Global Gaming as a Service Market Size, Share, and Demand Report By Platform (PCs & Laptops, Consoles, Mobile Devices, Smart TVs & Cloud Terminals), By Revenue Model (In-Game Purchases, Subscriptions, Advertising, Pay-Per-Play), By Game Genre (RPG/MMO, Action, Shooter, Sports, Simulation, Casual), By End Use (Individual, Commercial), By Region & Segment Forecasts, 2025–2030

Report Code: RI1220PUB
Last Updated : November, 2025
Author : Abigail Foster

Table of Contents

  1. Executive Summary
    1. Introduction
  2. Market Introduction
    1. Market Definition
    2. Scope of the Study
    3. Market Structure
  3. Research Methodology
    1. Primary Research
    2. Research Methodology
    3. Assumptions & Exclusions
    4. Secondary Data Sources
  4. Market Factor Analysis
    1. Value Chain Analysis: Gaming As A Service Market
    2. Porters Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitution
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Dynamics
    1. Drivers
    2. Restraints
    3. Opportunities
  6. Recent Trends Analysis
  7. Impact of COVID-19 on Gaming As A Service Market
    1. Pre and Post Covid -19 Market Scenario Analysis
    2. Market Recovery Timeline and Challenge
    3. Measures Taken by Top Players
  8. Regulatory Landscape
  9. Gaming As A Service Market, By Platform
    1. Introduction
      1. Market Size and Forecast, By Platform
    2. PCs & Laptops
      1. Market Size and Forecast, By Region
    3. Consoles
      1. Market Size and Forecast, By Region
    4. Mobile Devices
      1. Market Size and Forecast, By Region
    5. Smart TVs & Cloud Terminals
      1. Market Size and Forecast, By Region
  10. Gaming As A Service Market, By Revenue Model
    1. Introduction
      1. Market Size and Forecast, By Revenue Model
    2. In-Game Purchases & Microtransactions
      1. Market Size and Forecast, By Region
    3. Subscription Services
      1. Market Size and Forecast, By Region
    4. Advertising & Sponsorships
      1. Market Size and Forecast, By Region
    5. Pay-Per-Play & Premium Access
      1. Market Size and Forecast, By Region
  11. Gaming As A Service Market, By Game Genre
    1. Introduction
      1. Market Size and Forecast, By Game Genre
    2. Role-Playing & MMO Games
      1. Market Size and Forecast, By Region
    3. Action & Adventure Games
      1. Market Size and Forecast, By Region
    4. Shooter Games
      1. Market Size and Forecast, By Region
    5. Sports & Racing Games
      1. Market Size and Forecast, By Region
    6. Simulation & Strategy Games
      1. Market Size and Forecast, By Region
    7. Casual & Mobile Games
      1. Market Size and Forecast, By Region
  12. Gaming As A Service Market, By End Use
    1. Introduction
      1. Market Size and Forecast, By End Use
    2. Individual Consumers
      1. Market Size and Forecast, By Region
    3. Commercial Users (Gaming Cafés, eSports Arenas, Arcades)
      1. Market Size and Forecast, By Region
  13. Regional Overview
    1. Introduction
      1. Market Size and Forecast
    2. North America
      1. Market Size and Forecast
        1. By Platform
          1. PCs & Laptops
            1. Consoles
              1. Mobile Devices
                1. Smart TVs & Cloud Terminals
                2. By Revenue Model
                  1. In-Game Purchases & Microtransactions
                    1. Subscription Services
                      1. Advertising & Sponsorships
                        1. Pay-Per-Play & Premium Access
                        2. By Game Genre
                          1. Role-Playing & MMO Games
                            1. Action & Adventure Games
                              1. Shooter Games
                                1. Sports & Racing Games
                                  1. Simulation & Strategy Games
                                    1. Casual & Mobile Games
                                    2. By End Use
                                      1. Individual Consumers
                                        1. Commercial Users (Gaming Cafés, eSports Arenas, Arcades)
                                      2. U.S.
                                        1. By Platform
                                          1. PCs & Laptops
                                            1. Consoles
                                              1. Mobile Devices
                                                1. Smart TVs & Cloud Terminals
                                                2. By Revenue Model
                                                  1. In-Game Purchases & Microtransactions
                                                    1. Subscription Services
                                                      1. Advertising & Sponsorships
                                                        1. Pay-Per-Play & Premium Access
                                                        2. By Game Genre
                                                          1. Role-Playing & MMO Games
                                                            1. Action & Adventure Games
                                                              1. Shooter Games
                                                                1. Sports & Racing Games
                                                                  1. Simulation & Strategy Games
                                                                    1. Casual & Mobile Games
                                                                    2. By End Use
                                                                      1. Individual Consumers
                                                                        1. Commercial Users (Gaming Cafés, eSports Arenas, Arcades)
                                                                      2. Canada
                                                                    3. Europe
                                                                      1. Market Size and Forecast
                                                                        1. By Platform
                                                                          1. PCs & Laptops
                                                                            1. Consoles
                                                                              1. Mobile Devices
                                                                                1. Smart TVs & Cloud Terminals
                                                                                2. By Revenue Model
                                                                                  1. In-Game Purchases & Microtransactions
                                                                                    1. Subscription Services
                                                                                      1. Advertising & Sponsorships
                                                                                        1. Pay-Per-Play & Premium Access
                                                                                        2. By Game Genre
                                                                                          1. Role-Playing & MMO Games
                                                                                            1. Action & Adventure Games
                                                                                              1. Shooter Games
                                                                                                1. Sports & Racing Games
                                                                                                  1. Simulation & Strategy Games
                                                                                                    1. Casual & Mobile Games
                                                                                                    2. By End Use
                                                                                                      1. Individual Consumers
                                                                                                        1. Commercial Users (Gaming Cafés, eSports Arenas, Arcades)
                                                                                                      2. U.K.
                                                                                                        1. By Platform
                                                                                                          1. PCs & Laptops
                                                                                                            1. Consoles
                                                                                                              1. Mobile Devices
                                                                                                                1. Smart TVs & Cloud Terminals
                                                                                                                2. By Revenue Model
                                                                                                                  1. In-Game Purchases & Microtransactions
                                                                                                                    1. Subscription Services
                                                                                                                      1. Advertising & Sponsorships
                                                                                                                        1. Pay-Per-Play & Premium Access
                                                                                                                        2. By Game Genre
                                                                                                                          1. Role-Playing & MMO Games
                                                                                                                            1. Action & Adventure Games
                                                                                                                              1. Shooter Games
                                                                                                                                1. Sports & Racing Games
                                                                                                                                  1. Simulation & Strategy Games
                                                                                                                                    1. Casual & Mobile Games
                                                                                                                                    2. By End Use
                                                                                                                                      1. Individual Consumers
                                                                                                                                        1. Commercial Users (Gaming Cafés, eSports Arenas, Arcades)
                                                                                                                                      2. Germany
                                                                                                                                      3. France
                                                                                                                                      4. Spain
                                                                                                                                      5. Italy
                                                                                                                                      6. Russia
                                                                                                                                      7. Nordic
                                                                                                                                      8. Benelux
                                                                                                                                      9. Rest of Europe
                                                                                                                                    3. APAC
                                                                                                                                      1. Market Size and Forecast
                                                                                                                                        1. By Platform
                                                                                                                                          1. PCs & Laptops
                                                                                                                                            1. Consoles
                                                                                                                                              1. Mobile Devices
                                                                                                                                                1. Smart TVs & Cloud Terminals
                                                                                                                                                2. By Revenue Model
                                                                                                                                                  1. In-Game Purchases & Microtransactions
                                                                                                                                                    1. Subscription Services
                                                                                                                                                      1. Advertising & Sponsorships
                                                                                                                                                        1. Pay-Per-Play & Premium Access
                                                                                                                                                        2. By Game Genre
                                                                                                                                                          1. Role-Playing & MMO Games
                                                                                                                                                            1. Action & Adventure Games
                                                                                                                                                              1. Shooter Games
                                                                                                                                                                1. Sports & Racing Games
                                                                                                                                                                  1. Simulation & Strategy Games
                                                                                                                                                                    1. Casual & Mobile Games
                                                                                                                                                                    2. By End Use
                                                                                                                                                                      1. Individual Consumers
                                                                                                                                                                        1. Commercial Users (Gaming Cafés, eSports Arenas, Arcades)
                                                                                                                                                                      2. China
                                                                                                                                                                        1. By Platform
                                                                                                                                                                          1. PCs & Laptops
                                                                                                                                                                            1. Consoles
                                                                                                                                                                              1. Mobile Devices
                                                                                                                                                                                1. Smart TVs & Cloud Terminals
                                                                                                                                                                                2. By Revenue Model
                                                                                                                                                                                  1. In-Game Purchases & Microtransactions
                                                                                                                                                                                    1. Subscription Services
                                                                                                                                                                                      1. Advertising & Sponsorships
                                                                                                                                                                                        1. Pay-Per-Play & Premium Access
                                                                                                                                                                                        2. By Game Genre
                                                                                                                                                                                          1. Role-Playing & MMO Games
                                                                                                                                                                                            1. Action & Adventure Games
                                                                                                                                                                                              1. Shooter Games
                                                                                                                                                                                                1. Sports & Racing Games
                                                                                                                                                                                                  1. Simulation & Strategy Games
                                                                                                                                                                                                    1. Casual & Mobile Games
                                                                                                                                                                                                    2. By End Use
                                                                                                                                                                                                      1. Individual Consumers
                                                                                                                                                                                                        1. Commercial Users (Gaming Cafés, eSports Arenas, Arcades)
                                                                                                                                                                                                      2. Korea
                                                                                                                                                                                                      3. Japan
                                                                                                                                                                                                      4. India
                                                                                                                                                                                                      5. Australia
                                                                                                                                                                                                      6. Singapore
                                                                                                                                                                                                      7. Taiwan
                                                                                                                                                                                                      8. South East Asia
                                                                                                                                                                                                      9. Rest of Asia-Pacific
                                                                                                                                                                                                    3. Middle East and Africa
                                                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                                                        1. By Platform
                                                                                                                                                                                                          1. PCs & Laptops
                                                                                                                                                                                                            1. Consoles
                                                                                                                                                                                                              1. Mobile Devices
                                                                                                                                                                                                                1. Smart TVs & Cloud Terminals
                                                                                                                                                                                                                2. By Revenue Model
                                                                                                                                                                                                                  1. In-Game Purchases & Microtransactions
                                                                                                                                                                                                                    1. Subscription Services
                                                                                                                                                                                                                      1. Advertising & Sponsorships
                                                                                                                                                                                                                        1. Pay-Per-Play & Premium Access
                                                                                                                                                                                                                        2. By Game Genre
                                                                                                                                                                                                                          1. Role-Playing & MMO Games
                                                                                                                                                                                                                            1. Action & Adventure Games
                                                                                                                                                                                                                              1. Shooter Games
                                                                                                                                                                                                                                1. Sports & Racing Games
                                                                                                                                                                                                                                  1. Simulation & Strategy Games
                                                                                                                                                                                                                                    1. Casual & Mobile Games
                                                                                                                                                                                                                                    2. By End Use
                                                                                                                                                                                                                                      1. Individual Consumers
                                                                                                                                                                                                                                        1. Commercial Users (Gaming Cafés, eSports Arenas, Arcades)
                                                                                                                                                                                                                                      2. UAE
                                                                                                                                                                                                                                        1. By Platform
                                                                                                                                                                                                                                          1. PCs & Laptops
                                                                                                                                                                                                                                            1. Consoles
                                                                                                                                                                                                                                              1. Mobile Devices
                                                                                                                                                                                                                                                1. Smart TVs & Cloud Terminals
                                                                                                                                                                                                                                                2. By Revenue Model
                                                                                                                                                                                                                                                  1. In-Game Purchases & Microtransactions
                                                                                                                                                                                                                                                    1. Subscription Services
                                                                                                                                                                                                                                                      1. Advertising & Sponsorships
                                                                                                                                                                                                                                                        1. Pay-Per-Play & Premium Access
                                                                                                                                                                                                                                                        2. By Game Genre
                                                                                                                                                                                                                                                          1. Role-Playing & MMO Games
                                                                                                                                                                                                                                                            1. Action & Adventure Games
                                                                                                                                                                                                                                                              1. Shooter Games
                                                                                                                                                                                                                                                                1. Sports & Racing Games
                                                                                                                                                                                                                                                                  1. Simulation & Strategy Games
                                                                                                                                                                                                                                                                    1. Casual & Mobile Games
                                                                                                                                                                                                                                                                    2. By End Use
                                                                                                                                                                                                                                                                      1. Individual Consumers
                                                                                                                                                                                                                                                                        1. Commercial Users (Gaming Cafés, eSports Arenas, Arcades)
                                                                                                                                                                                                                                                                      2. Turky
                                                                                                                                                                                                                                                                      3. Saudi Arabia
                                                                                                                                                                                                                                                                      4. South Africa
                                                                                                                                                                                                                                                                      5. Egypt
                                                                                                                                                                                                                                                                      6. Nigeria
                                                                                                                                                                                                                                                                      7. Rest of MEA
                                                                                                                                                                                                                                                                    3. LATAM
                                                                                                                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                                                                                                                        1. By Platform
                                                                                                                                                                                                                                                                          1. PCs & Laptops
                                                                                                                                                                                                                                                                            1. Consoles
                                                                                                                                                                                                                                                                              1. Mobile Devices
                                                                                                                                                                                                                                                                                1. Smart TVs & Cloud Terminals
                                                                                                                                                                                                                                                                                2. By Revenue Model
                                                                                                                                                                                                                                                                                  1. In-Game Purchases & Microtransactions
                                                                                                                                                                                                                                                                                    1. Subscription Services
                                                                                                                                                                                                                                                                                      1. Advertising & Sponsorships
                                                                                                                                                                                                                                                                                        1. Pay-Per-Play & Premium Access
                                                                                                                                                                                                                                                                                        2. By Game Genre
                                                                                                                                                                                                                                                                                          1. Role-Playing & MMO Games
                                                                                                                                                                                                                                                                                            1. Action & Adventure Games
                                                                                                                                                                                                                                                                                              1. Shooter Games
                                                                                                                                                                                                                                                                                                1. Sports & Racing Games
                                                                                                                                                                                                                                                                                                  1. Simulation & Strategy Games
                                                                                                                                                                                                                                                                                                    1. Casual & Mobile Games
                                                                                                                                                                                                                                                                                                    2. By End Use
                                                                                                                                                                                                                                                                                                      1. Individual Consumers
                                                                                                                                                                                                                                                                                                        1. Commercial Users (Gaming Cafés, eSports Arenas, Arcades)
                                                                                                                                                                                                                                                                                                      2. Brazil
                                                                                                                                                                                                                                                                                                        1. By Platform
                                                                                                                                                                                                                                                                                                          1. PCs & Laptops
                                                                                                                                                                                                                                                                                                            1. Consoles
                                                                                                                                                                                                                                                                                                              1. Mobile Devices
                                                                                                                                                                                                                                                                                                                1. Smart TVs & Cloud Terminals
                                                                                                                                                                                                                                                                                                                2. By Revenue Model
                                                                                                                                                                                                                                                                                                                  1. In-Game Purchases & Microtransactions
                                                                                                                                                                                                                                                                                                                    1. Subscription Services
                                                                                                                                                                                                                                                                                                                      1. Advertising & Sponsorships
                                                                                                                                                                                                                                                                                                                        1. Pay-Per-Play & Premium Access
                                                                                                                                                                                                                                                                                                                        2. By Game Genre
                                                                                                                                                                                                                                                                                                                          1. Role-Playing & MMO Games
                                                                                                                                                                                                                                                                                                                            1. Action & Adventure Games
                                                                                                                                                                                                                                                                                                                              1. Shooter Games
                                                                                                                                                                                                                                                                                                                                1. Sports & Racing Games
                                                                                                                                                                                                                                                                                                                                  1. Simulation & Strategy Games
                                                                                                                                                                                                                                                                                                                                    1. Casual & Mobile Games
                                                                                                                                                                                                                                                                                                                                    2. By End Use
                                                                                                                                                                                                                                                                                                                                      1. Individual Consumers
                                                                                                                                                                                                                                                                                                                                        1. Commercial Users (Gaming Cafés, eSports Arenas, Arcades)
                                                                                                                                                                                                                                                                                                                                      2. Mexico
                                                                                                                                                                                                                                                                                                                                      3. Argentina
                                                                                                                                                                                                                                                                                                                                      4. Chile
                                                                                                                                                                                                                                                                                                                                      5. Colombia
                                                                                                                                                                                                                                                                                                                                      6. Rest of LATAM
                                                                                                                                                                                                                                                                                                                                  2. Competitive Landscape, 2024
                                                                                                                                                                                                                                                                                                                                    1. Introduction
                                                                                                                                                                                                                                                                                                                                    2. Gaming As A Service Market Share Analysis, 2024 (%)
                                                                                                                                                                                                                                                                                                                                      1. Market Share Analysis, 2024
                                                                                                                                                                                                                                                                                                                                      2. Competition Ranking, 2024
                                                                                                                                                                                                                                                                                                                                      3. Key Developments & Growth Strategies
                                                                                                                                                                                                                                                                                                                                        1. Merger & Acquisition
                                                                                                                                                                                                                                                                                                                                        2. Product Launch
                                                                                                                                                                                                                                                                                                                                        3. Expansion
                                                                                                                                                                                                                                                                                                                                      4. Consolidated SWOT Analysis of Key Players
                                                                                                                                                                                                                                                                                                                                  3. Company Profile
                                                                                                                                                                                                                                                                                                                                    1. Microsoft Corporation
                                                                                                                                                                                                                                                                                                                                      1. Business Overview
                                                                                                                                                                                                                                                                                                                                      2. Financial Data
                                                                                                                                                                                                                                                                                                                                      3. Key Product domains
                                                                                                                                                                                                                                                                                                                                      4. Recent Developments
                                                                                                                                                                                                                                                                                                                                    2. Sony Interactive Entertainment LLC
                                                                                                                                                                                                                                                                                                                                    3. Electronic Arts Inc.
                                                                                                                                                                                                                                                                                                                                    4. Tencent Holdings Ltd.
                                                                                                                                                                                                                                                                                                                                    5. Activision Blizzard, Inc. (Microsoft)
                                                                                                                                                                                                                                                                                                                                    6. Ubisoft Entertainment SA
                                                                                                                                                                                                                                                                                                                                    7. Epic Games, Inc.
                                                                                                                                                                                                                                                                                                                                    8. Take-Two Interactive Software, Inc.
                                                                                                                                                                                                                                                                                                                                    9. Nintendo Co., Ltd.
                                                                                                                                                                                                                                                                                                                                    10. Square Enix Holdings Co., Ltd.