Global Marine Tourism Market Size, Share & Demand Report By Type of Tourism (Cruise Tourism, Adventure Marine Tourism, Eco-Tourism & Nature Cruises, Heritage & Cultural Marine Tourism), By Service Offerings (Accommodation, Food & Beverage, Recreational & Entertainment, Travel & Transportation), By Vessel Type (Luxury Cruises, Ferries & Passenger Ships, Yachts & Private Boats, Adventure/Expedition Vessels), By End-User (Individual Tourists, Corporate & Group Travelers, Educational & Research Institutions), By Region & Segment Forecasts, 2025–2030

Report Code: RI2002PUB
Last Updated : December, 2025
Author : Madison Gray

Table of Contents

  1. Executive Summary
    1. Introduction
  2. Market Introduction
    1. Market Definition
    2. Scope of the Study
    3. Market Structure
  3. Research Methodology
    1. Primary Research
    2. Research Methodology
    3. Assumptions & Exclusions
    4. Secondary Data Sources
  4. Market Factor Analysis
    1. Value Chain Analysis: Marine Tourism Market
    2. Porters Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitution
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Dynamics
    1. Drivers
    2. Restraints
    3. Opportunities
  6. Recent Trends Analysis
  7. Impact of COVID-19 on Marine Tourism Market
    1. Pre and Post Covid -19 Market Scenario Analysis
    2. Market Recovery Timeline and Challenge
    3. Measures Taken by Top Players
  8. Regulatory Landscape
  9. Marine Tourism Market, By Type of Tourism
    1. Introduction
      1. Market Size and Forecast, By Type of Tourism
    2. Cruise Tourism
      1. Market Size and Forecast, By Region
    3. Adventure Marine Tourism
      1. Market Size and Forecast, By Region
    4. Eco-Tourism & Nature Cruises
      1. Market Size and Forecast, By Region
    5. Heritage & Cultural Marine Tourism
      1. Market Size and Forecast, By Region
  10. Marine Tourism Market, By Service Offerings
    1. Introduction
      1. Market Size and Forecast, By Service Offerings
    2. Accommodation Services
      1. Market Size and Forecast, By Region
    3. Food & Beverage Services
      1. Market Size and Forecast, By Region
    4. Recreational & Entertainment Services
      1. Market Size and Forecast, By Region
    5. Travel & Transportation Services
      1. Market Size and Forecast, By Region
  11. Marine Tourism Market, By Vessel Type
    1. Introduction
      1. Market Size and Forecast, By Vessel Type
    2. Luxury Cruises
      1. Market Size and Forecast, By Region
    3. Ferries & Passenger Ships
      1. Market Size and Forecast, By Region
    4. Yachts & Private Boats
      1. Market Size and Forecast, By Region
    5. Adventure/Expedition Vessels
      1. Market Size and Forecast, By Region
  12. Marine Tourism Market, By End-User
    1. Introduction
      1. Market Size and Forecast, By End-User
    2. Individual Tourists
      1. Market Size and Forecast, By Region
    3. Corporate & Group Travelers
      1. Market Size and Forecast, By Region
    4. Educational & Research Institutions
      1. Market Size and Forecast, By Region
  13. Regional Overview
    1. Introduction
      1. Market Size and Forecast
    2. North America
      1. Market Size and Forecast
        1. By Type of Tourism
          1. Cruise Tourism
            1. Adventure Marine Tourism
              1. Eco-Tourism & Nature Cruises
                1. Heritage & Cultural Marine Tourism
                2. By Service Offerings
                  1. Accommodation Services
                    1. Food & Beverage Services
                      1. Recreational & Entertainment Services
                        1. Travel & Transportation Services
                        2. By Vessel Type
                          1. Luxury Cruises
                            1. Ferries & Passenger Ships
                              1. Yachts & Private Boats
                                1. Adventure/Expedition Vessels
                                2. By End-User
                                  1. Individual Tourists
                                    1. Corporate & Group Travelers
                                      1. Educational & Research Institutions
                                    2. U.S.
                                      1. By Type of Tourism
                                        1. Cruise Tourism
                                          1. Adventure Marine Tourism
                                            1. Eco-Tourism & Nature Cruises
                                              1. Heritage & Cultural Marine Tourism
                                              2. By Service Offerings
                                                1. Accommodation Services
                                                  1. Food & Beverage Services
                                                    1. Recreational & Entertainment Services
                                                      1. Travel & Transportation Services
                                                      2. By Vessel Type
                                                        1. Luxury Cruises
                                                          1. Ferries & Passenger Ships
                                                            1. Yachts & Private Boats
                                                              1. Adventure/Expedition Vessels
                                                              2. By End-User
                                                                1. Individual Tourists
                                                                  1. Corporate & Group Travelers
                                                                    1. Educational & Research Institutions
                                                                  2. Canada
                                                                2. Europe
                                                                  1. Market Size and Forecast
                                                                    1. By Type of Tourism
                                                                      1. Cruise Tourism
                                                                        1. Adventure Marine Tourism
                                                                          1. Eco-Tourism & Nature Cruises
                                                                            1. Heritage & Cultural Marine Tourism
                                                                            2. By Service Offerings
                                                                              1. Accommodation Services
                                                                                1. Food & Beverage Services
                                                                                  1. Recreational & Entertainment Services
                                                                                    1. Travel & Transportation Services
                                                                                    2. By Vessel Type
                                                                                      1. Luxury Cruises
                                                                                        1. Ferries & Passenger Ships
                                                                                          1. Yachts & Private Boats
                                                                                            1. Adventure/Expedition Vessels
                                                                                            2. By End-User
                                                                                              1. Individual Tourists
                                                                                                1. Corporate & Group Travelers
                                                                                                  1. Educational & Research Institutions
                                                                                                2. U.K.
                                                                                                  1. By Type of Tourism
                                                                                                    1. Cruise Tourism
                                                                                                      1. Adventure Marine Tourism
                                                                                                        1. Eco-Tourism & Nature Cruises
                                                                                                          1. Heritage & Cultural Marine Tourism
                                                                                                          2. By Service Offerings
                                                                                                            1. Accommodation Services
                                                                                                              1. Food & Beverage Services
                                                                                                                1. Recreational & Entertainment Services
                                                                                                                  1. Travel & Transportation Services
                                                                                                                  2. By Vessel Type
                                                                                                                    1. Luxury Cruises
                                                                                                                      1. Ferries & Passenger Ships
                                                                                                                        1. Yachts & Private Boats
                                                                                                                          1. Adventure/Expedition Vessels
                                                                                                                          2. By End-User
                                                                                                                            1. Individual Tourists
                                                                                                                              1. Corporate & Group Travelers
                                                                                                                                1. Educational & Research Institutions
                                                                                                                              2. Germany
                                                                                                                              3. France
                                                                                                                              4. Spain
                                                                                                                              5. Italy
                                                                                                                              6. Russia
                                                                                                                              7. Nordic
                                                                                                                              8. Benelux
                                                                                                                              9. Rest of Europe
                                                                                                                            2. APAC
                                                                                                                              1. Market Size and Forecast
                                                                                                                                1. By Type of Tourism
                                                                                                                                  1. Cruise Tourism
                                                                                                                                    1. Adventure Marine Tourism
                                                                                                                                      1. Eco-Tourism & Nature Cruises
                                                                                                                                        1. Heritage & Cultural Marine Tourism
                                                                                                                                        2. By Service Offerings
                                                                                                                                          1. Accommodation Services
                                                                                                                                            1. Food & Beverage Services
                                                                                                                                              1. Recreational & Entertainment Services
                                                                                                                                                1. Travel & Transportation Services
                                                                                                                                                2. By Vessel Type
                                                                                                                                                  1. Luxury Cruises
                                                                                                                                                    1. Ferries & Passenger Ships
                                                                                                                                                      1. Yachts & Private Boats
                                                                                                                                                        1. Adventure/Expedition Vessels
                                                                                                                                                        2. By End-User
                                                                                                                                                          1. Individual Tourists
                                                                                                                                                            1. Corporate & Group Travelers
                                                                                                                                                              1. Educational & Research Institutions
                                                                                                                                                            2. China
                                                                                                                                                              1. By Type of Tourism
                                                                                                                                                                1. Cruise Tourism
                                                                                                                                                                  1. Adventure Marine Tourism
                                                                                                                                                                    1. Eco-Tourism & Nature Cruises
                                                                                                                                                                      1. Heritage & Cultural Marine Tourism
                                                                                                                                                                      2. By Service Offerings
                                                                                                                                                                        1. Accommodation Services
                                                                                                                                                                          1. Food & Beverage Services
                                                                                                                                                                            1. Recreational & Entertainment Services
                                                                                                                                                                              1. Travel & Transportation Services
                                                                                                                                                                              2. By Vessel Type
                                                                                                                                                                                1. Luxury Cruises
                                                                                                                                                                                  1. Ferries & Passenger Ships
                                                                                                                                                                                    1. Yachts & Private Boats
                                                                                                                                                                                      1. Adventure/Expedition Vessels
                                                                                                                                                                                      2. By End-User
                                                                                                                                                                                        1. Individual Tourists
                                                                                                                                                                                          1. Corporate & Group Travelers
                                                                                                                                                                                            1. Educational & Research Institutions
                                                                                                                                                                                          2. Korea
                                                                                                                                                                                          3. Japan
                                                                                                                                                                                          4. India
                                                                                                                                                                                          5. Australia
                                                                                                                                                                                          6. Singapore
                                                                                                                                                                                          7. Taiwan
                                                                                                                                                                                          8. South East Asia
                                                                                                                                                                                          9. Rest of Asia-Pacific
                                                                                                                                                                                        2. Middle East and Africa
                                                                                                                                                                                          1. Market Size and Forecast
                                                                                                                                                                                            1. By Type of Tourism
                                                                                                                                                                                              1. Cruise Tourism
                                                                                                                                                                                                1. Adventure Marine Tourism
                                                                                                                                                                                                  1. Eco-Tourism & Nature Cruises
                                                                                                                                                                                                    1. Heritage & Cultural Marine Tourism
                                                                                                                                                                                                    2. By Service Offerings
                                                                                                                                                                                                      1. Accommodation Services
                                                                                                                                                                                                        1. Food & Beverage Services
                                                                                                                                                                                                          1. Recreational & Entertainment Services
                                                                                                                                                                                                            1. Travel & Transportation Services
                                                                                                                                                                                                            2. By Vessel Type
                                                                                                                                                                                                              1. Luxury Cruises
                                                                                                                                                                                                                1. Ferries & Passenger Ships
                                                                                                                                                                                                                  1. Yachts & Private Boats
                                                                                                                                                                                                                    1. Adventure/Expedition Vessels
                                                                                                                                                                                                                    2. By End-User
                                                                                                                                                                                                                      1. Individual Tourists
                                                                                                                                                                                                                        1. Corporate & Group Travelers
                                                                                                                                                                                                                          1. Educational & Research Institutions
                                                                                                                                                                                                                        2. UAE
                                                                                                                                                                                                                          1. By Type of Tourism
                                                                                                                                                                                                                            1. Cruise Tourism
                                                                                                                                                                                                                              1. Adventure Marine Tourism
                                                                                                                                                                                                                                1. Eco-Tourism & Nature Cruises
                                                                                                                                                                                                                                  1. Heritage & Cultural Marine Tourism
                                                                                                                                                                                                                                  2. By Service Offerings
                                                                                                                                                                                                                                    1. Accommodation Services
                                                                                                                                                                                                                                      1. Food & Beverage Services
                                                                                                                                                                                                                                        1. Recreational & Entertainment Services
                                                                                                                                                                                                                                          1. Travel & Transportation Services
                                                                                                                                                                                                                                          2. By Vessel Type
                                                                                                                                                                                                                                            1. Luxury Cruises
                                                                                                                                                                                                                                              1. Ferries & Passenger Ships
                                                                                                                                                                                                                                                1. Yachts & Private Boats
                                                                                                                                                                                                                                                  1. Adventure/Expedition Vessels
                                                                                                                                                                                                                                                  2. By End-User
                                                                                                                                                                                                                                                    1. Individual Tourists
                                                                                                                                                                                                                                                      1. Corporate & Group Travelers
                                                                                                                                                                                                                                                        1. Educational & Research Institutions
                                                                                                                                                                                                                                                      2. Turky
                                                                                                                                                                                                                                                      3. Saudi Arabia
                                                                                                                                                                                                                                                      4. South Africa
                                                                                                                                                                                                                                                      5. Egypt
                                                                                                                                                                                                                                                      6. Nigeria
                                                                                                                                                                                                                                                      7. Rest of MEA
                                                                                                                                                                                                                                                    2. LATAM
                                                                                                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                                                                                                        1. By Type of Tourism
                                                                                                                                                                                                                                                          1. Cruise Tourism
                                                                                                                                                                                                                                                            1. Adventure Marine Tourism
                                                                                                                                                                                                                                                              1. Eco-Tourism & Nature Cruises
                                                                                                                                                                                                                                                                1. Heritage & Cultural Marine Tourism
                                                                                                                                                                                                                                                                2. By Service Offerings
                                                                                                                                                                                                                                                                  1. Accommodation Services
                                                                                                                                                                                                                                                                    1. Food & Beverage Services
                                                                                                                                                                                                                                                                      1. Recreational & Entertainment Services
                                                                                                                                                                                                                                                                        1. Travel & Transportation Services
                                                                                                                                                                                                                                                                        2. By Vessel Type
                                                                                                                                                                                                                                                                          1. Luxury Cruises
                                                                                                                                                                                                                                                                            1. Ferries & Passenger Ships
                                                                                                                                                                                                                                                                              1. Yachts & Private Boats
                                                                                                                                                                                                                                                                                1. Adventure/Expedition Vessels
                                                                                                                                                                                                                                                                                2. By End-User
                                                                                                                                                                                                                                                                                  1. Individual Tourists
                                                                                                                                                                                                                                                                                    1. Corporate & Group Travelers
                                                                                                                                                                                                                                                                                      1. Educational & Research Institutions
                                                                                                                                                                                                                                                                                    2. Brazil
                                                                                                                                                                                                                                                                                      1. By Type of Tourism
                                                                                                                                                                                                                                                                                        1. Cruise Tourism
                                                                                                                                                                                                                                                                                          1. Adventure Marine Tourism
                                                                                                                                                                                                                                                                                            1. Eco-Tourism & Nature Cruises
                                                                                                                                                                                                                                                                                              1. Heritage & Cultural Marine Tourism
                                                                                                                                                                                                                                                                                              2. By Service Offerings
                                                                                                                                                                                                                                                                                                1. Accommodation Services
                                                                                                                                                                                                                                                                                                  1. Food & Beverage Services
                                                                                                                                                                                                                                                                                                    1. Recreational & Entertainment Services
                                                                                                                                                                                                                                                                                                      1. Travel & Transportation Services
                                                                                                                                                                                                                                                                                                      2. By Vessel Type
                                                                                                                                                                                                                                                                                                        1. Luxury Cruises
                                                                                                                                                                                                                                                                                                          1. Ferries & Passenger Ships
                                                                                                                                                                                                                                                                                                            1. Yachts & Private Boats
                                                                                                                                                                                                                                                                                                              1. Adventure/Expedition Vessels
                                                                                                                                                                                                                                                                                                              2. By End-User
                                                                                                                                                                                                                                                                                                                1. Individual Tourists
                                                                                                                                                                                                                                                                                                                  1. Corporate & Group Travelers
                                                                                                                                                                                                                                                                                                                    1. Educational & Research Institutions
                                                                                                                                                                                                                                                                                                                  2. Mexico
                                                                                                                                                                                                                                                                                                                  3. Argentina
                                                                                                                                                                                                                                                                                                                  4. Chile
                                                                                                                                                                                                                                                                                                                  5. Colombia
                                                                                                                                                                                                                                                                                                                  6. Rest of LATAM
                                                                                                                                                                                                                                                                                                              3. Competitive Landscape, 2025
                                                                                                                                                                                                                                                                                                                1. Introduction
                                                                                                                                                                                                                                                                                                                2. Marine Tourism Market Share Analysis, 2025 (%)
                                                                                                                                                                                                                                                                                                                  1. Market Share Analysis, 2025
                                                                                                                                                                                                                                                                                                                  2. Competition Ranking, 2025
                                                                                                                                                                                                                                                                                                                  3. Key Developments & Growth Strategies
                                                                                                                                                                                                                                                                                                                    1. Merger & Acquisition
                                                                                                                                                                                                                                                                                                                    2. Product Launch
                                                                                                                                                                                                                                                                                                                    3. Expansion
                                                                                                                                                                                                                                                                                                                  4. Consolidated SWOT Analysis of Key Players
                                                                                                                                                                                                                                                                                                              4. Company Profile
                                                                                                                                                                                                                                                                                                                1. Carnival Corporation & PLC
                                                                                                                                                                                                                                                                                                                  1. Business Overview
                                                                                                                                                                                                                                                                                                                  2. Financial Data
                                                                                                                                                                                                                                                                                                                  3. Key Product domains
                                                                                                                                                                                                                                                                                                                  4. Recent Developments
                                                                                                                                                                                                                                                                                                                2. Royal Caribbean Cruises Ltd.
                                                                                                                                                                                                                                                                                                                3. Norwegian Cruise Line Holdings Ltd.
                                                                                                                                                                                                                                                                                                                4. MSC Cruises
                                                                                                                                                                                                                                                                                                                5. Disney Cruise Line
                                                                                                                                                                                                                                                                                                                6. Ponant Cruises
                                                                                                                                                                                                                                                                                                                7. Viking Cruises
                                                                                                                                                                                                                                                                                                                8. Hurtigruten
                                                                                                                                                                                                                                                                                                                9. Windstar Cruises
                                                                                                                                                                                                                                                                                                                10. Silversea Cruises