India Mens Underwear Market Size & Outlook, 2026-2034
Last Updated : 10 August, 2026 |
Study Period : 2022-2034 |
Format : PDF, Excel |
Author : Anna Morgan
India Mens Underwear Market Insights
- As per Deep Market Insights insights, the India Mens Underwear Market stood at USD 1321.21 Million in 2025 and is anticipated to grow to USD 2061.95 Million by 2034.
- The India market is expected to advance at a CAGR of 5.1% from 2026 through 2034.
- In 2025, Briefs accounted for the highest share of the Product market size.
- During the forecast period, Trunks is set to register the highest growth, making it the most lucrative Product segment.
Source: DMI Analysis Company Publications, Primary Interviews.
Other Key Findings
- As of 2025, India held 3.25% of the global Mens Underwear Market size.
- By 2034, United States is anticipated to capture the largest share of the global Mens Underwear Market.
- In Asia Pacific, China is expected to lead the regional Mens Underwear Market size by 2034.
- South East Asia will remain the fastest-growing market in Asia Pacific, reaching USD 1003.88 Million by 2034.
India Men's Underwear Market Dynamics
- India's men's underwear market continues witnessing strong growth as rising incomes, expanding urban populations, growing awareness of personal comfort, organized retail development, and increasing e-commerce adoption support market expansion. Consumers increasingly purchase briefs, boxer briefs, boxers, trunks, vests, performance innerwear, and premium everyday basics.
- Supermarkets, specialty apparel retailers, department stores, online marketplaces, fashion platforms, brand websites, sportswear retailers, wholesalers, and direct-to-consumer brands continue strengthening market accessibility.
- Companies invest in breathable cotton blends, moisture-wicking fabrics, stretch technologies, odor-control treatments, seamless construction, sustainable fibers, and digital retail strategies. Innovation focuses on affordability, comfort, fit, durability, and climate-appropriate performance.
- Sustainability initiatives encourage recycled fibers, responsibly sourced cotton, recyclable packaging, water-efficient processing, energy-efficient manufacturing, textile waste reduction, and circular apparel practices.
Key Industry Insights
- Rising apparel spending drives market growth.
- Comfort and breathability strengthen demand.
- E-commerce improves market accessibility.
- Sustainable materials support long-term expansion.
India Mens Underwear Market Product 2026-2034 (USD Million)
| Product | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 | 2031 | 2032 | 2033 | 2034 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Briefs | XX.x | XX.x | XX.x | 638.81 | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x |
| Boxers | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x |
| Trunks | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x |
| Total | XX.x | XX.x | XX.x | 1,321.21 | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x |
Source: DMI Analysis Company Publications, Primary Interviews.
India Mens Underwear Market Fabric 2026-2034 (USD Million)
| Fabric | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 | 2031 | 2032 | 2033 | 2034 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Organic | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x |
| Performance | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x |
| Total | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x |
Source: DMI Analysis Company Publications, Primary Interviews.
India Mens Underwear Market Channel 2026-2034 (USD Million)
| Channel | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 | 2031 | 2032 | 2033 | 2034 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| DTC | XX.x | XX.x | XX.x | 662.59 | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x |
| Retail | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x |
| Online | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x |
| Total | XX.x | XX.x | XX.x | 1,321.22 | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x | XX.x |
Source: DMI Analysis Company Publications, Primary Interviews.
Inside This Report
This section examines India's men's underwear industry through consumer preferences, apparel retail development, textile innovation, and sustainability initiatives. It highlights how manufacturers strengthen competitiveness through affordable and functional innerwear offerings.
- Regional/Country market landscape: Reviews India's men's underwear ecosystem.
- Consumer and apparel trends: Explores purchasing behavior.
- Product innovation and distribution: Covers underwear styles, materials, and retail channels.
- Competitive and industry developments: Highlights innovation, sustainability, and commercialization.
Report Summary
| Report Scope | Details |
|---|---|
| Base Year for Study | 2025 |
| Study Period | 2022-2034 |
| Historical Period | 2022-2024 |
| Forecast Period | 2026-2034 |
| Market Size In 2025 | USD 1321.21 Million |
| Market Size In 2034 | USD 2061.95 Million |
| Largest segment | Briefs |
| Units | Revenue in USD Million |
| CAGR | 5.1% (2026-2034) |
| Report Coverage | Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends |