
                                                                                                                                                                                                                                                                                                                                                                              1. Athletes & Fitness Enthusiasts
                                                                                                                                                                                                                                                                                                                                                                                1. Preventive Health Consumers
                                                                                                                                                                                                                                                                                                                                                                              2. Brazil
                                                                                                                                                                                                                                                                                                                                                                                1. By Product Type
                                                                                                                                                                                                                                                                                                                                                                                  1. Omega-3 Fatty Acids (Fish Oil, Krill Oil, Algal Oil)
                                                                                                                                                                                                                                                                                                                                                                                    1. Coenzyme Q10 (Ubiquinone, Ubiquinol)
                                                                                                                                                                                                                                                                                                                                                                                      1. L-Carnitine
                                                                                                                                                                                                                                                                                                                                                                                        1. Plant Sterols and Stanols
                                                                                                                                                                                                                                                                                                                                                                                          1. Multivitamins and Mineral Supplements
                                                                                                                                                                                                                                                                                                                                                                                            1. Other Cardioprotective Supplements (Garlic, Hawthorn, Magnesium)
                                                                                                                                                                                                                                                                                                                                                                                            2. By Formulation
                                                                                                                                                                                                                                                                                                                                                                                              1. Capsules/Tablets
                                                                                                                                                                                                                                                                                                                                                                                                1. Softgels
                                                                                                                                                                                                                                                                                                                                                                                                  1. Powder
                                                                                                                                                                                                                                                                                                                                                                                                    1. Liquid
                                                                                                                                                                                                                                                                                                                                                                                                      1. Gummies & Chewables
                                                                                                                                                                                                                                                                                                                                                                                                      2. By Distribution Channel
                                                                                                                                                                                                                                                                                                                                                                                                        1. Pharmacies & Drug Stores
                                                                                                                                                                                                                                                                                                                                                                                                          1. Health & Wellness Retail Stores
                                                                                                                                                                                                                                                                                                                                                                                                            1. E-commerce / Online Retail
                                                                                                                                                                                                                                                                                                                                                                                                              1. Direct Sales
                                                                                                                                                                                                                                                                                                                                                                                                                1. Hospitals & Clinics
                                                                                                                                                                                                                                                                                                                                                                                                                2. By End-Use
                                                                                                                                                                                                                                                                                                                                                                                                                  1. Adults (30–60 years)
                                                                                                                                                                                                                                                                                                                                                                                                                    1. Geriatric Population (Above 60)
                                                                                                                                                                                                                                                                                                                                                                                                                      1. Athletes & Fitness Enthusiasts
                                                                                                                                                                                                                                                                                                                                                                                                                        1. Preventive Health Consumers
                                                                                                                                                                                                                                                                                                                                                                                                                      2. Mexico
                                                                                                                                                                                                                                                                                                                                                                                                                      3. Argentina
                                                                                                                                                                                                                                                                                                                                                                                                                      4. Chile
                                                                                                                                                                                                                                                                                                                                                                                                                      5. Colombia
                                                                                                                                                                                                                                                                                                                                                                                                                      6. Rest of LATAM
                                                                                                                                                                                                                                                                                                                                                                                                                  2. Competitive Landscape, 2024
                                                                                                                                                                                                                                                                                                                                                                                                                    1. Introduction
                                                                                                                                                                                                                                                                                                                                                                                                                    2. Heart Health Supplements Market Share Analysis, 2024 (%)
                                                                                                                                                                                                                                                                                                                                                                                                                      1. Market Share Analysis, 2024
                                                                                                                                                                                                                                                                                                                                                                                                                      2. Competition Ranking, 2024
                                                                                                                                                                                                                                                                                                                                                                                                                      3. Key Developments & Growth Strategies
                                                                                                                                                                                                                                                                                                                                                                                                                        1. Merger & Acquisition
                                                                                                                                                                                                                                                                                                                                                                                                                        2. Product Launch
                                                                                                                                                                                                                                                                                                                                                                                                                        3. Expansion
                                                                                                                                                                                                                                                                                                                                                                                                                      4. Consolidated SWOT Analysis of Key Players
                                                                                                                                                                                                                                                                                                                                                                                                                  3. Company Profile
                                                                                                                                                                                                                                                                                                                                                                                                                    1. Amway
                                                                                                                                                                                                                                                                                                                                                                                                                      1. Business Overview
                                                                                                                                                                                                                                                                                                                                                                                                                      2. Financial Data
                                                                                                                                                                                                                                                                                                                                                                                                                      3. Key Product domains
                                                                                                                                                                                                                                                                                                                                                                                                                      4. Recent Developments
                                                                                                                                                                                                                                                                                                                                                                                                                    2. GNC
                                                                                                                                                                                                                                                                                                                                                                                                                    3. Pfizer
                                                                                                                                                                                                                                                                                                                                                                                                                    4. Nestlé Health Science
                                                                                                                                                                                                                                                                                                                                                                                                                    5. DSM
                                                                                                                                                                                                                                                                                                                                                                                                                    6. Herbalife
                                                                                                                                                                                                                                                                                                                                                                                                                    7. NOW Foods
                                                                                                                                                                                                                                                                                                                                                                                                                    8. Solgar
                                                                                                                                                                                                                                                                                                                                                                                                                    9. Bayer
                                                                                                                                                                                                                                                                                                                                                                                                                    10. Abbott